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Artisprint

Social Media Marketing Specialist

Artisprint, Houston, Texas, United States, 77246


Description

Job Description: Social Media Marketing Specialist

Position Overview:

We are seeking a highly motivated and creative Social Media Marketing Specialist to join our team. The ideal candidate will be responsible for developing and implementing our social media strategy in order to increase our online presence and improve our marketing and sales efforts. The role requires an individual with a deep understanding of various social media platforms, strong communication skills, and a passion for digital marketing.

Responsibilities



Develop and Execute Social Media Strategy:

Create and implement social media strategies that align with business goals, brand identity, and target audience.•

Content Creation:

Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news).•

Social Media Management:

Manage and oversee social media accounts on platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.•

Community Engagement:

Interact with followers, respond to queries in a timely manner, and monitor customer reviews.•

Campaign Management:

Plan and execute social media campaigns, including paid advertising campaigns, and measure their performance.•

Stay Current:

Keep up-to-date with the latest social media trends, tools, and best practices, and implement these into the company's social media presence.•

Collaborate:

Work with marketing, sales, and product development teams to create compelling content and ensure brand consistency.

Qualifications

• Strong understanding of social media platforms, trends, and algorithms.• Excellent written and verbal communication skills.• Creative thinking and problem-solving skills.• Proficiency in social media management tools (e.g., Hootsuite, Buffer).• Analytical mindset with the ability to interpret social media data and metrics.