Ab InBev
Director Digital Communications
Ab InBev, New York, New York, us, 10261
Dreaming big is in our DNA. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do?
SALARY:
$120,000-$142,500, bonus and long-term incentive eligible
COMPANY:Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That's right, over 100 of America's most loved brands, to be exact. But there's so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do?
ROLE SUMMARY:
The Digital Communications Director will partner with the Senior Director of BEES Online Journey in the development of tools, process and measurement for BEES lifecycle and commercial campaigns.
JOB RESPONSIBILITIES:Campaign Strategy : Work with internal/external teams on campaign calendars, creative, planning & campaign design. Partner with our campaign team at Stitch on the implementation.Campaign Tooling : Work with the product team on the roadmap for BEES Campaign Manager and work on release and adoption plan for new features across wholesalers. This also includes Lifecycle campaigns if/when applicable as well as measurement capabilities.Brand Teams : Work to build a bridge to the brand teams to bring them closer to BEES, so that they build creative for BEES instead of repurposing consumer assets for B2B.JOB QUALIFICATIONS:
5+ years using of digital advertising or marketing technologies.Knowledge of the Braze Customer Engagement Platform preferred.5+ years working on e-commerce platform marketing strategy.Experienced at managing campaign operations.Experienced at developing campaign strategy tied to mar-tech platform readinessStrong understanding of marketing campaign measurementAbility to travel (up to 25%)WHY ANHEUSER-BUSCH:Anheuser-Busch has always dreamed big. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. To reimagine what a beer company can be. And what, together with our people and our partners, Anheuser-Busch can do. Our collective impact is significant. Over the last decade alone, we have contributed more than $400 million to charitable organizations that support our communities, provided over 90 million cans of emergency drinking water, and, together with our wholesaler partners, invested more than $1 billion into responsible drinking initiatives. At the heart of these investments is our shared commitment to community - providing opportunity for our people, lifting our neighbors, and making a meaningful difference in the world. This future is our purpose. A future that everyone can celebrate, and everyone can share in.
A future with more cheers .
BENEFITS:
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending AccountsLife Insurance and Disability Income ProtectionGenerous Parental Leave and FMLA policies401(k) Retirement Savings options with a company matching contributionChance to work in a fast-paced environment among a company of ownersFree Beer!
SALARY:
$120,000-$142,500, bonus and long-term incentive eligible
COMPANY:Michelob ULTRA. Cutwater Spirits. Budweiser. Kona Brewing Co. Stella Artois. Bud Light. That's right, over 100 of America's most loved brands, to be exact. But there's so much more to us than our top-notch portfolio of beers, seltzers, and more. We are powered by a 19,000-strong team that shares our passion to create a future with more cheers. We look for people with talent, curiosity, and commitment and provide the teammates, resources and opportunities to unleash their full potential. The power we create together - when we combine your strengths with ours - is unstoppable. Are you ready to join a team that dreams as big as you do?
ROLE SUMMARY:
The Digital Communications Director will partner with the Senior Director of BEES Online Journey in the development of tools, process and measurement for BEES lifecycle and commercial campaigns.
JOB RESPONSIBILITIES:Campaign Strategy : Work with internal/external teams on campaign calendars, creative, planning & campaign design. Partner with our campaign team at Stitch on the implementation.Campaign Tooling : Work with the product team on the roadmap for BEES Campaign Manager and work on release and adoption plan for new features across wholesalers. This also includes Lifecycle campaigns if/when applicable as well as measurement capabilities.Brand Teams : Work to build a bridge to the brand teams to bring them closer to BEES, so that they build creative for BEES instead of repurposing consumer assets for B2B.JOB QUALIFICATIONS:
5+ years using of digital advertising or marketing technologies.Knowledge of the Braze Customer Engagement Platform preferred.5+ years working on e-commerce platform marketing strategy.Experienced at managing campaign operations.Experienced at developing campaign strategy tied to mar-tech platform readinessStrong understanding of marketing campaign measurementAbility to travel (up to 25%)WHY ANHEUSER-BUSCH:Anheuser-Busch has always dreamed big. It's who we are as a company. It's our culture. It's our heritage. And more than ever, it's our future. A future where we're always looking forward. Always serving up new ways to meet life's moments. A future where we keep dreaming bigger. To reimagine what a beer company can be. And what, together with our people and our partners, Anheuser-Busch can do. Our collective impact is significant. Over the last decade alone, we have contributed more than $400 million to charitable organizations that support our communities, provided over 90 million cans of emergency drinking water, and, together with our wholesaler partners, invested more than $1 billion into responsible drinking initiatives. At the heart of these investments is our shared commitment to community - providing opportunity for our people, lifting our neighbors, and making a meaningful difference in the world. This future is our purpose. A future that everyone can celebrate, and everyone can share in.
A future with more cheers .
BENEFITS:
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending AccountsLife Insurance and Disability Income ProtectionGenerous Parental Leave and FMLA policies401(k) Retirement Savings options with a company matching contributionChance to work in a fast-paced environment among a company of ownersFree Beer!