athenahealth
Digital Advertising Operations & Inventory Manager - epocrates
athenahealth, Boston, Massachusetts, us, 02298
Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
Digital Advertising Operations & Inventory Manager - epocrates
We are looking for a Digital Advertising Operations & Inventory Manager to join the growing commercial organization within our epocrates division. In this role, the Digital Advertising Operations & Inventory Manager will be responsible for managing the day-to-day requirements related to our digital ad operations, reporting, and yield optimization efforts with a team of specialists in ad platforms, revenue products, and trafficking operations. This individual will also collaborate closely with Ad Tech, Data Operations, Publishing and Business leaders on digital revenue strategy. The Digital Advertising Operations & Inventory Manager will be part of a team that owns the management and evolution of our entire Digital Advertising Ecosystem ensuring we are conducting business effectively across our operations team to meet our monetization strategies and goals.
The Team:
epocrates, Inc., an athenahealth company, is recognized for developing the #1 medical application among U.S. physicians for clinical content, practice tools, and health industry engagement at the point of care. epocrates has established a loyal network of more than one million health care professionals, including 50 percent of U.S. physicians, who routinely use its intuitive solutions to help streamline workflow and improve patient care.
Job Responsibilities
Work directly with the Executive Director of Customer Experience and Dir of Product Ops on strategy to ensure best outcomes and performance for overall platform, campaigns and team members
Work directly with members of the executive leadership team, including but not limited to the head of product strategy to evolve our current digital advertising portfolio to grow commercial revenues, while support epocrates strategic vision
Trafficking and reporting on digital campaigns - including scheduling, QA, delivery, fill, revenue reporting, and analysis to Sales, Ad Tech and Commercial account teams
Troubleshooting advertising delivery - including pacing, lack of delivery or location of ad rendering (why isn't my ad running... knowing what to do to get to the bottom of it)
Inventory - using both historic delivery data and current season deliverables to forecast expected Impression loads for the future. Factoring in Exclusivities and Competitive Separation for ad load and how that impacts individual campaign impression expectations and delivery
Training the team in techniques and strategies that ensure accurate results, consistent support and a positive experience for our clients
Pushing for consistent process improvement and setting relevant policies for the team. Including collaboration with cross-functional leaders to surface areas of process improvement that will drive efficiency for the business
Operating from a sense of urgency and purpose, with the ability to tie team activities to overarching business goals and strategies
Working cross-functionally with sales, product and engineering leadership, supporting the creation of new ad products and product roadmap/strategy, execution
Typical Qualifications
Bachelor's degree is required
5+ years of experience in managing, trafficking, and planning digital media
Proficiency in basic HTML, JavaScript, CSS, Illustrator, InDesign, DreamWeaver, Dreamweaver, Ad Tagging, and Microsoft Office (Excel, Power Pivots/VLOOKUP, Power Point)
Knowledge of publisher side ad serving (Kevel Core/DFP/GAM)
Experience across all digital IAB ad formats, including Video (pre-roll/mid-roll), Native and Display
Ability to work independently and in a team environment while handling multiple tasks with shifting priorities
Strong written and verbal communication skills with the ability to communicate complex ideas clearly and concisely to audiences with varying levels of understanding
Process oriented mindset required to build out the ad ops team, within the larger creative services and product operations team
Strong presentation skills and the ability to craft and deliver a cohesive and compelling story
Excellent quantitative analytical skills with knowledge of A/B testing methodologies
For candidates located in California, Colorado, New York City, and Westchester County (NY), please visit the following link for pay range information:
California: https://www.athenahealth.com/salary-range/ca-nontech-manager
Colorado: https://www.athenahealth.com/salary-range/co-nontech-manager
New York: https://www.athenahealth.com/salary-range/ny-nontech-manager
About athenahealth
Here's our vision:
To create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
What's unique about our locations?From an historic, 19th century arsenal to a converted, landmark power plant, all of athenahealth's offices were carefully chosen to represent our innovative spirit and promote the most positive and productive work environment for our teams. Our 10 offices across the United States and India - plus numerous remote employees - all work to modernize the healthcare experience, together.
Our company culture might be our best feature.We don't take ourselves too seriously. But our work? That's another story. athenahealth develops and implements products and services that support US healthcare: It's our chance to create healthier futures for ourselves, for our family and friends, for everyone.
Our vibrant and talented employees - or athenistas, as we call ourselves - spark the innovation and passion needed to accomplish our goal. We continue to expand our workforce with amazing people who bring diverse backgrounds, experiences, and perspectives at every level, and foster an environment where every athenista feels comfortable bringing their best selves to work.
Our size makes a difference, too: We are small enough that your individual contributions will stand out - but large enough to grow your career with our resources and established business stability.
Giving back is integral to our culture. Our athenaGives platform strives to support food security, expand access to high-quality healthcare for all, and support STEM education to develop providers and technologists who will provide access to high-quality healthcare for all in the future. As part of the evolution of athenahealth's Corporate Social Responsibility (CSR) program, we've selected nonprofit partners that align with our purpose and let us foster long-term partnerships for charitable giving, employee volunteerism, insight sharing, collaboration, and cross-team engagement.
What can we do for you?Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces - some offices even welcome dogs.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. And we provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
athenahealth is committed to a policy of equal employment opportunity-that's why we recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law. We're happy to provide a reasonable accommodation, for those with a disability, to complete any part of the application process. If you are unable to access or use this online application process and need an alternative method for applying, please contact us at taoperations@athenahealth.com for assistance.
https://www.athenahealth.com/careers/equal-opportunity
Digital Advertising Operations & Inventory Manager - epocrates
We are looking for a Digital Advertising Operations & Inventory Manager to join the growing commercial organization within our epocrates division. In this role, the Digital Advertising Operations & Inventory Manager will be responsible for managing the day-to-day requirements related to our digital ad operations, reporting, and yield optimization efforts with a team of specialists in ad platforms, revenue products, and trafficking operations. This individual will also collaborate closely with Ad Tech, Data Operations, Publishing and Business leaders on digital revenue strategy. The Digital Advertising Operations & Inventory Manager will be part of a team that owns the management and evolution of our entire Digital Advertising Ecosystem ensuring we are conducting business effectively across our operations team to meet our monetization strategies and goals.
The Team:
epocrates, Inc., an athenahealth company, is recognized for developing the #1 medical application among U.S. physicians for clinical content, practice tools, and health industry engagement at the point of care. epocrates has established a loyal network of more than one million health care professionals, including 50 percent of U.S. physicians, who routinely use its intuitive solutions to help streamline workflow and improve patient care.
Job Responsibilities
Work directly with the Executive Director of Customer Experience and Dir of Product Ops on strategy to ensure best outcomes and performance for overall platform, campaigns and team members
Work directly with members of the executive leadership team, including but not limited to the head of product strategy to evolve our current digital advertising portfolio to grow commercial revenues, while support epocrates strategic vision
Trafficking and reporting on digital campaigns - including scheduling, QA, delivery, fill, revenue reporting, and analysis to Sales, Ad Tech and Commercial account teams
Troubleshooting advertising delivery - including pacing, lack of delivery or location of ad rendering (why isn't my ad running... knowing what to do to get to the bottom of it)
Inventory - using both historic delivery data and current season deliverables to forecast expected Impression loads for the future. Factoring in Exclusivities and Competitive Separation for ad load and how that impacts individual campaign impression expectations and delivery
Training the team in techniques and strategies that ensure accurate results, consistent support and a positive experience for our clients
Pushing for consistent process improvement and setting relevant policies for the team. Including collaboration with cross-functional leaders to surface areas of process improvement that will drive efficiency for the business
Operating from a sense of urgency and purpose, with the ability to tie team activities to overarching business goals and strategies
Working cross-functionally with sales, product and engineering leadership, supporting the creation of new ad products and product roadmap/strategy, execution
Typical Qualifications
Bachelor's degree is required
5+ years of experience in managing, trafficking, and planning digital media
Proficiency in basic HTML, JavaScript, CSS, Illustrator, InDesign, DreamWeaver, Dreamweaver, Ad Tagging, and Microsoft Office (Excel, Power Pivots/VLOOKUP, Power Point)
Knowledge of publisher side ad serving (Kevel Core/DFP/GAM)
Experience across all digital IAB ad formats, including Video (pre-roll/mid-roll), Native and Display
Ability to work independently and in a team environment while handling multiple tasks with shifting priorities
Strong written and verbal communication skills with the ability to communicate complex ideas clearly and concisely to audiences with varying levels of understanding
Process oriented mindset required to build out the ad ops team, within the larger creative services and product operations team
Strong presentation skills and the ability to craft and deliver a cohesive and compelling story
Excellent quantitative analytical skills with knowledge of A/B testing methodologies
For candidates located in California, Colorado, New York City, and Westchester County (NY), please visit the following link for pay range information:
California: https://www.athenahealth.com/salary-range/ca-nontech-manager
Colorado: https://www.athenahealth.com/salary-range/co-nontech-manager
New York: https://www.athenahealth.com/salary-range/ny-nontech-manager
About athenahealth
Here's our vision:
To create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.
What's unique about our locations?From an historic, 19th century arsenal to a converted, landmark power plant, all of athenahealth's offices were carefully chosen to represent our innovative spirit and promote the most positive and productive work environment for our teams. Our 10 offices across the United States and India - plus numerous remote employees - all work to modernize the healthcare experience, together.
Our company culture might be our best feature.We don't take ourselves too seriously. But our work? That's another story. athenahealth develops and implements products and services that support US healthcare: It's our chance to create healthier futures for ourselves, for our family and friends, for everyone.
Our vibrant and talented employees - or athenistas, as we call ourselves - spark the innovation and passion needed to accomplish our goal. We continue to expand our workforce with amazing people who bring diverse backgrounds, experiences, and perspectives at every level, and foster an environment where every athenista feels comfortable bringing their best selves to work.
Our size makes a difference, too: We are small enough that your individual contributions will stand out - but large enough to grow your career with our resources and established business stability.
Giving back is integral to our culture. Our athenaGives platform strives to support food security, expand access to high-quality healthcare for all, and support STEM education to develop providers and technologists who will provide access to high-quality healthcare for all in the future. As part of the evolution of athenahealth's Corporate Social Responsibility (CSR) program, we've selected nonprofit partners that align with our purpose and let us foster long-term partnerships for charitable giving, employee volunteerism, insight sharing, collaboration, and cross-team engagement.
What can we do for you?Along with health and financial benefits, athenistas enjoy perks specific to each location, including commuter support, employee assistance programs, tuition assistance, employee resource groups, and collaborative workspaces - some offices even welcome dogs.
In addition to our traditional benefits and perks, we sponsor events throughout the year, including book clubs, external speakers, and hackathons. And we provide athenistas with a company culture based on learning, the support of an engaged team, and an inclusive environment where all employees are valued.
We also encourage a better work-life balance for athenistas with our flexibility. While we know in-office collaboration is critical to our vision, we recognize that not all work needs to be done within an office environment, full-time. With consistent communication and digital collaboration tools, athenahealth enables employees to find a balance that feels fulfilling and productive for each individual situation.
athenahealth is committed to a policy of equal employment opportunity-that's why we recruit and hire applicants without regard to race, color, religion, sex (including pregnancy), national origin, disability, age, sexual orientation, veteran status, genetic information, gender identity, gender expression, or any other factor prohibited by law. We're happy to provide a reasonable accommodation, for those with a disability, to complete any part of the application process. If you are unable to access or use this online application process and need an alternative method for applying, please contact us at taoperations@athenahealth.com for assistance.
https://www.athenahealth.com/careers/equal-opportunity