Aquent
Marketing Manager
Aquent, Seattle, Washington, us, 98127
Overview
Placement Type:
Temporary
Salary (USD):
$45.61 to $50.68/hr
Start Date:
07.25.2024
With a vision to "Build and sell intelligent cloud and intelligent edge solutions with partners, empowering people and organizations to achieve more," this department is responsible for driving revenue outcomes with partners through innovative solutions-at scale! The team within this group brings together the Go-to-Market strategy, programs, and platforms to accelerate growth and improve partner experience across all partner segments.
In this role, Sr. Partner Marketing Manager, you will engage across a portfolio of leading Software Vendors (ISVs) and GPS to define integrated marketing strategies and plans that accelerate new market opportunities for the client and the partners. Specifically, you will work collaboratively with counterparts at the partners to take joint solutions built on the Cloud to market. This includes defining the marketing strategy, campaign development and measurement, solution launch plans, 'better together' messaging and marketing content, demand generation initiatives, pipeline acceleration activities as well as joint PR and event marketing.
You will work with sales, engineering, and marketing leaders to develop a joint end-to-end go-to-market motion, aligning with corporate and sales teams worldwide on strategies, resources, and execution. You will develop and maintain joint marketing plans to drive Cloud consumption and accelerate Marketplace, Industry, and AI pipeline while creating new scalable collaboration processes with the partner at the global and regional levels.
Accountabilities:Lead the overall marketing strategy definition, review, and end-to-end execution including campaign development and solution launch plans aligned to partner solutions built for cloud.Lead creation of 'better together' messaging and marketing content, offers and incentives, as well as joint PR and event marketing.Understand partner's business, plans, and objectives in partnership with global and field Partner Manager personnel and ensure alignment of GTM activities and marketing plans to deliver tangible impact and progress against those goals.Ensure measurement KPIs and OKRs are in place to track impact to sales pipeline, Cloud revenue generated from joint solutions' sales, campaigns, or offers brought to market. Ensure good budget management practices and high ROI for all marketing funds invested.Leverage global investments to build a set of globally scalable GTM programs to optimize GISV partner's impact at the subsidiary level, including working with the subsidiary Partner Marketing Managers to drive alignment on partner selection and GTM executionLeverage technical and industry expertise to become a thought leader and trusted advisor to your partnerLand and lead the creation of new capabilities, GTM maturity, and opportunities through partner experiences to help provide a competitive advantage and to land key co-marketing initiatives with and through the partner.Qualifications:
5+ years in a customer and/or partner facing role, optimally dealing with a variety of audiences - customers, partners (ISV, SI, start-ups, MSPs), strategy, marketing, or business development3+ years working directly with partner ecosystem, the ability to provide valuable business and technical guidance to them and to secure their commitment to use business solutionsStrong technical understanding of cloud technologies and the work that partners do to develop, build-upon, and extend cloud solutionsExceptional Product Management and/or audience marketing experience is required, including modern marketing practices, and advanced skills at writing marketing materials, value propositions, and messagingAbility to articulate both business and technical value of cloud services to senior business and technical decision makersDemonstrated track record of creating repeatable best practices on demand generation and awareness campaigns, workshops, metrics, and sales readinessPassionate, results-driven, and organized approach; with an attention to detail: A self-starter who can create and deliver scalable plans from concept to delivery, including the ability to prioritize and manage multiple projects, effectively driving to measurable results.The ability to work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills. Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures.Engagement expertise: Storytelling skills and passion for delighting partners, advocating on their behalf, creating great partner experiences, and understanding the linkage between these experiences and business successBrings demonstrated experience proposing, creating, and managing executive-level proposals and presentationsExecutive Relations: The ability to interact confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution. This includes the ability to confidently address difficult questions, handle pushback from a high-level audience, and maintain an executive demeanor while engaging in challenging or sometimes high-pressure situationsThe target hiring compensation range for this role is $45.61 to $50.68 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
About Aquent Talent:Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brandsOur eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium .
More information on our awesome
benefits
!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
Working with AQUENT provides you access to some pretty awesome benefits and employee perks:
Aquent Talent: https://aquenttalent.com/Subsidized Health, Vision and Dental Benefits, and Access to Fidelity 401(k) with Matching! Talent Benefits | AquentResume / Portfolio Review + Interview Prep. You'll be set-up for success!What we stand for: https://aquent.com/about-us/diversity-equity-inclusionFree Continued Learning: https://aquent.com/talent/trainingRefer a friend and job role to us and receive a gift worth $200? https://aquent.com/rewardsClient Description
Our client is a large technology company based in Redmond, Washington with a mission to empower every person and every organization on the planet to achieve more. They develop computer software, consumer electronics, personal computers, and related services. This company enables digital transformation for the era of an intelligent cloud and an intelligent edge.
Working here, you will be part of a company that values:
InnovationDiversity and inclusionCorporate social responsibilityAITrustworthy computing
Why work with AQUENT? Check out our awesome benefits:
https://aquent.com/talent/talent-benefits
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
Placement Type:
Temporary
Salary (USD):
$45.61 to $50.68/hr
Start Date:
07.25.2024
With a vision to "Build and sell intelligent cloud and intelligent edge solutions with partners, empowering people and organizations to achieve more," this department is responsible for driving revenue outcomes with partners through innovative solutions-at scale! The team within this group brings together the Go-to-Market strategy, programs, and platforms to accelerate growth and improve partner experience across all partner segments.
In this role, Sr. Partner Marketing Manager, you will engage across a portfolio of leading Software Vendors (ISVs) and GPS to define integrated marketing strategies and plans that accelerate new market opportunities for the client and the partners. Specifically, you will work collaboratively with counterparts at the partners to take joint solutions built on the Cloud to market. This includes defining the marketing strategy, campaign development and measurement, solution launch plans, 'better together' messaging and marketing content, demand generation initiatives, pipeline acceleration activities as well as joint PR and event marketing.
You will work with sales, engineering, and marketing leaders to develop a joint end-to-end go-to-market motion, aligning with corporate and sales teams worldwide on strategies, resources, and execution. You will develop and maintain joint marketing plans to drive Cloud consumption and accelerate Marketplace, Industry, and AI pipeline while creating new scalable collaboration processes with the partner at the global and regional levels.
Accountabilities:Lead the overall marketing strategy definition, review, and end-to-end execution including campaign development and solution launch plans aligned to partner solutions built for cloud.Lead creation of 'better together' messaging and marketing content, offers and incentives, as well as joint PR and event marketing.Understand partner's business, plans, and objectives in partnership with global and field Partner Manager personnel and ensure alignment of GTM activities and marketing plans to deliver tangible impact and progress against those goals.Ensure measurement KPIs and OKRs are in place to track impact to sales pipeline, Cloud revenue generated from joint solutions' sales, campaigns, or offers brought to market. Ensure good budget management practices and high ROI for all marketing funds invested.Leverage global investments to build a set of globally scalable GTM programs to optimize GISV partner's impact at the subsidiary level, including working with the subsidiary Partner Marketing Managers to drive alignment on partner selection and GTM executionLeverage technical and industry expertise to become a thought leader and trusted advisor to your partnerLand and lead the creation of new capabilities, GTM maturity, and opportunities through partner experiences to help provide a competitive advantage and to land key co-marketing initiatives with and through the partner.Qualifications:
5+ years in a customer and/or partner facing role, optimally dealing with a variety of audiences - customers, partners (ISV, SI, start-ups, MSPs), strategy, marketing, or business development3+ years working directly with partner ecosystem, the ability to provide valuable business and technical guidance to them and to secure their commitment to use business solutionsStrong technical understanding of cloud technologies and the work that partners do to develop, build-upon, and extend cloud solutionsExceptional Product Management and/or audience marketing experience is required, including modern marketing practices, and advanced skills at writing marketing materials, value propositions, and messagingAbility to articulate both business and technical value of cloud services to senior business and technical decision makersDemonstrated track record of creating repeatable best practices on demand generation and awareness campaigns, workshops, metrics, and sales readinessPassionate, results-driven, and organized approach; with an attention to detail: A self-starter who can create and deliver scalable plans from concept to delivery, including the ability to prioritize and manage multiple projects, effectively driving to measurable results.The ability to work cross-team in ambiguous and changing environments, along with excellent listening and partnering skills. Must be comfortable working in a highly matrixed environment, and leading program v-teams or workstreams aligned to shared goals and measures.Engagement expertise: Storytelling skills and passion for delighting partners, advocating on their behalf, creating great partner experiences, and understanding the linkage between these experiences and business successBrings demonstrated experience proposing, creating, and managing executive-level proposals and presentationsExecutive Relations: The ability to interact confidently with senior leaders in a highly-matrixed organization to present/defend/clarify concerns or issues regarding an existing project, program, or solution. This includes the ability to confidently address difficult questions, handle pushback from a high-level audience, and maintain an executive demeanor while engaging in challenging or sometimes high-pressure situationsThe target hiring compensation range for this role is $45.61 to $50.68 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
About Aquent Talent:Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brandsOur eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium .
More information on our awesome
benefits
!
Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
Working with AQUENT provides you access to some pretty awesome benefits and employee perks:
Aquent Talent: https://aquenttalent.com/Subsidized Health, Vision and Dental Benefits, and Access to Fidelity 401(k) with Matching! Talent Benefits | AquentResume / Portfolio Review + Interview Prep. You'll be set-up for success!What we stand for: https://aquent.com/about-us/diversity-equity-inclusionFree Continued Learning: https://aquent.com/talent/trainingRefer a friend and job role to us and receive a gift worth $200? https://aquent.com/rewardsClient Description
Our client is a large technology company based in Redmond, Washington with a mission to empower every person and every organization on the planet to achieve more. They develop computer software, consumer electronics, personal computers, and related services. This company enables digital transformation for the era of an intelligent cloud and an intelligent edge.
Working here, you will be part of a company that values:
InnovationDiversity and inclusionCorporate social responsibilityAITrustworthy computing
Why work with AQUENT? Check out our awesome benefits:
https://aquent.com/talent/talent-benefits
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.