University of California-Davis
COMM SPEC 4 (General Communications Specialist)
University of California-Davis, Davis, California, us, 95617
Job SummaryUnder general supervision of Jennifer Smilowitz, the appointee will work independently to develop marketing strategies and utilize digital and print communications using multi-media channels (social media, newsletters, blogs, email, websites) to promote educational platforms designed to educate consumers and health care providers, educators and advocates on nutrition and health equity with the goal of improving health and well-being. The appointee will co-create, edit and manage the production of educational materials including webinars, videos, podcasts on health and nutrition topics that target consumers and health care providers, educators and advocates. The appointee will track, analyze and report the effectiveness of their marketing strategies, programming, and performance of digital and print communications using analytic tools. In alignment with UC Davis Brand Guidelines, the appointee will create digital and print marketing materials, including graphic elements, banners, and websites as well as be an expert in the creation of content with high level creative skills. The appointee will possess significant expertise in the full content strategy lifecycle and possess expert level skills in copywriting and design management.
The appointee will be responsible for facilitating local and regional outreach (such as conferences, webinars, meetings, and events), identifying appropriate outlets for dissemination of educational content. This position will execute communication strategies related to promoting the high-level expertise and guidance from CE Specialist, Jennifer Smilowitz to grow the public's knowledge about the UC Davis Nutrition Department as a valuable and trust-worthy resource for health and nutrition information. The appointee will serve as a liaison between the ORIANE Lab-UC Davis Nutrition Department and physicians, nurses, office and hospital staff (health care professionals); health education specialists, educators, stakeholders, staff from government assistance programs and consumers. The appointee must be a capable speaker and presenter to liaise with professional audiences and represent the UC Davis Nutrition 'brand' when needed.Apply By DateJuly 25th 2024QualificationsMinimum QualificationsFor full consideration, applicants are encouraged to upload license, certification and/or educational degree if required of the position.Bachelor's degree in social sciences.Five years' experience developing digital and traditional content strategy and marketing strategy incorporating multi-channel programming with knowledge of consumer engagement strategies and marketing psychology best practices (branding, positioning, cognitive biases, information gap theory, how to build an effective content ecosystem).Five years' experience creating content in varied formats and a portfolio of work to show familiarity with different formats (long form, short-form, educational, public relations, presentation, infographics, slide decks and scripts for audio podcasts and video) and using email outreach software (Constant Contact, Mailchimp).Two years' experience tracking user analytics and familiarity with user experience software for reporting (Google Analytics, Google Console, GA4 Analytics) and interpreting key metrics (page views, time on site, conversions, demographics, traffic sources, bounce rates, dwell times) to optimize website performance.Five years' experience leading and supervising creative teams (writers, designers, web development, broadcast/production specialists) managing activity and outputs with use of creative briefs, agile work method, mentoring, management through feedback, deadline and budget management spreadsheets.Strong and adaptable spoken and written communicator with at least 10 consumer publications on health, food or nutrition who is skilled at interacting with consumers and health care industry providers of diverse ethnic, economic, and social backgrounds as evidenced by a track record of being the public face of an organization at events and conferences.Meticulous attention to detail, and strong organizational skills using workplace productivity tools (Slack) with experience operating independently to solve problems, effectively manage work, teams, and make decisions with use of the following project management approaches: Control Map and Responsible, Accountable, Consulted, and Informed (RACI).Preferred QualificationsExperience with Excel, PowerPoint, Microsoft Publisher, and web-based applications.Experience working with low-income communities.Experience working with or training in nutrition or health fields.Ability to work independently with a minimum of supervision, following study protocol.Published journalist or author with proven editing and proofreading skills.Key Responsibilities30% - Content Development60% - Extension and Outreach10% - AdministrativePosition InformationSalary or Pay Range: $92,000/annually - $172,000/annuallySalary Frequency: MonthlySalary Grade: 24UC Job Title: COMM SPEC 4Number of Positions: 1Appointment Type: ContractPercentage of Time: 45%Shift Hours: Manager will adviseLocation: Davis, CA.Union Representation: NoBenefits Eligible:
NoHybrid/Remote/On-Site: On-SiteBenefitsOutstanding benefits and perks are among the many rewards of working for the University of California. UC Davis offers a full range of benefits, resources and programs to help you bring your best self to work, as well as to help you and your family achieve your health, wellness, financial and career goals. Learn more about the benefits and eligibility rules by visiting
Benefits Summary for UC Davis Health Employees
or
Benefits Summary for UC Davis Employees
and our
Benefits Page
.If you are represented by a union, benefits are negotiated between the University of California (UC) and your union and finalized in a contract. Read your bargaining unit's employment contract, stay abreast of current negotiations and learn about collective bargaining at UC:
https://ucnet.universityofcalifornia.edu/labor/bargaining-units/index.htmlHigh quality and low-cost medical plans to choose from to fit your family's needsFor eligible roles, UC pays for Dental and Vision insurance premiums for you and your familyExtensive leave benefits including Pregnancy and Parental Leave, Family & Medical LeavePaid Holidays annually as stipulated in the UC Davis Policies or Collective Bargaining AgreementPaid Time Off/Vacation/Sick Time as stipulated in the UC Davis Policies or Collective Bargaining AgreementContinuing Education (CE) allowance and Education Reimbursement Program as stipulated in the UC Davis Policies or Collective Bargaining AgreementAccess to free professional development courses and learning opportunities for personal and professional growthWorkLife and Wellness programs and resourcesOn-site Employee Assistance Program including access to free mental health servicesSupplemental insurance offered including additional life, short/long term disability, pet insurance and legal coveragePublic Service Loan Forgiveness (PSFL) Qualified Employer & Student Loan Repayment Assistance Program for qualified rolesRetirement benefit options for eligible roles including Pension and other Retirement Saving Plans. More information on our retirement benefits can be found hereUC Davis cares about building a community, which is why we provide resources to enhance diversity, equity and inclusion as well as Employee Resource Groups (ERGs) to support our staffPhysical DemandsDriving, sitting, speaking, standing, walking, writing, typing.Work EnvironmentThe Smoke and Tobacco Free Environment policy is intended to provide a healthier, safer, and more productive work and learning environment for the entire UC community. The University of California prohibits smoking and tobacco use at all University owned or leased properties, or facilities operated by UC staff or faculty. Smoking and tobacco use are strictly prohibited in indoor and outdoor spaces, parking lots, residential space, and University vehicles.
https://ucdavispolicy.ellucid.com/documents/view/271UC Davis Department of Nutrition, UC ANR & Food Science and TechnologyDirect interaction with study participants and health care providers, educators and advocates.Must be able to work occasional evenings and weekend hours.No smoking in the work area.No eating in the laboratory or during study visits.Special RequirementsBackground CheckThis position is a critical position and subject to a background check. Employment is contingent upon successful completion of background investigation including criminal history and identity checks.Diversity, Equity, Inclusion and BelongingAt UC Davis, we're solving life's most urgent challenges to bring a fuller, healthier, and more resilient world within reach. We grow from every challenge we take on and we don't just maintain - we improve. We recognize that creating an inclusive and intellectually vibrant organization means understanding and valuing both our individual differences and our common ground. The most comprehensive solutions come from the most diverse minds, and you belong here. As you consider joining UC Davis, please explore our Principles of Community, our Clinical Strategic Plan and strategic vision for research and education, and our latest efforts to outgrow the expected. The University of California, Davis is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status.For the University of California's Affirmative Action Policy please visit: https://policy.ucop.edu/doc/4010393/PPSM-20.For the University of California's Anti-Discrimination Policy, please visit: https://policy.ucop.edu/doc/1001004/Anti-Discrimination.Because we want you to be seen, our recruiting process at UC Davis fosters authenticity, diversity, and inclusion. Studies have shown that some people may not apply to jobs unless they meet every single qualification. Each unique role at UC Davis has a set of requirements and you could be perfect for this role, or you could be perfect for the next role! Don't meet all the requirements? We still encourage you to apply! #YouBelongHere
The appointee will be responsible for facilitating local and regional outreach (such as conferences, webinars, meetings, and events), identifying appropriate outlets for dissemination of educational content. This position will execute communication strategies related to promoting the high-level expertise and guidance from CE Specialist, Jennifer Smilowitz to grow the public's knowledge about the UC Davis Nutrition Department as a valuable and trust-worthy resource for health and nutrition information. The appointee will serve as a liaison between the ORIANE Lab-UC Davis Nutrition Department and physicians, nurses, office and hospital staff (health care professionals); health education specialists, educators, stakeholders, staff from government assistance programs and consumers. The appointee must be a capable speaker and presenter to liaise with professional audiences and represent the UC Davis Nutrition 'brand' when needed.Apply By DateJuly 25th 2024QualificationsMinimum QualificationsFor full consideration, applicants are encouraged to upload license, certification and/or educational degree if required of the position.Bachelor's degree in social sciences.Five years' experience developing digital and traditional content strategy and marketing strategy incorporating multi-channel programming with knowledge of consumer engagement strategies and marketing psychology best practices (branding, positioning, cognitive biases, information gap theory, how to build an effective content ecosystem).Five years' experience creating content in varied formats and a portfolio of work to show familiarity with different formats (long form, short-form, educational, public relations, presentation, infographics, slide decks and scripts for audio podcasts and video) and using email outreach software (Constant Contact, Mailchimp).Two years' experience tracking user analytics and familiarity with user experience software for reporting (Google Analytics, Google Console, GA4 Analytics) and interpreting key metrics (page views, time on site, conversions, demographics, traffic sources, bounce rates, dwell times) to optimize website performance.Five years' experience leading and supervising creative teams (writers, designers, web development, broadcast/production specialists) managing activity and outputs with use of creative briefs, agile work method, mentoring, management through feedback, deadline and budget management spreadsheets.Strong and adaptable spoken and written communicator with at least 10 consumer publications on health, food or nutrition who is skilled at interacting with consumers and health care industry providers of diverse ethnic, economic, and social backgrounds as evidenced by a track record of being the public face of an organization at events and conferences.Meticulous attention to detail, and strong organizational skills using workplace productivity tools (Slack) with experience operating independently to solve problems, effectively manage work, teams, and make decisions with use of the following project management approaches: Control Map and Responsible, Accountable, Consulted, and Informed (RACI).Preferred QualificationsExperience with Excel, PowerPoint, Microsoft Publisher, and web-based applications.Experience working with low-income communities.Experience working with or training in nutrition or health fields.Ability to work independently with a minimum of supervision, following study protocol.Published journalist or author with proven editing and proofreading skills.Key Responsibilities30% - Content Development60% - Extension and Outreach10% - AdministrativePosition InformationSalary or Pay Range: $92,000/annually - $172,000/annuallySalary Frequency: MonthlySalary Grade: 24UC Job Title: COMM SPEC 4Number of Positions: 1Appointment Type: ContractPercentage of Time: 45%Shift Hours: Manager will adviseLocation: Davis, CA.Union Representation: NoBenefits Eligible:
NoHybrid/Remote/On-Site: On-SiteBenefitsOutstanding benefits and perks are among the many rewards of working for the University of California. UC Davis offers a full range of benefits, resources and programs to help you bring your best self to work, as well as to help you and your family achieve your health, wellness, financial and career goals. Learn more about the benefits and eligibility rules by visiting
Benefits Summary for UC Davis Health Employees
or
Benefits Summary for UC Davis Employees
and our
Benefits Page
.If you are represented by a union, benefits are negotiated between the University of California (UC) and your union and finalized in a contract. Read your bargaining unit's employment contract, stay abreast of current negotiations and learn about collective bargaining at UC:
https://ucnet.universityofcalifornia.edu/labor/bargaining-units/index.htmlHigh quality and low-cost medical plans to choose from to fit your family's needsFor eligible roles, UC pays for Dental and Vision insurance premiums for you and your familyExtensive leave benefits including Pregnancy and Parental Leave, Family & Medical LeavePaid Holidays annually as stipulated in the UC Davis Policies or Collective Bargaining AgreementPaid Time Off/Vacation/Sick Time as stipulated in the UC Davis Policies or Collective Bargaining AgreementContinuing Education (CE) allowance and Education Reimbursement Program as stipulated in the UC Davis Policies or Collective Bargaining AgreementAccess to free professional development courses and learning opportunities for personal and professional growthWorkLife and Wellness programs and resourcesOn-site Employee Assistance Program including access to free mental health servicesSupplemental insurance offered including additional life, short/long term disability, pet insurance and legal coveragePublic Service Loan Forgiveness (PSFL) Qualified Employer & Student Loan Repayment Assistance Program for qualified rolesRetirement benefit options for eligible roles including Pension and other Retirement Saving Plans. More information on our retirement benefits can be found hereUC Davis cares about building a community, which is why we provide resources to enhance diversity, equity and inclusion as well as Employee Resource Groups (ERGs) to support our staffPhysical DemandsDriving, sitting, speaking, standing, walking, writing, typing.Work EnvironmentThe Smoke and Tobacco Free Environment policy is intended to provide a healthier, safer, and more productive work and learning environment for the entire UC community. The University of California prohibits smoking and tobacco use at all University owned or leased properties, or facilities operated by UC staff or faculty. Smoking and tobacco use are strictly prohibited in indoor and outdoor spaces, parking lots, residential space, and University vehicles.
https://ucdavispolicy.ellucid.com/documents/view/271UC Davis Department of Nutrition, UC ANR & Food Science and TechnologyDirect interaction with study participants and health care providers, educators and advocates.Must be able to work occasional evenings and weekend hours.No smoking in the work area.No eating in the laboratory or during study visits.Special RequirementsBackground CheckThis position is a critical position and subject to a background check. Employment is contingent upon successful completion of background investigation including criminal history and identity checks.Diversity, Equity, Inclusion and BelongingAt UC Davis, we're solving life's most urgent challenges to bring a fuller, healthier, and more resilient world within reach. We grow from every challenge we take on and we don't just maintain - we improve. We recognize that creating an inclusive and intellectually vibrant organization means understanding and valuing both our individual differences and our common ground. The most comprehensive solutions come from the most diverse minds, and you belong here. As you consider joining UC Davis, please explore our Principles of Community, our Clinical Strategic Plan and strategic vision for research and education, and our latest efforts to outgrow the expected. The University of California, Davis is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status.For the University of California's Affirmative Action Policy please visit: https://policy.ucop.edu/doc/4010393/PPSM-20.For the University of California's Anti-Discrimination Policy, please visit: https://policy.ucop.edu/doc/1001004/Anti-Discrimination.Because we want you to be seen, our recruiting process at UC Davis fosters authenticity, diversity, and inclusion. Studies have shown that some people may not apply to jobs unless they meet every single qualification. Each unique role at UC Davis has a set of requirements and you could be perfect for this role, or you could be perfect for the next role! Don't meet all the requirements? We still encourage you to apply! #YouBelongHere