Insight Global
Search Marketing Manager-SEM
Insight Global, San Francisco, California, United States, 94199
Job Description
Insight Global is looking for a Search Marketing Manager focusing on SEM (search engine marketing). This is a REMOTE opportunity.
Pay Rate range: $50-$60
Day to Day responsibilities include:
-Utilize insights and data from newly launched dashboards and make recommendations for ROI-driven paid search campaigns
-Global implementation, monitoring and optimization of a 3rd party tool that will help improve company cost efficiencies
-Lead the value based bidding project and implement it across the global SEM program
-Monitor the offline data feed integration and recommend improvements that will help define the future SEM roadmap
-Recommend and define SEM campaign strategies, tactics, and test plans to achieve business objectives.
-Help implement and trouble-shoot marketing technologies, including advertising pixels, 3rd party tags, audience segments, and parameter tracking.
-Partner with the cross functional stakeholders like product managers, analytics, data science, to help the SEM team drive higher revenue
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
-Worked on international projects on different time zones.
-4 + years Google ad doing this
-Technical knowledge with pixels, integration with google ads, (ex: having our revenue data send it to back and giving the system insight)
-Managed bigger budgets (million dollar yearly budget)
-Microsoft suite, or G suite experience
Experience with clients B2C and B2B - helping them integrate into Google Ad (+) null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
Insight Global is looking for a Search Marketing Manager focusing on SEM (search engine marketing). This is a REMOTE opportunity.
Pay Rate range: $50-$60
Day to Day responsibilities include:
-Utilize insights and data from newly launched dashboards and make recommendations for ROI-driven paid search campaigns
-Global implementation, monitoring and optimization of a 3rd party tool that will help improve company cost efficiencies
-Lead the value based bidding project and implement it across the global SEM program
-Monitor the offline data feed integration and recommend improvements that will help define the future SEM roadmap
-Recommend and define SEM campaign strategies, tactics, and test plans to achieve business objectives.
-Help implement and trouble-shoot marketing technologies, including advertising pixels, 3rd party tags, audience segments, and parameter tracking.
-Partner with the cross functional stakeholders like product managers, analytics, data science, to help the SEM team drive higher revenue
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
-Worked on international projects on different time zones.
-4 + years Google ad doing this
-Technical knowledge with pixels, integration with google ads, (ex: having our revenue data send it to back and giving the system insight)
-Managed bigger budgets (million dollar yearly budget)
-Microsoft suite, or G suite experience
Experience with clients B2C and B2B - helping them integrate into Google Ad (+) null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.