Publicis Health Media
Senior Associate, Video Investment Philadelphia, PA
Publicis Health Media, Philadelphia, Pennsylvania, United States, 19124
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare journeys.
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.Job Description The
Investment Buyer
has a lead role in executing Video plans across the full Video eco-system (Linear TV, FEP, VOD, OTT, Mobile, Connected TV, etc), developed by their Supervisor and Director. This including negotiating scatter needs, analyzing the need for ADU weight, and implementing allocation and billing tools to facilitate smooth transition from buy to air. This role also provides training and guidance of the Associates in all aspects of their responsibilities.Video ActivationParticipates in the Video Activation Process across multiple clients:
Registers and negotiates budgets by partnerCreate recommendation documentsDevelop and deliver POV/position papers on key issues/opportunitiesOversee brand allocations and corporate ownershipOversee weekly weights and trackingCheck that schedules are input into the system correctlyReview/assist in post buy analysisAnalyze ADU packagesProvide support for Added Value executions
Additional Day-to-Day TasksManages workload of and helps train AssociateLeads trafficking process leading up to campaign launchWeekly reporting and scheduling needsManages added value deliverablesWorks with Associate on any day to day client or partner needsWorks with Associate and Supervisor on post buy needsConsistently keeps team “in the loop” on status of projectsAttends client meetings as requested, and provides timely follow-up to any internal/client requestsQualifications
Demonstrated Skills and KnowledgeWorking knowledge of all basic media systems/tools/processes (ie. MediaOcean, Prisma, Spectra/Media Bank)Experience with all areas of National and Local Video, including Linear, OLV, CTV, AddressableSolid listening skills and takes notes during meetings, disseminates notes and follow-up as appropriateAbility to communicate clearly and concisely, both orally and in writing, and can concisely explain complicated ideas and changes/differences in results.Comfortable with presenting, in person and virtually, to client and internal teams.Ability to manage and prioritize multiple projects simultaneously, while delegating and managing work of associate appropriatelyAbility to work in a matrix (multi-supervisory) environment; can multi-task, manage one’s time, and demonstrate personal organization and ability to meet deadlines (strong work ethic)Adherence to agency procedures (on-time and accurate timesheets, GDPs, 360 feedback)Expertise in Microsoft Power Point, Excel and WordEducation and Experience1+ years of National Broadcast media buying expertisePharmaceutical industry a plusAdditional Information All your information will be kept confidential according to EEO guidelines.
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Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #phmlove.Job Description The
Investment Buyer
has a lead role in executing Video plans across the full Video eco-system (Linear TV, FEP, VOD, OTT, Mobile, Connected TV, etc), developed by their Supervisor and Director. This including negotiating scatter needs, analyzing the need for ADU weight, and implementing allocation and billing tools to facilitate smooth transition from buy to air. This role also provides training and guidance of the Associates in all aspects of their responsibilities.Video ActivationParticipates in the Video Activation Process across multiple clients:
Registers and negotiates budgets by partnerCreate recommendation documentsDevelop and deliver POV/position papers on key issues/opportunitiesOversee brand allocations and corporate ownershipOversee weekly weights and trackingCheck that schedules are input into the system correctlyReview/assist in post buy analysisAnalyze ADU packagesProvide support for Added Value executions
Additional Day-to-Day TasksManages workload of and helps train AssociateLeads trafficking process leading up to campaign launchWeekly reporting and scheduling needsManages added value deliverablesWorks with Associate on any day to day client or partner needsWorks with Associate and Supervisor on post buy needsConsistently keeps team “in the loop” on status of projectsAttends client meetings as requested, and provides timely follow-up to any internal/client requestsQualifications
Demonstrated Skills and KnowledgeWorking knowledge of all basic media systems/tools/processes (ie. MediaOcean, Prisma, Spectra/Media Bank)Experience with all areas of National and Local Video, including Linear, OLV, CTV, AddressableSolid listening skills and takes notes during meetings, disseminates notes and follow-up as appropriateAbility to communicate clearly and concisely, both orally and in writing, and can concisely explain complicated ideas and changes/differences in results.Comfortable with presenting, in person and virtually, to client and internal teams.Ability to manage and prioritize multiple projects simultaneously, while delegating and managing work of associate appropriatelyAbility to work in a matrix (multi-supervisory) environment; can multi-task, manage one’s time, and demonstrate personal organization and ability to meet deadlines (strong work ethic)Adherence to agency procedures (on-time and accurate timesheets, GDPs, 360 feedback)Expertise in Microsoft Power Point, Excel and WordEducation and Experience1+ years of National Broadcast media buying expertisePharmaceutical industry a plusAdditional Information All your information will be kept confidential according to EEO guidelines.
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