Intuit Inc.
Principal Marketing Manager
Intuit Inc., San Francisco, California, United States, 94199
Intuit SMB MediaLabs is a first-of-its kind B2B media network focused solely on small businesses. SMB MediaLabs is powered by the unmatched 1st party business data of Intuit. By leveraging Intuit’s 1st party data, B2B marketers now have the ability to put campaigns in market with not only extreme accuracy but also extreme efficiency. SMB MediaLabs is not a new tactic or channel but instead an evolved data layer which can take the performance and accuracy of B2B efforts to a whole new level.
Have you got what it takes to succeed The following information should be read carefully by all candidates.The Intuit SMB MediaLabs Team is seeking a seasoned Business Development Manager/Partner Manager who has a proven track record and is passionate about driving revenue. As a Senior Manager on our team, you will be responsible for forming relationships with key brands and their advertising agencies, ensuring they meet their business objectives using Intuit SMB MediaLab’s audiences through our managed service, our self-service model and other new opportunities to partner with Intuit as they come up. Please note that this role is required to work in person in the San Francisco or Mountain View office 2 days a week.Responsibilities:
Proactively manage and deepen relationships with advertising partners, both with agencies and directly with clients to drive growth towards large revenue goalsEstablish mutually beneficial relationships with new clients, educating them on Intuit SMB MediaLabs and our ad opportunitiesLeverage agency and client direct relationships to identify new buyers of Intuit SMB MediaLabs advertising productsLeverage data to inform client strategies and pitch proposalsConsistently meet deadlines for all projects, ensuring that clients receive the highest level of customer serviceOwn client meetings from agenda to final presentation, instilling confidence and setting all interactions up for success by appropriately setting client expectations, identifying outcomes, and communicating clear next stepsAct as the primary point of contact for clients to communicate major updates, releases, changes, and/or opportunities that will deepen or expand the relationshipProvide strategic, proactive, and consultative advice to clients in order to uplevel and grow the relationshipPersistently explore and uncover the needs of your clients, leveraging deep product knowledge to align their goals with new and unique opportunities with IntuitCollaborate with Account Management, Ad Operations and campaign activation to meet and exceed clients’ marketing goalsAggregate and share client feedback and campaign metrics with cross-functional stakeholders to help drive product evolutionProvide thought leadership and act as an Intuit evangelist with partners and at industry eventsShare your industry, client, and product expertise by mentoring and training other team membersBuild and leverage deep internal relationships, both within your direct team and cross-functionally, working together to deliver on client and business goalsMinimum Requirements:
10+ years of experience in digital mediaBachelor's degree or equivalent practical experienceExperience owning partnerships with complex enterprise organizationsProven experience managing relationships up through C-level executivesDeep industry expertise in vertical knowledge, product types, and measurement solutionsDeep existing relationships within the agency and client direct spaceSubject matter expertise in the display media, social media, CTV and video platformsExperience building and executing long-term account growth strategiesDemonstrated top-performer achievement against sales targetsAbility to lead special projectsExperience in collaborating within an organization in order to achieve business successAbility to define strategies and tactics that align to deliver customer business outcomes, while navigating agency and client relationshipsSelf-starter attitude who sees ambiguity as an opportunity and demonstrated ability to excel in a start-up environment
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Have you got what it takes to succeed The following information should be read carefully by all candidates.The Intuit SMB MediaLabs Team is seeking a seasoned Business Development Manager/Partner Manager who has a proven track record and is passionate about driving revenue. As a Senior Manager on our team, you will be responsible for forming relationships with key brands and their advertising agencies, ensuring they meet their business objectives using Intuit SMB MediaLab’s audiences through our managed service, our self-service model and other new opportunities to partner with Intuit as they come up. Please note that this role is required to work in person in the San Francisco or Mountain View office 2 days a week.Responsibilities:
Proactively manage and deepen relationships with advertising partners, both with agencies and directly with clients to drive growth towards large revenue goalsEstablish mutually beneficial relationships with new clients, educating them on Intuit SMB MediaLabs and our ad opportunitiesLeverage agency and client direct relationships to identify new buyers of Intuit SMB MediaLabs advertising productsLeverage data to inform client strategies and pitch proposalsConsistently meet deadlines for all projects, ensuring that clients receive the highest level of customer serviceOwn client meetings from agenda to final presentation, instilling confidence and setting all interactions up for success by appropriately setting client expectations, identifying outcomes, and communicating clear next stepsAct as the primary point of contact for clients to communicate major updates, releases, changes, and/or opportunities that will deepen or expand the relationshipProvide strategic, proactive, and consultative advice to clients in order to uplevel and grow the relationshipPersistently explore and uncover the needs of your clients, leveraging deep product knowledge to align their goals with new and unique opportunities with IntuitCollaborate with Account Management, Ad Operations and campaign activation to meet and exceed clients’ marketing goalsAggregate and share client feedback and campaign metrics with cross-functional stakeholders to help drive product evolutionProvide thought leadership and act as an Intuit evangelist with partners and at industry eventsShare your industry, client, and product expertise by mentoring and training other team membersBuild and leverage deep internal relationships, both within your direct team and cross-functionally, working together to deliver on client and business goalsMinimum Requirements:
10+ years of experience in digital mediaBachelor's degree or equivalent practical experienceExperience owning partnerships with complex enterprise organizationsProven experience managing relationships up through C-level executivesDeep industry expertise in vertical knowledge, product types, and measurement solutionsDeep existing relationships within the agency and client direct spaceSubject matter expertise in the display media, social media, CTV and video platformsExperience building and executing long-term account growth strategiesDemonstrated top-performer achievement against sales targetsAbility to lead special projectsExperience in collaborating within an organization in order to achieve business successAbility to define strategies and tactics that align to deliver customer business outcomes, while navigating agency and client relationshipsSelf-starter attitude who sees ambiguity as an opportunity and demonstrated ability to excel in a start-up environment
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