Lead Generation Manager, Paid Search (Meta Ads)

Location: Scottsdale, ArizonaJob Type: PermanentCompensation Range: $65,000 - 75,000 per yearWe're seeking a dynamic and motivated Lead Generation Manager, Paid Search- Meta Ads. to join our client's team. Your expertise in creating, executing, and optimizing high-performance ad campaigns on Google and Facebook is exactly what we need. The ideal candidate is someone who consistently achieves a 4X ROI or better!Responsibilities:Spearhead campaigns on Google and Facebook that drive lead generation and boost ROI, managing over $100,000 in ad spend monthly.Monitor and report on the effectiveness of digital marketing campaigns on a daily, weekly, and monthly basis, ensuring they meet marketing goals (ROI and KPIs).Research industry trends and integrate innovative technologies to enhance lead conversion rates.Identify key trends and insights to optimize spend and improve performance.Collaborate with management to seamlessly integrate new campaigns into the CRM system.Deliver value across all digital touchpoints, including new/existing client journeys, social media, email marketing, and CRM/campaign conversion integration. Work closely with PPC, SEO, and website/app digital partners.Qualifications:Experience level: ExperiencedAt least 3+ years in managing large-volume paid search ad campaigns on Google and Facebook.Bachelor's Degree in Marketing or equivalent experience.Strong analytical mindset with high attention to detail, capable of generating, analyzing, and interpreting data.Deadline-oriented, autonomous, and capable of multitasking.Service-oriented with excellent interpersonal skills and a collaborative disposition.Knowledge of content management systems and proficiency with Microsoft Office Suite, especially Excel, and digital analytics tools.Strong management skills with excellent oral and written communication abilities.Additional Preferred Experience:Experience in call center operations is a plus.Proven track record of delivering effective and innovative digital campaigns. JOBID: 1057536#LI-CELLA#LI-KF1#PLEqual Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including health, an incentive and recognition program, and 401K contribution (all benefits are based on eligibility). This posting is open for thirty (30) days.PandoLogic. Keywords: Lead Generation Manager, Location: Scottsdale, AZ - 85260