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Kalder

Founding Senior Designer

Kalder, Brooklyn, New York, United States, 11210


About KalderIt has never been more expensive to acquire customers or challenging to retain them. Existing marketing and engagement channels are, at best, saturated and, at worst, actively deteriorating.Kalder is building the next layer of engagement infrastructure to solve brands’ and creators to solve customer acquisition and retention problems – mobilizing communities and creating engagement beyond products.We are creating a suite of no-code web3 tools that empower brands and creators to efficiently onboard new consumers, reward loyal customers, and build composable digital asset ecosystems that create enduring community engagement. For more information, visit Kalder.appResponsibilitiesWork closely with the CEO, engineering team, and product leads to design new modalities for brands to incorporate web3 primitives into their marketing and engagement toolkitsShape the vision of how Kalder will build innovative tools that authentically mesh with strong customer brand identitiesLead a team of designers to translate platform workflows into delightful, intuitive designsPush the boundaries of your team’s UX/UI/visual execution and explore divergent conceptsArchetype

Excellent portfolio that demonstrates deep passion and care for your craftSuperb attention to detail: Advocate and implement high-quality, well-crafted visual design, brand design with strong attention to detailAbility to understand and transform big, complex problems at the intersection of web3 and consumer and turn them into feature setsHelp deliver and refine clear storytelling and flows around product needs and opportunitiesExcited by the challenge of abstracting complex workflows into intuitive products with superlativeCreative in her own right yet also capable of marshaling a team of creatives towards a common goalRequirements & Expectations

3-4+ years designing at consumer facing or B2B2C companiesStrength in visual, brand and product experiencesExperience designing autonomously and working closely with technical product / engineering teamsSuperb ability to communicate with business, technical, and product leadersBonus Points

Energized by the prospect of working closely with leading creative brands and consumersSuperb animation and brand design skillsPassionate about web3’s ability to democratize and empower brands and consumers