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Innvocon

SEO Specialist

Innvocon, Gurgaon, Haryana, India,


Role: SEO ExpertLocation: GurgaonTimings : 09 AM to 06:00 PMRequired work experience: 3+ yearsWorking Days- 5 days office+ 1 day WFH (on need basis)

Roles & Responsibilities:Optimize copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion and optimizationResearch and implement search engine optimization recommendationsResearch and analyze competitor advertising linksDevelop and implement link building strategyWork with the development team to ensure SEO best practices are properly implemented onnewly developed codeWork with editorial and marketing teams to drive SEO in content creation and contentprogrammingRecommend changes to website architecture, content, linking and other factors to improve SEOpositions for target keywords.Solid understanding of performance marketing, conversion, and online customer acquisitionIn-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture,WebTrends)Experience with A/B and multivariate experimentsWorking knowledge of HTML, CSS, and JavaScript development and constraintsKnowledge of ranking factors and search engine algorithmsUp-to-date with the latest trends and best practices in SEO