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Intuit

Principal Marketing Manager

Intuit, San Francisco, California, United States, 94199


Overview

Intuit SMB MediaLabs is a first-of-its kind B2B media network focused solely on small businesses. SMB MediaLabs is powered by the unmatched 1st party business data of Intuit. By leveraging Intuit’s 1st party data, B2B marketers now have the ability to put campaigns in market with not only extreme accuracy but also extreme efficiency. SMB MediaLabs is not a new tactic or channel but instead an evolved data layer which can take the performance and accuracy of B2B efforts to a whole new level.

The Intuit SMB MediaLabs Team is seeking a seasoned Business Development Manager/Partner Manager who has a proven track record and is passionate about driving revenue. As a Senior Manager on our team, you will be responsible for forming relationships with key brands and their advertising agencies, ensuring they meet their business objectives using Intuit SMB MediaLab’s audiences through our managed service, our self-service model and other new opportunities to partner with Intuit as they come up. Please note that this role is required to work in person in the San Francisco or Mountain View office 2 days a week.

What you'll bring

10+ years of experience in digital media

Bachelor's degree or equivalent practical experience

Experience owning partnerships with complex enterprise organizations

Proven experience managing relationships up through C-level executives

Deep industry expertise in vertical knowledge, product types, and measurement solutions

Deep existing relationships within the agency and client direct space

Subject matter expertise in the display media, social media, CTV and video platforms

Experience building and executing long-term account growth strategies

Demonstrated top-performer achievement against sales targets

Ability to lead special projects

Experience in collaborating within an organization in order to achieve business success

Ability to define strategies and tactics that align to deliver customer business outcomes, while navigating agency and client relationships

Self-starter attitude who sees ambiguity as an opportunity and demonstrated ability to excel in a start-up environment

How you will lead

Proactively manage and deepen relationships with advertising partners, both with agencies and directly with clients to drive growth towards large revenue goals

Establish mutually beneficial relationships with new clients, educating them on Intuit SMB MediaLabs and our ad opportunities

Leverage agency and client direct relationships to identify new buyers of Intuit SMB MediaLabs advertising products

Leverage data to inform client strategies and pitch proposals

Consistently meet deadlines for all projects, ensuring that clients receive the highest level of customer service

Own client meetings from agenda to final presentation, instilling confidence and setting all interactions up for success by appropriately setting client expectations, identifying outcomes, and communicating clear next steps

Act as the primary point of contact for clients to communicate major updates, releases, changes, and/or opportunities that will deepen or expand the relationship

Provide strategic, proactive, and consultative advice to clients in order to uplevel and grow the relationship

Persistently explore and uncover the needs of your clients, leveraging deep product knowledge to align their goals with new and unique opportunities with Intuit

Collaborate with Account Management, Ad Operations and campaign activation to meet and exceed clients’ marketing goals

Aggregate and share client feedback and campaign metrics with cross-functional stakeholders to help drive product evolution

Provide thought leadership and act as an Intuit evangelist with partners and at industry events

Share your industry, client, and product expertise by mentoring and training other team members

Build and leverage deep internal relationships, both within your direct team and cross-functionally, working together to deliver on client and business goals

EOE AA M/F/Vet/Disability. Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.