Major League Baseball
Campaign Manager, Performance Media
Major League Baseball, New York, New York, us, 10261
JOB SUMMARY
The Campaign Manager, Performance Media is member of the Performance Media team, and is primarily responsible for supporting the day-to-day execution and operations of paid media campaigns across programmatic display, Facebook, Twitter, YouTube, SEM, and other biddable media platforms.
Education and Experience4 year degree from an accredited university in marketing, advertising, communications, business, or related field, and 1-2 years relevant experienceExperience building and optimizing paid media campaignsFoundational knowledge of SEM, Programmatic Display, Video, or Paid Social and optimization tacticsFamiliarity with bid management platforms (Search Ads 360, Display and Video 360, Facebook Business Manager, Twitter Ads, Google Ads, etc.) preferredBaseball and sports enthusiast preferredEssential Functions
Serves as the relationship owner and primary point of contact for an assigned set of Clubs to provide day-to-day support, facilitate calls, and address questions; the assigned set of Clubs will be fewer/less complex than that of the Sr. Campaign ManagerSupports day-to-day execution of paid media campaigns across multiple channels (SEM, Programmatic Display, Paid Social, Video, Audio)Executes test and learn approach to build, optimize, and report on paid media campaignsProvides media strategy inputs and recommendations to designated Clubs and Assignments, leveraging the support and guidance from Senior Campaign Managers and Club Manager for support and guidanceIdentifies and leverages relevant growth audiences on a campaign-by-campaign basisLearns and utilizes internal systems and other biddable media platformsMonitors competitive landscape and industry trendsSupports additional projects as assignedSupporting the Needs of Stakeholders
Executes against project plans to ensure timely and accurate completion of assigned tasksCollaborates with manager and stakeholders to support business needsGenerates and provides timely and accurate updates in the form of reports, presentations, etc.Communicates in a clear and concise manner that is easy to understand
Per the NYC pay transparency law, the hiring range for this position is $65,000 - $75,000.
Why MLB?
Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of opportunity, collaboration, and professionalism. The professionals who are most successful at MLB take initiative, know how to identify and solve problems, put the team first, and work collaboratively. For those who are ready to join the "Major Leagues" of their careers, MLB takes the same approach as they do with their players: striving to empower their own "workforce athletes" to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are ready to step up to the plate and continue transforming America's pastime to best serve its fans for decades to come.
MLB's vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment.
With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.
MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!
Are you ready to Step Up to the Plate? Apply below!
If you are interested in joining our team and require a reasonable accommodation to assist with any part of the application and/or interview process, please contact us by email at: accommodations@mlb.com
The Campaign Manager, Performance Media is member of the Performance Media team, and is primarily responsible for supporting the day-to-day execution and operations of paid media campaigns across programmatic display, Facebook, Twitter, YouTube, SEM, and other biddable media platforms.
Education and Experience4 year degree from an accredited university in marketing, advertising, communications, business, or related field, and 1-2 years relevant experienceExperience building and optimizing paid media campaignsFoundational knowledge of SEM, Programmatic Display, Video, or Paid Social and optimization tacticsFamiliarity with bid management platforms (Search Ads 360, Display and Video 360, Facebook Business Manager, Twitter Ads, Google Ads, etc.) preferredBaseball and sports enthusiast preferredEssential Functions
Serves as the relationship owner and primary point of contact for an assigned set of Clubs to provide day-to-day support, facilitate calls, and address questions; the assigned set of Clubs will be fewer/less complex than that of the Sr. Campaign ManagerSupports day-to-day execution of paid media campaigns across multiple channels (SEM, Programmatic Display, Paid Social, Video, Audio)Executes test and learn approach to build, optimize, and report on paid media campaignsProvides media strategy inputs and recommendations to designated Clubs and Assignments, leveraging the support and guidance from Senior Campaign Managers and Club Manager for support and guidanceIdentifies and leverages relevant growth audiences on a campaign-by-campaign basisLearns and utilizes internal systems and other biddable media platformsMonitors competitive landscape and industry trendsSupports additional projects as assignedSupporting the Needs of Stakeholders
Executes against project plans to ensure timely and accurate completion of assigned tasksCollaborates with manager and stakeholders to support business needsGenerates and provides timely and accurate updates in the form of reports, presentations, etc.Communicates in a clear and concise manner that is easy to understand
Per the NYC pay transparency law, the hiring range for this position is $65,000 - $75,000.
Why MLB?
Major League Baseball (MLB) is the most historic of the major professional sports leagues in the United States and Canada. Employees love working at MLB because of the culture of opportunity, collaboration, and professionalism. The professionals who are most successful at MLB take initiative, know how to identify and solve problems, put the team first, and work collaboratively. For those who are ready to join the "Major Leagues" of their careers, MLB takes the same approach as they do with their players: striving to empower their own "workforce athletes" to be at their best by engineering experiences that put employees in the best position to succeed. Major League Baseball is looking for candidates who are ready to step up to the plate and continue transforming America's pastime to best serve its fans for decades to come.
MLB's vision is to be the global sport of choice for youth to play, fans of all backgrounds to enjoy and a desired destination for employment.
With a belief that the journey to growth and greatness is ongoing, MLB gives employees the opportunity to continue learning and honing their skills with programs such as: tuition reimbursement; mentorship programs; lunch and learns; online course subscriptions; paid industry certifications; business resource groups; and more.
MLB provides its employees with exceptional medical, dental, and vision coverage. Premiums are 100% employer covered to help employees focus on being their best!
Are you ready to Step Up to the Plate? Apply below!
If you are interested in joining our team and require a reasonable accommodation to assist with any part of the application and/or interview process, please contact us by email at: accommodations@mlb.com