Amazon
Marketing Operations Manager, CAPE MET
Amazon, Bellevue, Washington, us, 98009
Description
We are looking for an exceptional Marketing Operations Manager to join our Content and App Partner Engagement (CAPE): Marketing, Education, and Technology (MET) team. CAPE MET serves as the conduit between next-gen Amazon technologies (for apps, content, and entertainment) and third-party developers. We own the web, business intelligence, and marketing tooling infrastructure needed to inspire and educate developers at every step in their journey. This position represents an opportunity to reinvent the way our product teams reach third-party developers.
As a Marketing Operations Manager for CAPE MET, you are the single-threaded owner (STO) of our email and CRM automation tool. You will function as end-to-end tool owner, managing corresponding contracts, budget, compliance work streams, and a cross-functional group of product marketing and campaign management stakeholders. You will ensure that our email tool is secure, compliant, and configured to scale across our suite of global use cases. Additionally, you ensure our email campaign assets meet our high quality bar, are correctly briefed, versioned, and delivered on time and on budget. Finally, this position will work closely with product and engineering partners to ensure our email tool is properly integrated with other marketing tools and data systems (e.g. webinar and event software). In addition to marketing and creative industry knowledge, a successful candidate will bring exceptional project management skills and eye for operational excellence. You are a self-starter and excellent verbal and written communicator. You are confident working across all levels, and someone known for making things happen in an ambiguous, fast-paced environment.
A successful candidate will also have the following: - Ability to Think Big
Attention to detail and ability to manage multiple priorities
Ability to think strategically
Outstanding execution skills and willingness to roll up your sleeves
Ability to use data to back up assumptions and identify business opportunities
Ability to think methodically and communicate effectively
Interpersonal skills are important, as you will work in an international, cross functional environment such as collaborating with sales, finance, and various other global business executives.
[Work Life Harmony]
We believe that it is important for you to have a balanced work like harmony to spur innovation and Amazon promotes a fulfilling and flexible work style to meet the lifestyle of each employee. (Example: Flex Time, Work From Home, Maternity / Parental / Family Care Leave)
We are hiring from the following locations:
Seattle, WA, USA
Bellevue, WA, USA
Key job responsibilities
Responsibilities include:
Develop technical strategy and roadmap for our marketing communications tools
Lead email tool configuration and any consolidation/migration work
Configure and manage the new email automation platform and event tools, considering cross-functional team requirements
Manage and execute both ad-hoc and automated/evergreen email campaigns
Analyze campaign performance metrics and identify areas for optimization
Work with engineers on technical integrations that unblock data access and segmentation capabilities
About the team
The CAPE MET team vision is to inspire and ignite global 3P developer communities at scale, who in turn create exceptional experiences for Amazon customers. We harness cutting-edge AI and predictive analytics to deeply understand and anticipate our developers' needs, enabling us to create hyper-personalized, timely experiences, online and offline. Our approach leverages best-in-class branding and design to craft immersive, memorable experiences that resonate across diverse global communities. We foster genuine two-way dialogues, transforming our relationship with developers from mere communication to true collaboration. We meet our community where they already gather by actively participating in existing developer communities and spaces, becoming an organic part of their daily lives. This vision enables us to cultivate a vibrant, self-sustaining ecosystem where developers are not just users, but co-creators and innovators, collectively shaping the future of exceptional Amazon customer experiences.
Basic Qualifications
4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building and optimizing multiple, simultaneous marketing campaigns
Experience managing or working within cross-functional marketing and creative teams
Preferred Qualifications
Experience in multi-territory campaign management
Experience in digital marketing and content production timelines and process
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
We are looking for an exceptional Marketing Operations Manager to join our Content and App Partner Engagement (CAPE): Marketing, Education, and Technology (MET) team. CAPE MET serves as the conduit between next-gen Amazon technologies (for apps, content, and entertainment) and third-party developers. We own the web, business intelligence, and marketing tooling infrastructure needed to inspire and educate developers at every step in their journey. This position represents an opportunity to reinvent the way our product teams reach third-party developers.
As a Marketing Operations Manager for CAPE MET, you are the single-threaded owner (STO) of our email and CRM automation tool. You will function as end-to-end tool owner, managing corresponding contracts, budget, compliance work streams, and a cross-functional group of product marketing and campaign management stakeholders. You will ensure that our email tool is secure, compliant, and configured to scale across our suite of global use cases. Additionally, you ensure our email campaign assets meet our high quality bar, are correctly briefed, versioned, and delivered on time and on budget. Finally, this position will work closely with product and engineering partners to ensure our email tool is properly integrated with other marketing tools and data systems (e.g. webinar and event software). In addition to marketing and creative industry knowledge, a successful candidate will bring exceptional project management skills and eye for operational excellence. You are a self-starter and excellent verbal and written communicator. You are confident working across all levels, and someone known for making things happen in an ambiguous, fast-paced environment.
A successful candidate will also have the following: - Ability to Think Big
Attention to detail and ability to manage multiple priorities
Ability to think strategically
Outstanding execution skills and willingness to roll up your sleeves
Ability to use data to back up assumptions and identify business opportunities
Ability to think methodically and communicate effectively
Interpersonal skills are important, as you will work in an international, cross functional environment such as collaborating with sales, finance, and various other global business executives.
[Work Life Harmony]
We believe that it is important for you to have a balanced work like harmony to spur innovation and Amazon promotes a fulfilling and flexible work style to meet the lifestyle of each employee. (Example: Flex Time, Work From Home, Maternity / Parental / Family Care Leave)
We are hiring from the following locations:
Seattle, WA, USA
Bellevue, WA, USA
Key job responsibilities
Responsibilities include:
Develop technical strategy and roadmap for our marketing communications tools
Lead email tool configuration and any consolidation/migration work
Configure and manage the new email automation platform and event tools, considering cross-functional team requirements
Manage and execute both ad-hoc and automated/evergreen email campaigns
Analyze campaign performance metrics and identify areas for optimization
Work with engineers on technical integrations that unblock data access and segmentation capabilities
About the team
The CAPE MET team vision is to inspire and ignite global 3P developer communities at scale, who in turn create exceptional experiences for Amazon customers. We harness cutting-edge AI and predictive analytics to deeply understand and anticipate our developers' needs, enabling us to create hyper-personalized, timely experiences, online and offline. Our approach leverages best-in-class branding and design to craft immersive, memorable experiences that resonate across diverse global communities. We foster genuine two-way dialogues, transforming our relationship with developers from mere communication to true collaboration. We meet our community where they already gather by actively participating in existing developer communities and spaces, becoming an organic part of their daily lives. This vision enables us to cultivate a vibrant, self-sustaining ecosystem where developers are not just users, but co-creators and innovators, collectively shaping the future of exceptional Amazon customer experiences.
Basic Qualifications
4+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building and optimizing multiple, simultaneous marketing campaigns
Experience managing or working within cross-functional marketing and creative teams
Preferred Qualifications
Experience in multi-territory campaign management
Experience in digital marketing and content production timelines and process
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $70,900/year in our lowest geographic market up to $151,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.