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Klaviyo Inc.

Director Product Marketing, Platform PMM Team

Klaviyo Inc., Boston, Massachusetts, United States, 02298


Director Product Marketing, Platform PMM TeamWe’re looking for a Director of Product Marketing to join our Platform PMM team. You’ll be leading a small but mighty team responsible for the core positioning, messaging, and go-to-market of our Marketing solutions.You’re a leader who wants to establish a strong POV and voice that cuts through the noise in the marketing automation software landscape. With our well-established stronghold in the Shopify ecosystem and awareness as a leading email marketing solution, you and your team will be tasked with expanding into new markets and driving a stronger presence for our SMS and mobile messaging capabilities.If you thrive in a fast-paced, dynamic environment, love both the art and science of storytelling, and want to not only do the best work of your career but also inspire and coach our team of passionate product marketers to do the best work of their careers, this place is for you!How you’ll make a difference:Lead a team of product marketers who are responsible for:Crafting differentiated, unified positioning & messaging for our Marketing solutionsPartnering with Product Managers as the voice of our customers, GTM teams, and the market to help shape our product roadmapLaunching new, innovative features and products into market that cut through the noisy marketing automation landscapeEstablishing Klaviyo as a thought leader in B2C marketing strategy and execution by developing and pushing a strong POV and voice in the marketBuilding core sales and marketing assets such as pitch decks, one-pagers, enablement trainings, and moreSupporting our Sales teams in strategic deals that require product expertise and a strong understanding of customer needs and use casesCollaborating with our Segment PMM team to tailor messaging and create sales plays for our various target audience segmentsWho you are:10+ years of experience in B2B SaaS product marketing roles, ideally with a stint marketing to Marketing buyers (yes, slightly meta)Experience directly managing and coaching individual contributors, building the next generation of great product marketersKnow what great work looks like – bringing in frameworks and playbooks for our team, while knowing when to create our playbook to move fastHave examples of great positioning and messaging that cut through the noise and differentiated your product or serviceUnafraid of rolling up your sleeves and diving into the work, be it creating messaging, pitch decks, or other assetsLove and thrive in a fast-paced, dynamic environmentExperience in e-commerce, digital marketing, or marketing automation software is a major plus.Base Pay Range For US Locations:$212,000 — $318,000 USDGet to Know KlaviyoWe’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in e-commerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.

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