Marketing Coordinator

About this Job:In this role you'll be working directly with the Marketing Manager, who will be the one providing you with tasks and day-to-day initiatives. Workdays in this role vary as some days are filled with busy work, graphic designing, photoshoots, team meetings, or strategy planning. A diverse and flexible individual is required for this role as we're constantly visiting our 25+ locations for content, meeting with our franchisees and department heads or providing local establishments with donations. Experience in the Marketing field is not expected; however, it is appreciated. In this role you'll be able to gain experience and home in on your skillset. With over 25+ locations and 10 more due within the next year, the Marketing Coordinator must be independent, quick on their feet, a problem solver, creative, and always applied to their work. This role and field are fun, innovative, and gives you a creative space - however, we are a company with over 52 years of being a Miami staple and we hold our employees to great standards.Marketing Coordinator ResponsibilitiesResponsibilities include but not limited to:Monthly social media content ideation, creation, editing, & scheduling.Monitoring customer inquiries across social media platforms including comments, DMs, tagged posts, as well as email.Tracking social media data/progress monthly.Creating holiday & evergreen menu boards/in store signage using Canva.Coordinating photoshoots for organic and professional content.Creating weekly email blasts for customers and bi-weekly internal marketing newsletters through Mailchimp.Monitoring Vicky Bakery locations across 3rd party delivery platforms, Yelp, & Google to ensure brand standards are being met.Collaborating across teams for campaign ideation.Basic photo editing skills in Adobe Creative Cloud.Basic video editing skills for TikTok/Reels through CapCut or Splice.Trend identification and market research across social media and marketing to align with brand goals.Event and grand opening coordination to promote brand.Ability to travel within south Florida and central Florida regions.Creating copy, captions, and communications in Spanish and English