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Legal Soft Solution

Marketing Manager

Legal Soft Solution, Woodland Hills, California, us, 91371


Benefits:

Medical

Paid time off

Marketing Manager - Lien Networks

Location: Woodland Hills, CA (On-site position, no remote or hybrid opportunities)

Company Overview:

Lien Networks is a nationwide referral platform connecting medical and legal professionals for seamless collaboration on personal injury cases. We empower attorneys and medical providers to find the best partners for their cases, ultimately accelerating growth and improving client outcomes.

Position Overview:

Lien Networks is seeking a passionate and results-oriented Marketing Manager to lead our marketing efforts and drive brand awareness. This key leadership role will be responsible for developing and executing a comprehensive marketing strategy that attracts new users, increases platform adoption, and strengthens our position within the legal and medical industries.

Responsibilities:

Develop and implement a data-driven marketing strategy to achieve brand awareness, lead generation, and user acquisition goals.

Manage all aspects of our content marketing program, including blog posts, social media content, email campaigns, and website copy.

Oversee the creation and execution of paid advertising campaigns across various platforms (Google Ads, Facebook Ads, etc.).

Analyze marketing performance metrics and identify opportunities for improvement.

Collaborate with internal teams (Sales, Customer Success, Product) to ensure alignment of marketing initiatives with overall business objectives.

Manage and develop marketing budgets.

Stay up-to-date on the latest marketing trends and technologies in the B2B and legal/medical industries.

Build and maintain strong relationships with industry influencers and partners.

Qualifications:

Proven track record of success in B2B marketing, with a focus on lead generation and brand awareness.

Strong understanding of digital marketing channels, including SEO, SEM, content marketing, social media marketing, and email marketing.

Experience with marketing automation platforms (HubSpot, Marketo, etc.) is a plus.

Excellent analytical skills with the ability to track and measure marketing campaign performance.

Strong communication, copywriting, and project management skills.

Ability to work independently and manage multiple projects simultaneously.

Bachelor's degree in Marketing, Communications, or a related field is preferred.

Minimum five years of experience in a marketing role.