Product Marketing Manager

Your impact as the Product Marketing Manager:Developing clear and compelling product messaging that defines and differentiates Evergrow in the market, while clarifying and educating people about our complex space.Creating and evolving customer personas to guide marketing strategies and campaigns, and make sure we’re always focused on the right audiencesCrafting high-quality, engaging content that engages people in our mission, technology, and how they can learn more and get involved. Part of this will be shaping the tone, look, and feel of this content so it reinforces the brand at every turn.Maintaining a brand through-line, connecting all aspects of our marketing strategy, surfaces, and channels, from positioning to social presence to email to sales enablement.Planning and executing marketing campaigns across channels, while monitoring and analyzing campaign performance to optimize results.Collaborating closely with product, sales, and engineering, as well as external stakeholders (including design, web development, and other agency resources). Contributing to a passionate and empowering team culture as a marketing leader.We’re looking for someone who:Embodies our values and brings passion to the practicalities of solving the climate crisisHas 5+ years of Product Marketing or related experience, early stage start-up experience preferredIs an intellectually curious self-starter who is energized by learning new industries and technologiesHas the ability to break big objectives into actionable and timely projects, and communicate clearly to keep the whole team aligned around themTakes ownership of projects and leads them with confidence, assertiveness, independence, and strong orientation around dataIs motivated to work closely with a lean team and true early stage startup experience, with all the associated scrappiness and speedIs able to collaborate in person in San Francisco three days per week (required)Even if you don’t match every listed requirement, we highly encourage you to apply!

At Evergrow, we value our differences, and encourage all - especially those whose identities are traditionally underrepresented in tech organizations - to apply. We’ve embedded diverse perspectives at all levels at Evergrow, because we know it makes our team stronger and better equipped to serve all stakeholders.We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, political belief, or any other characteristic protected by law.Compensation and benefitsTop-tier health, dental, and vision insurance401(k)Daily lunch providedFlexible PTOFamily LeaveRegular team retreats and offsitesDog-friendly office in downtown San FranciscoVisa and / or green card sponsorship (our CEO's first startup focused on streamlining immigration!)Base pay may vary considerably depending on job-related knowledge, skills, and experience.The expected salary ranges for this San Francisco-based position are outlined below and may be modified in the future.$145,000 - $175,000 a year#J-18808-Ljbffr