Brand Marketing Coordinator, Western

Who We Are:

Kontoor Brands, Inc. (KTB) is the parent company of Wrangler, Lee and Rock & Republic, with owned manufacturing facilities in Mexico and Nicaragua. Kontoor also owns and operates over 140 retail stores across the globe. Our global company employs more than 15,000 people in 65 countries, with world headquarters in Greensboro, North Carolina, and regional headquarters in Geneva and Hong Kong.

Job Posting:

The primary responsibilities of the Brand Marketing Coordinator are to support the development, coordination and production of best-in-class marketing communications initiatives for Wrangler Western. To include but not limited to seasonal product catalogs (4X's), sell-in materials, product packaging, marketing budget administration and special projects per managers direction.

Responsibilities:

• Catalog
• Lead and execute Western catalog production (4X's)
• Work closely with merchandising teams on seasonal products to be included
• Obtain all product samples prior to shoot day
• Coordinate and oversee catalog style outs, collaborating with brand, merch and design teams
• Hiring of all outside crew; models, product stylists, HMU
• Supervise on site production at photo studio
• Work closely with Creative Services team on layout and production of final catalog, digital and printed
• Product Packing
• Work closely with Merch to develop and produce new product ticketing
• Follow timely process for execution, documented and shared with necessary teams
• Work closely with internal and external ticketing teams on production elements
• Budget
• Support Marketing Manager with Western budget process including entering POs, tracking vendor payments, etc.
• Sell In Materials
• Work closely with Design and Merch teams gathering new product information
• Work with Marketing Manager to produce and execute best in class sell in materials for internal and wholesale presentations

Leadership:

• Excels in verbal and written communication skills with the ability to brief and provide feedback to multiple different parties.
• Ability to work as a team and lead co-workers in high pressure environments
• High level of initiative and perseverance when leading a team or individual project
• Strong administrative skills regarding project management, budget management, and cross-functional projects
• Strong understanding of apparel industry. Emphasis on Western Specialty and Farm Store distribution

Requirements:

• Bachelor's Degree or equivalent in Communications, Business, or Marketing
• Related professional experience, Brand Marketing, Consumer Marketing, Customer Sales, Special Event experience, Production experience, Retail experience

Why Kontoor Brands?

At Kontoor, we offer a comprehensive benefit package to fit your lifestyle and our benefits are crafted with the same care as our products.

When our employees are healthy, secure and well, they bring their best selves to work. Kontoor Brands supports you with a competitive benefits program that provides choice and flexibility to meet your and your family's needs - now and in the future. We offer resources to support your physical, emotional, social and financial wellbeing, plus benefits like discounts on our apparel. Kontoor Brands also provides four weeks of Paid Parental Leave to eligible employees who are new parents, Flexible Fridays and tuition reimbursement.

Our Kontoor D&I Mission

At Kontoor, we believe thatD&I isa key enabler to aculturethat empowers us to work with passion and confidence, shaping our brand and future.

Our Kontoor D&I Commitment

• Create a global workforce of high-performing teams that both unlocks our individual uniqueness and harnesses our collaborative talents
• Ensure an equitable environment that attracts & promotes diverse workforce
• Foster inclusivity, ensuring employees feel they can bring their whole selves to work