ShiftLeft, Inc.
Head of Product Marketing
ShiftLeft, Inc., Jackson, Mississippi, United States,
Company Overview:
Qwiet AI is a fast-moving application security SaaS startup on a mission to prevent cyberattacks by eliminating vulnerabilities in code. We enable companies to secure code faster by accurately pinpointing and autofixing risks in code. As we continue to grow, we are looking for a dynamic and experienced Head of Product Marketing to join our team and help drive our product strategy and market success.
The role you’ll play:
We’ve got a best-in-class product, a tight-knit marketing team, and a hungry sales team ready to go. You’re the connector of these groups responsible for driving growth of our product through deep customer and market insights, compelling storytelling, and strategic go-to-market plans. You’re equal parts strategist and craftsman. Just as importantly, you’re part of a team that celebrates good culture, collective success, and enjoys working together.
If that sounds like you, please apply!
Role Overview:
The Head of Product Marketing will play a critical role in bringing our products and product enhancements to market. This individual will coordinate across our between marketing, sales, product, and engineering teams to ensure successful product launches, drive product adoption, and communicate our product value propositions effectively. This role is key to our growth strategy and requires a blend of strategic thinking, technical understanding, and strong execution skills.
Key Responsibilities:
Product Launch Management:
Lead and coordinate product launches, ensuring all cross-functional teams are aligned and informed.
Market Research and Analysis:
Conduct market research to understand customer needs, market trends, and competitive landscape to inform product strategy.
Messaging and Positioning:
Develop and refine product messaging and positioning that differentiates our products in the market.
Sales Enablement:
Create sales tools, training materials, and collateral to enable our sales team to effectively sell our products.
Go-to-Market Strategy:
Develop and execute go-to-market strategies for new product launches and enhancements.
Customer Feedback:
Gather and analyze customer feedback to improve product offerings and inform future product development.
Content Development:
Collaborate with our the content team to create compelling content, including case studies, whitepapers, blog posts, and webinars.
Collaboration:
Work closely with product management, engineering, sales, and marketing teams to ensure cohesive product strategy and execution.
Metrics and Reporting:
Monitor and report on the performance of product marketing initiatives and adjust strategies as needed.
Evangelize: Participate in webinars, podcasts, and speaking opportunities to promote our products and technology
Qualifications:
Experience:
Minimum of 7 years of experience in product marketing, preferably in a SaaS or technology company.
Technical Understanding:
Strong understanding of application security, SaaS, and cybersecurity.
Strategic Thinking:
Ability to think strategically and develop comprehensive go-to-market plans.
Communication Skills:
Excellent written and verbal communication skills, with the ability to create compelling product messaging.
Collaboration:
Proven ability to work cross-functionally and manage multiple stakeholders.
Analytical Skills:
Strong analytical skills to gather insights from data and make informed decisions.
Project Management:
Excellent project management skills with the ability to manage multiple projects simultaneously.
Why Join Us?
Innovative Environment:
Be part of a fast-paced, innovative company at the forefront of application security.
Career Growth:
Opportunities for professional development and career advancement.
Impact:
Play a key role in shaping the future of our products and contributing to our company’s success.
Collaborative Culture:
Work with a talented and passionate team dedicated to making a difference.
How to Apply:
If you are passionate about product marketing and want to make a significant impact in a growing company, we would love to hear from you. Please submit your resume and a cover letter detailing your experience and why you are a great fit for this role.
#J-18808-Ljbffr
Qwiet AI is a fast-moving application security SaaS startup on a mission to prevent cyberattacks by eliminating vulnerabilities in code. We enable companies to secure code faster by accurately pinpointing and autofixing risks in code. As we continue to grow, we are looking for a dynamic and experienced Head of Product Marketing to join our team and help drive our product strategy and market success.
The role you’ll play:
We’ve got a best-in-class product, a tight-knit marketing team, and a hungry sales team ready to go. You’re the connector of these groups responsible for driving growth of our product through deep customer and market insights, compelling storytelling, and strategic go-to-market plans. You’re equal parts strategist and craftsman. Just as importantly, you’re part of a team that celebrates good culture, collective success, and enjoys working together.
If that sounds like you, please apply!
Role Overview:
The Head of Product Marketing will play a critical role in bringing our products and product enhancements to market. This individual will coordinate across our between marketing, sales, product, and engineering teams to ensure successful product launches, drive product adoption, and communicate our product value propositions effectively. This role is key to our growth strategy and requires a blend of strategic thinking, technical understanding, and strong execution skills.
Key Responsibilities:
Product Launch Management:
Lead and coordinate product launches, ensuring all cross-functional teams are aligned and informed.
Market Research and Analysis:
Conduct market research to understand customer needs, market trends, and competitive landscape to inform product strategy.
Messaging and Positioning:
Develop and refine product messaging and positioning that differentiates our products in the market.
Sales Enablement:
Create sales tools, training materials, and collateral to enable our sales team to effectively sell our products.
Go-to-Market Strategy:
Develop and execute go-to-market strategies for new product launches and enhancements.
Customer Feedback:
Gather and analyze customer feedback to improve product offerings and inform future product development.
Content Development:
Collaborate with our the content team to create compelling content, including case studies, whitepapers, blog posts, and webinars.
Collaboration:
Work closely with product management, engineering, sales, and marketing teams to ensure cohesive product strategy and execution.
Metrics and Reporting:
Monitor and report on the performance of product marketing initiatives and adjust strategies as needed.
Evangelize: Participate in webinars, podcasts, and speaking opportunities to promote our products and technology
Qualifications:
Experience:
Minimum of 7 years of experience in product marketing, preferably in a SaaS or technology company.
Technical Understanding:
Strong understanding of application security, SaaS, and cybersecurity.
Strategic Thinking:
Ability to think strategically and develop comprehensive go-to-market plans.
Communication Skills:
Excellent written and verbal communication skills, with the ability to create compelling product messaging.
Collaboration:
Proven ability to work cross-functionally and manage multiple stakeholders.
Analytical Skills:
Strong analytical skills to gather insights from data and make informed decisions.
Project Management:
Excellent project management skills with the ability to manage multiple projects simultaneously.
Why Join Us?
Innovative Environment:
Be part of a fast-paced, innovative company at the forefront of application security.
Career Growth:
Opportunities for professional development and career advancement.
Impact:
Play a key role in shaping the future of our products and contributing to our company’s success.
Collaborative Culture:
Work with a talented and passionate team dedicated to making a difference.
How to Apply:
If you are passionate about product marketing and want to make a significant impact in a growing company, we would love to hear from you. Please submit your resume and a cover letter detailing your experience and why you are a great fit for this role.
#J-18808-Ljbffr