Omnicom Media Group
Supervisor, Creator Activation (INFLUENCER)
Omnicom Media Group, Chicago, Illinois, United States, 60290
As a leading global media network, Omnicom Media Group (OMG) sets itself apart with an agile, client-first approach that helps businesses thrive today and into the future. With more than 21,000 employees globally, OMG has the talent, expertise and clout to deliver unprecedented levels of innovation for our clients. The group is comprised of global, award-winning agencies Hearts & Science, OMD and PHD. From leadership to entry-level talent, we are a diverse mix of ages, genders, ethnicities, skill sets and backgrounds. Unlocking the potential of our world-class talent is Omni, the industrys first marketing operating system which transforms data into actionable insights for better business outcomes.The
Account Supervisor,
Creator Activation
is an integrated role tasked with driving Influencer activation within OMG’s dedicated managed service product,
Creo . The core responsibility of the role is the client face of the activation team for influencer campaigns, including creator-direct management, negotiation, and execution of social content in response to a client brief and Creo team proposed plans. The role will serve all OMG agencies and as an independent agency, working in symphony with paid social teams to execute paid amplification of Creator campaigns.Reports to: Director of Creator Activation, OMGRESPONSIBILITIES:Creator Activation:Responsible for the strategic alignment and vetting of Influencers for specific Client campaignsAggregate submissions of Influencer personalities and maintain quality controlInput all campaign details into accounting/tracker systemExecute partnerships with influencers from post contract phase through campaign completionManage content review process between influencer and account teamEnsure metrics are collected and recaps are developed for all influencer campaigns and programsTracking post completion for revenue recognition purposesStay apprised of new capabilities that are announced on existing social media platforms as well as new emerging social media platforms that are gaining popularityFollow social media influencer personalities across multiple social platformsHelp support the logistics (travel, shipping product, etc.) to Talent/Influencers for a specific campaignParticipation in weekly team conference calls including calendar invite, room booking and taking and circulating meeting notesInfluencer travel and coordination as requiredPractice Excellence:Maintain a constant pulse on the influencer landscape education via thought leadership communication, staying atop of shifts in the industry and emerging trends and be able to communicate the impact to client businessDevelop thought leadership pieces, POVs & case studies to galvanize the practice within the OMG ecosystemWork in partnership with OMG COE platform teams and channel stakeholders to implement best practices across functions including but not limited to asset development, commerce, and measurementRequired Skills:In-depth understanding and mastery of Influencer marketing and an ability to match brand narratives with Creator-led storytellingStrong relationships with Influencer communityThorough understanding of the Influencer ad and organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurementExcellent relationship building with internal and external stakeholdersStrong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-viewHighly analytical and creative mind in strong communication skillsHigh levels of integrity, autonomy, and self-motivationStrong business acumen and the ability to make highly impactful decisions in a timely mannerQualifications:Bachelor’s degree (Marketing/Advertising/Communications preferred)3-5 years of experience within Influencer and media environmentsHands on experience managing Creators within Influencer campaigns and client management with blue-chip companiesDetail-oriented and organized with the ability to multi-task and manage prioritiesExperience with Influencer platforms and toolsCreo is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other federally protected class.Compensation Range: $70,000 - $90,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.
Account Supervisor,
Creator Activation
is an integrated role tasked with driving Influencer activation within OMG’s dedicated managed service product,
Creo . The core responsibility of the role is the client face of the activation team for influencer campaigns, including creator-direct management, negotiation, and execution of social content in response to a client brief and Creo team proposed plans. The role will serve all OMG agencies and as an independent agency, working in symphony with paid social teams to execute paid amplification of Creator campaigns.Reports to: Director of Creator Activation, OMGRESPONSIBILITIES:Creator Activation:Responsible for the strategic alignment and vetting of Influencers for specific Client campaignsAggregate submissions of Influencer personalities and maintain quality controlInput all campaign details into accounting/tracker systemExecute partnerships with influencers from post contract phase through campaign completionManage content review process between influencer and account teamEnsure metrics are collected and recaps are developed for all influencer campaigns and programsTracking post completion for revenue recognition purposesStay apprised of new capabilities that are announced on existing social media platforms as well as new emerging social media platforms that are gaining popularityFollow social media influencer personalities across multiple social platformsHelp support the logistics (travel, shipping product, etc.) to Talent/Influencers for a specific campaignParticipation in weekly team conference calls including calendar invite, room booking and taking and circulating meeting notesInfluencer travel and coordination as requiredPractice Excellence:Maintain a constant pulse on the influencer landscape education via thought leadership communication, staying atop of shifts in the industry and emerging trends and be able to communicate the impact to client businessDevelop thought leadership pieces, POVs & case studies to galvanize the practice within the OMG ecosystemWork in partnership with OMG COE platform teams and channel stakeholders to implement best practices across functions including but not limited to asset development, commerce, and measurementRequired Skills:In-depth understanding and mastery of Influencer marketing and an ability to match brand narratives with Creator-led storytellingStrong relationships with Influencer communityThorough understanding of the Influencer ad and organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurementExcellent relationship building with internal and external stakeholdersStrong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-viewHighly analytical and creative mind in strong communication skillsHigh levels of integrity, autonomy, and self-motivationStrong business acumen and the ability to make highly impactful decisions in a timely mannerQualifications:Bachelor’s degree (Marketing/Advertising/Communications preferred)3-5 years of experience within Influencer and media environmentsHands on experience managing Creators within Influencer campaigns and client management with blue-chip companiesDetail-oriented and organized with the ability to multi-task and manage prioritiesExperience with Influencer platforms and toolsCreo is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age, or any other federally protected class.Compensation Range: $70,000 - $90,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.