Aditi Consulting
Communications Manager III
Aditi Consulting, Anchorage, Alaska, United States, 99507
Summary:We're looking for a social media marketing lead to help define and develop an outstanding social media presence for Client's supporting our Parts & Auto / Motors categories. This includes all social channels: existing to emerging.
Responsible for managing the company's motors/P&A category social strategy including the development of social and influencer briefs, content curation, plan and lead on-the-ground activations at culturally relevant events. Lead in agency briefings; align with marketing, business and cross-functional partners to adapt initiatives into robust, measurable strategic social plans and editorial calendars. Synthesize multiple data inputs (paid and organic, influencer reports, internal dashboards, market trends) for actionable insights and reporting to present iterative content strategy. Work directly with brand marketing, comms, internal and external creative teams and partners to drive brand and campaign objectives. Bring creative solutions to business and marketing initiatives. Forge and foster a community of motors enthusiasts across relevant platforms.
Skills you need to this job:
6+ years Social Media management experienceBudgeting experienceStays current with social platform tech and trend developments and standard methodologies to push innovative concepts and test/learn campaignsDeep social media expertise establishing channel best practicesAnalytics specialist; you make data-driven decisions and continually look for ways to optimize strategy and tacticsProactive leader and responsive planner; Confidently lead projects end-to-end, managing stakeholders, achieving clarity and continue progressing forward to meet the speed of businessDetermined self-starter; Fully owns scope and doesn't passively wait for instruction.Ideate and concept content briefs that deliver on business and marketing objectives while being informed by platform best practices and audience behaviorUnderstanding of paid media principles and content strategy nuances to lead paid full funnel social campaignsPartner with extensive list of cross-functional teams including Brand Marketing, Media Planning, Comms and Growth (among others) to plan, execute, measure and present campaign / owned social strategy performanceSolid understanding for the nuances of the social channels and how to adapt and improve content per channelExtremely process and results driven - constantly strive to optimize for speed and impactExperience managing a community manager
Compensation:The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, competencies, competencies, competencies, experience, location and end client requirements).
Benefits and Ancillaries:Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.
Responsible for managing the company's motors/P&A category social strategy including the development of social and influencer briefs, content curation, plan and lead on-the-ground activations at culturally relevant events. Lead in agency briefings; align with marketing, business and cross-functional partners to adapt initiatives into robust, measurable strategic social plans and editorial calendars. Synthesize multiple data inputs (paid and organic, influencer reports, internal dashboards, market trends) for actionable insights and reporting to present iterative content strategy. Work directly with brand marketing, comms, internal and external creative teams and partners to drive brand and campaign objectives. Bring creative solutions to business and marketing initiatives. Forge and foster a community of motors enthusiasts across relevant platforms.
Skills you need to this job:
6+ years Social Media management experienceBudgeting experienceStays current with social platform tech and trend developments and standard methodologies to push innovative concepts and test/learn campaignsDeep social media expertise establishing channel best practicesAnalytics specialist; you make data-driven decisions and continually look for ways to optimize strategy and tacticsProactive leader and responsive planner; Confidently lead projects end-to-end, managing stakeholders, achieving clarity and continue progressing forward to meet the speed of businessDetermined self-starter; Fully owns scope and doesn't passively wait for instruction.Ideate and concept content briefs that deliver on business and marketing objectives while being informed by platform best practices and audience behaviorUnderstanding of paid media principles and content strategy nuances to lead paid full funnel social campaignsPartner with extensive list of cross-functional teams including Brand Marketing, Media Planning, Comms and Growth (among others) to plan, execute, measure and present campaign / owned social strategy performanceSolid understanding for the nuances of the social channels and how to adapt and improve content per channelExtremely process and results driven - constantly strive to optimize for speed and impactExperience managing a community manager
Compensation:The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, competencies, competencies, competencies, experience, location and end client requirements).
Benefits and Ancillaries:Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee.