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Aquent

Sr Content Strategist (B2B)

Aquent, San Francisco, California, United States, 94199


Overview

Placement Type:

Permanent

Salary (USD):

$115-130K

Start Date:

09.02.2024

Online marketplace company is hiring a Sr Content Strategist in a permanent, full time capacity. This positon is hybrid - onsite 3x week in San Bruno, CA or Hoboken, NJ. In this highly collaborative and fast-paced role, the Sr Content Strategist will devise content strategyfor product and lifecycle marketing campaignsfrom the top-down. The Sr Content Strategist will also work closely with copywriters but will not do any copywriting themselves.

B2B/SaaS industry experience is preferred, as well as any expereince working on content strategy alongside a creative team.

RESPONSIBILITIESDevelop, validate, and optimize strategies for product and lifecycle marketing campaigns .Reviewing current content, creating messaging based on audience segmentation, Optimization messaging and tactics for increased impact and engagement, and ensuring that there is unity across channels, campaigns, and teams.Create and maintain

content playbooks

for business objectives and products.Assist with content migration when required.REQUIREMENTS

4+ years of experience in a

strategic role in either agency, lifecycle or product marketing (B2B/SaaS experience preferred)4+ years of experience in

Copywriting and copyediting experience (preferred)3+ years of experience in

market research and analysisCollaborative, communicative, and personableAble to work independently and in a teamPreferred Quals:

Experience in

Marketing Cloud, CMS, HotspotExperience using analytics platforms and reporting to find insights that will inform strategiesWorking knowledge of UX design systems such as wireframes, prototypes, comps, and design specifications

Benefits & Perks:

Beyond competitive pay, you can receive incentive awards for your performance. Other great perks include 401(k) match, stock purchase plan, paid maternity and parental leave, PTO, multiple health plans, and much more.

Client Description

Online marketplace

Other Requirements

***MUST be able to work onsite 3x per week in San Bruno, CA or Hoboken, NJ***