CI – The Manufacturing Career HUB
Product Marketing Manager
CI – The Manufacturing Career HUB, Kingston, New York, us, 12402
Overview
Be a part of the driven team that's working towards building a better atmosphere for tomorrow. We believe in the power of light to create atmosphere.
Product Marketing ManagerWhat success looks like As a Product Marketing Manager you will focus on RBW product placement, pricing and positioning. You will be responsible for analyzing market trends and customer behavior so that you can provide data driven feedback to the organization as well as conducting voice of the customer research. You will also be responsible for the successful creation and implementation of an effective market research process. You will be a member of the product development core team. Your success will be measured through the on-time launching of market relevant products on time and on budget that achieve their projected sales targets.Salary:
$100,000 - $120,000ResponsibilitiesKey Responsibilities
Collaborate with the Innovation team to provide clear product briefs that differentiate our products with unique value propositions
Responsible for analysis of product success including but not limited to ease of installation, market pricing, and customer satisfaction
Support multi-year product strategy and communicate to key stakeholders across RBW; developing intake processes for feature enhancement suggestions.
Responsible for managing customer advisory group
Responsible for reporting, analyzing, and sharing market data to drive business decisions
Responsible for analysis of Net Promoter Score
Interview, analyze, and make recommendations to understand market needs
Monitor product performance to make data-driven recommendations for product optimization and continuous improvement
Conduct market analysis of our target markets and competitors
QualificationsSkills, Knowledge and Expertise
5+ years of experience in marketing and/or product development, preferably in interior lighting or related industry; photometry, IES files, UL, dimming protocols is a plus
Have the ability to work well within multidisciplinary teams toward common goals
Have a proven track record of demonstrated leadership roles in multifunctional teams
Excellent communication and negotiation skills, with the ability to build rapport and establish long-term relationships
Ability to work independently, manage time effectively, and prioritize tasks to meet sales targets and deadlines
Self-motivated, goal-oriented, and results-driven
Ability to travel as needed to visit clients, attend trade shows, and other business-related events
Proficiency in using project management software, Wrike, Google Workspace, and other
tools
Strong problem-solving skills and ability to work in a fast-paced environment.
Working knowledge of/Proficiency with analytics and data-collection tools (Google Analytics, NetSuite, etc.)
Company Websitehttps://rbw.com/
Company ProfileBenefitsHealth
Low-cost Healthcare options, Dental & Vision Insurance plans, Health Savings Account (HSA) & Flexible Spending Account (FSA) options, Employee Assistance Program (EAP), Company paid life insurance, long-term and short-term disability coverage, Paid Wellness Time, Factory Fitness Space
Wealth
Retirement Savings Plan (401k), Profit Sharing, Continued education reimbursement, Monthly EV car charging credits at Factory location, Exciting Product Discounts
Wellbeing
Generous Time-Off Policy, Paid Parental Leave & Bonding Leave, 11 Paid Holidays, Floating Holiday, Your Birthday Off, Pet-friendly office, Fully-stocked snacks and beverages, Open & collaborative workspace
About RBW
At RBW, we believe in the power of light to create atmosphere. Our purpose is to realize the unlimited potential of lighting. We understand that light helps shape our well-being and has the ability to improve everyday life. Through innovative technology, creativity, and refined simplicity we design and manufacture LED fixtures for hospitality, workplace, and residential environments. Our customers and partners embrace our collaborative process of exploration, discovery, and improvement. Recently awarded Inc. 5000 Magazine Fastest-Growing Private Business and the highest-ranking manufacturer in New York state in 2020. RBW is one of the first Certified B Corporations in the lighting industry.RBW’s physical environments in both our Factory and Showroom are the common spaces that connect us, bring ideas, concepts, and luminaires to life, all while fostering an enhanced level of presence and communication for our team members.
Be a part of the driven team that's working towards building a better atmosphere for tomorrow. We believe in the power of light to create atmosphere.
Product Marketing ManagerWhat success looks like As a Product Marketing Manager you will focus on RBW product placement, pricing and positioning. You will be responsible for analyzing market trends and customer behavior so that you can provide data driven feedback to the organization as well as conducting voice of the customer research. You will also be responsible for the successful creation and implementation of an effective market research process. You will be a member of the product development core team. Your success will be measured through the on-time launching of market relevant products on time and on budget that achieve their projected sales targets.Salary:
$100,000 - $120,000ResponsibilitiesKey Responsibilities
Collaborate with the Innovation team to provide clear product briefs that differentiate our products with unique value propositions
Responsible for analysis of product success including but not limited to ease of installation, market pricing, and customer satisfaction
Support multi-year product strategy and communicate to key stakeholders across RBW; developing intake processes for feature enhancement suggestions.
Responsible for managing customer advisory group
Responsible for reporting, analyzing, and sharing market data to drive business decisions
Responsible for analysis of Net Promoter Score
Interview, analyze, and make recommendations to understand market needs
Monitor product performance to make data-driven recommendations for product optimization and continuous improvement
Conduct market analysis of our target markets and competitors
QualificationsSkills, Knowledge and Expertise
5+ years of experience in marketing and/or product development, preferably in interior lighting or related industry; photometry, IES files, UL, dimming protocols is a plus
Have the ability to work well within multidisciplinary teams toward common goals
Have a proven track record of demonstrated leadership roles in multifunctional teams
Excellent communication and negotiation skills, with the ability to build rapport and establish long-term relationships
Ability to work independently, manage time effectively, and prioritize tasks to meet sales targets and deadlines
Self-motivated, goal-oriented, and results-driven
Ability to travel as needed to visit clients, attend trade shows, and other business-related events
Proficiency in using project management software, Wrike, Google Workspace, and other
tools
Strong problem-solving skills and ability to work in a fast-paced environment.
Working knowledge of/Proficiency with analytics and data-collection tools (Google Analytics, NetSuite, etc.)
Company Websitehttps://rbw.com/
Company ProfileBenefitsHealth
Low-cost Healthcare options, Dental & Vision Insurance plans, Health Savings Account (HSA) & Flexible Spending Account (FSA) options, Employee Assistance Program (EAP), Company paid life insurance, long-term and short-term disability coverage, Paid Wellness Time, Factory Fitness Space
Wealth
Retirement Savings Plan (401k), Profit Sharing, Continued education reimbursement, Monthly EV car charging credits at Factory location, Exciting Product Discounts
Wellbeing
Generous Time-Off Policy, Paid Parental Leave & Bonding Leave, 11 Paid Holidays, Floating Holiday, Your Birthday Off, Pet-friendly office, Fully-stocked snacks and beverages, Open & collaborative workspace
About RBW
At RBW, we believe in the power of light to create atmosphere. Our purpose is to realize the unlimited potential of lighting. We understand that light helps shape our well-being and has the ability to improve everyday life. Through innovative technology, creativity, and refined simplicity we design and manufacture LED fixtures for hospitality, workplace, and residential environments. Our customers and partners embrace our collaborative process of exploration, discovery, and improvement. Recently awarded Inc. 5000 Magazine Fastest-Growing Private Business and the highest-ranking manufacturer in New York state in 2020. RBW is one of the first Certified B Corporations in the lighting industry.RBW’s physical environments in both our Factory and Showroom are the common spaces that connect us, bring ideas, concepts, and luminaires to life, all while fostering an enhanced level of presence and communication for our team members.