Senior Vice President, Marketing

Senior Vice President, MarketingAbout the CompanyRapid-growing retailer of high-quality bedding & home essentialsIndustryRetailTypePrivately Held, VC-backedFounded2014Employees201-500Funding$26-$50 millionCategoriesRetailFurnitureKitchenwareHome DecorConsumer DiscretionaryInterior DesignSpecialtiesBeddingHome textileHome essentialand FurnitureAbout the RoleThe Company is in search of a Senior Vice President (SVP) of Marketing to take the lead in developing and executing a comprehensive marketing strategy that encompasses digital, social, email, and traditional advertising. The successful candidate will be a world-class brand strategist with a deep understanding of performance marketing, ensuring consistent and effective brand messages across all channels. This pivotal role involves managing the media budget, leading brand and performance marketing teams, and creative teams. The SVP of Marketing will be responsible for driving brand awareness, equity, and accelerating revenue growth through broad and targeted marketing campaigns. They will also be tasked with shaping the brand's positioning in the market, monitoring performance, and identifying growth opportunities. Applicants for the SVP of Marketing position at the company should be enthusiastic leaders with a love for consumer brands, results-driven, and proactive in their approach. The role requires a leader who is comfortable with ambiguity, can prioritize projects, and is a builder at heart. The ideal candidate will have a player/coach leadership style, be highly quantitative, analytical, and a technical self-starter. A background of at least 12 years in marketing, with a focus on e-commerce and performance marketing, is essential. The SVP of Marketing will work closely with cross-functional teams to ensure a unified approach to customer satisfaction and product launches, and will be expected to have a proven track record in strategic business planning and people management.Hiring Manager TitleChief Executive Officer (CEO)Travel PercentLess than 10%FunctionsMarketing