ZipRecruiter
Lead, Marketing Operations (Paid Acquisition)
ZipRecruiter, Los Angeles, California, United States, 90079
We offer a hybrid work environment. Most US-based positions can alsobeperformed remotely (any exceptions will be noted in the Minimum Qualifications below.)
Our Mission:
To actively connect people to their next great opportunity.
Who We Are:
ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android.
Summary :
In this role, the individual will serve as the primary representative for job seeker acquisition and other publisher channels for ZipRecruiter's strategic initiatives and partnerships. Key responsibilities include building and nurturing a team dedicated to expanding user acquisition through paid job-seeker marketing channels, providing mentorship and professional development opportunities to team members, and collaborating with various departments to identify and enhance revenue-generating programs.
Key Focuses:
Build and nurture a team responsible for managing and expanding user acquisition and quality traffic through paid job-seeker marketing channelsProvide mentorship, guidance, and professional development opportunities to team members, fostering their growth and skill enhancementWork closely with data analysts, marketing operations, product, engineering and legal departments to identify, create, and improve programs that will increase revenue and candidate acquisition via cross-functional collaborationLead cross-functional meetings to review channel performance and uncover incremental revenue and product opportunitiesHave your finger on the pulse of the industry and make recommendations on how we adapt to an ever-changing landscape.Champion new ideas to improve user acquisition and performance revenueAssess, understand, and communicate complex data internally and externallyAchieve performance revenue and other KPI targetsHelp forecast growth and present trends to the leadership teamConduct weekly calls, QBR, and strategy meetings with our largest partnersWorking with click/user behavior and its correlation to marketing funnelsMinimum Requirements:
8+ years experience in digital performance marketing (e.g., partner networks, traffic acquisition, SEM, Facebook, display/RTB)3+ years experience in people management and cross-functional team leadership.Advanced knowledge of data query languages (i.e., SQL) and Excel, and Google Sheets expertiseExperience influencing both internal and external stakeholdersPreferred Requirements:
3+ years experience at a startup company, preferably in the tech/advertising space3+ years experience recruitment advertising experienceAs part of our team you'll enjoy:
Competitive salaryExceptional benefits packageFlexible Vacation & Paid Time OffEmployer-matched 401(k) plan
The US base salary range for this full-time position is $162,500-$192,500 . Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.
Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.
ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics.
Privacy Notice:
For information about ZipRecruiter's collection and processing of job applicant personal data for this job, please see our Privacy Notice at: https://www.ziprecruiter.com/careers/job-applicant-privacy-notice
Our Mission:
To actively connect people to their next great opportunity.
Who We Are:
ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android.
Summary :
In this role, the individual will serve as the primary representative for job seeker acquisition and other publisher channels for ZipRecruiter's strategic initiatives and partnerships. Key responsibilities include building and nurturing a team dedicated to expanding user acquisition through paid job-seeker marketing channels, providing mentorship and professional development opportunities to team members, and collaborating with various departments to identify and enhance revenue-generating programs.
Key Focuses:
Build and nurture a team responsible for managing and expanding user acquisition and quality traffic through paid job-seeker marketing channelsProvide mentorship, guidance, and professional development opportunities to team members, fostering their growth and skill enhancementWork closely with data analysts, marketing operations, product, engineering and legal departments to identify, create, and improve programs that will increase revenue and candidate acquisition via cross-functional collaborationLead cross-functional meetings to review channel performance and uncover incremental revenue and product opportunitiesHave your finger on the pulse of the industry and make recommendations on how we adapt to an ever-changing landscape.Champion new ideas to improve user acquisition and performance revenueAssess, understand, and communicate complex data internally and externallyAchieve performance revenue and other KPI targetsHelp forecast growth and present trends to the leadership teamConduct weekly calls, QBR, and strategy meetings with our largest partnersWorking with click/user behavior and its correlation to marketing funnelsMinimum Requirements:
8+ years experience in digital performance marketing (e.g., partner networks, traffic acquisition, SEM, Facebook, display/RTB)3+ years experience in people management and cross-functional team leadership.Advanced knowledge of data query languages (i.e., SQL) and Excel, and Google Sheets expertiseExperience influencing both internal and external stakeholdersPreferred Requirements:
3+ years experience at a startup company, preferably in the tech/advertising space3+ years experience recruitment advertising experienceAs part of our team you'll enjoy:
Competitive salaryExceptional benefits packageFlexible Vacation & Paid Time OffEmployer-matched 401(k) plan
The US base salary range for this full-time position is $162,500-$192,500 . Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.
Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.
ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics.
Privacy Notice:
For information about ZipRecruiter's collection and processing of job applicant personal data for this job, please see our Privacy Notice at: https://www.ziprecruiter.com/careers/job-applicant-privacy-notice