CloudBees
Vice-President, Product Marketing
CloudBees, Fontana, California, United States, 92336
Job Type
Scroll down to find an indepth overview of this job, and what is expected of candidates Make an application by clicking on the Apply button.
Full-time
Description
About CloudBees
CloudBees is powering the continuous economy by offering the world’s first end-to-end continuous software delivery management system (SDM). For millions of developers and product teams driving innovation for businesses large or small, SDM builds on continuous integration (CI) and continuous delivery (CD) to enable all functions and teams within and around the software delivery organization to best work together to amplify value creation.
CloudBees is the continuous integration (CI), continuous delivery (CD) and application release automation (ARA) powerhouse built from the commercial success of its products and its open-source leadership as the largest contributor to Jenkins and a founding member of the Continuous Delivery Foundation (CDF). With a globally distributed workforce of more than 500 employees, the company reflects the global nature of the DevOps movement.
We believe in walking the talk! From startups with full-stack developers practicing NoOps to large Fortune 100 companies, CloudBees enables all software-driven organizations to intelligently deploy the right capabilities at the right time.
Over 3,500 of the world’s best-known brands and over 50% of the Fortune 500, invest in CloudBees because of its ability to work across any cloud, in any development environment and to balance corporate governance and control with developer flexibility and freedom.
About The Role
CloudBees is seeking a visionary and results-driven Vice President of Product Marketing to drive the strategic vision and execution of product and growth marketing initiatives in alignment with our business objectives. This requires a dynamic leader with a proven track record and passion for driving growth and market expansion, developing and implementing comprehensive marketing strategies to accelerate product adoption and drive revenue growth. This role will oversee our Product Marketing and Growth Marketing teams and report directly to our Chief Marketing Officer.
What You’ll Do:
Product Positioning and Go-to-Market Strategy:
Develop and execute product marketing strategies that align with overall business objectives.Collaborate with product management to understand product features, benefits, and differentiation to create compelling value propositions.Lead the development of go-to-market plans for new products/features, and updates in collaboration with cross-functional teams including product management, sales, and marketing.Define, and execute product positioning and messaging strategies that resonate with target audiences and differentiate CloudBees' solutions in the marketplace.
Market Intelligence and Competitive Analysis:
Conduct market research, gather competitive intelligence, and analyze market trends to inform product strategies and identify opportunities for growth.Utilize data-driven insights to guide product development and marketing decisions as well as optimize customer acquisition channels and improve conversion rates.
Marketing Campaign Messaging and Content:
Develop and oversee the messaging of integrated marketing campaigns that drive awareness, demand generation, and customer acquisition.Collaborate with the marketing team to create compelling content, collateral, and sales enablement materials aligned with product positioning.
Sales Enablement and Support:
Enable the sales team with effective tools, training, and resources to effectively communicate product value propositions, features, and benefits to prospects and customers.Work closely with sales leadership to ensure alignment between marketing strategies and sales efforts, optimizing the sales funnel and driving revenue growth.
Customer Acquisition and Retention:
Develop and implement growth marketing strategies (content, community, campaigns) to acquire new self-serve customers and retain existing ones.Utilize data-driven insights to optimize customer acquisition channels and improve conversion rates.
Cross-Functional Collaboration:
Closely collaborate with sales, product management, and other key stakeholders to align product roadmaps with marketing strategies and ensure synergy in marketing efforts.Provide insights to the product team based on market feedback and competitive analysis.
Team Leadership:
Build, lead, and inspire a high-performing product marketing and growth marketing team.Foster a collaborative and innovative culture within the marketing department.
Performance Measurement and Analytics:
Establish key performance indicators (KPIs) and regularly analyze and report on the effectiveness of marketing campaigns.
Utilize data and analytics to drive continuous improvement and make informed decisions.
Requirements
Bachelor’s degree in Business, Marketing or related field; or equivalent combination of education and experience.15+ years’ experience in product marketing, growth marketing, or related leadership role.Proven Track record of success in driving product adoption and revenue growth.Results-oriented with a track record of meeting or exceeding growth revenue targets.Exceptional leadership and team management skills.Proven success in building, leading and managing global teams by fostering a high-performance, collaborative and results driven culture.Excellent interpersonal, communication and presentation skills.Strong strategic thinking and vision, coupled with the ability to translate strategies into actionable plans that drive growth and market success.Ability to thrive in a fast-paced, dynamic environment.This role may require occasional travel to CloudBees' global offices, customer sites, and industry events.Deep understanding of DevOps, cloud-native solutions, and software development practices.
We’re invested in you!
We offer generous paid time off to allow our employees time to rest, recharge and to be present with family and friends throughout the year. At CloudBees, we truly believe that the more diverse we are, the better we serve our customers. A global community like Jenkins demands a global focus from CloudBees. Organizations with greater diversity—gender, racial, ethnic, and global—are stronger partners to their customers.
Whether by creating more innovative products, or better understanding our worldwide customers, or establishing a stronger cross-section of cultural leadership skills, diversity strengthens all aspects of the CloudBees organization. In the technology industry, diversity creates a competitive advantage. CloudBees customers demand technologies from us that solve their software development, and therefore their business problems, so that they can better serve their own customers. CloudBees attributes much of its success to its worldwide work force and commitment to global diversity, which opens our proprietary software to innovative ideas from anywhere.
Along the way, we have witnessed firsthand how employees, partners, and customers with diverse perspectives and experiences contribute to creative problem-solving and better solutions for our customers and their businesses.
Scam Notice
Please be aware that there are individuals and organizations that may attempt to scam job seekers by offering fraudulent employment opportunities in the name of CloudBees. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. Please note that CloudBees will never ask for any personal account information, such as cell phone, credit card details or bank account numbers, during the recruitment process. Additionally, CloudBees will never send you a check for any equipment prior to employment.
All communication from our recruiters and hiring managers will come from official company email addresses (@cloudbees.com) and will never ask for any payment, fee to be paid or purchases to be made by the job seeker. If you are contacted by anyone claiming to represent CloudBees and you are unsure of their authenticity, please do not provide any personal/financial information and contact us immediately at security@cloudbees.com.
We take these matters very seriously and will work to ensure that any fraudulent activity is reported and dealt with appropriately. If you feel like you have been scammed in the US, please report it to the Federal Trade Commission at: https://reportfraud.ftc.gov/#/.
In Europe, please contact the European Anti-Fraud Office at: https://anti-fraud.ec.europa.eu/olaf-and-you/report-fraud_en
Signs of a Recruitment Scam
Ensure there are no other domains before or after @cloudbees.com. For example: “name.dr.cloudbees.com”Check any documents for poor spelling and grammar – this is often a sign that fraudsters are at work.If they provide a generic email address such as @Yahoo or @Hotmail as a point of contact.You are asked for money, an “administration fee”, “security fee” or an “accreditation fee”.You are asked for cell phone account information.You are asked to cash a check for “equipment” prior to start.You are offered a job offer immediately or without an interview.
#J-18808-Ljbffr
Scroll down to find an indepth overview of this job, and what is expected of candidates Make an application by clicking on the Apply button.
Full-time
Description
About CloudBees
CloudBees is powering the continuous economy by offering the world’s first end-to-end continuous software delivery management system (SDM). For millions of developers and product teams driving innovation for businesses large or small, SDM builds on continuous integration (CI) and continuous delivery (CD) to enable all functions and teams within and around the software delivery organization to best work together to amplify value creation.
CloudBees is the continuous integration (CI), continuous delivery (CD) and application release automation (ARA) powerhouse built from the commercial success of its products and its open-source leadership as the largest contributor to Jenkins and a founding member of the Continuous Delivery Foundation (CDF). With a globally distributed workforce of more than 500 employees, the company reflects the global nature of the DevOps movement.
We believe in walking the talk! From startups with full-stack developers practicing NoOps to large Fortune 100 companies, CloudBees enables all software-driven organizations to intelligently deploy the right capabilities at the right time.
Over 3,500 of the world’s best-known brands and over 50% of the Fortune 500, invest in CloudBees because of its ability to work across any cloud, in any development environment and to balance corporate governance and control with developer flexibility and freedom.
About The Role
CloudBees is seeking a visionary and results-driven Vice President of Product Marketing to drive the strategic vision and execution of product and growth marketing initiatives in alignment with our business objectives. This requires a dynamic leader with a proven track record and passion for driving growth and market expansion, developing and implementing comprehensive marketing strategies to accelerate product adoption and drive revenue growth. This role will oversee our Product Marketing and Growth Marketing teams and report directly to our Chief Marketing Officer.
What You’ll Do:
Product Positioning and Go-to-Market Strategy:
Develop and execute product marketing strategies that align with overall business objectives.Collaborate with product management to understand product features, benefits, and differentiation to create compelling value propositions.Lead the development of go-to-market plans for new products/features, and updates in collaboration with cross-functional teams including product management, sales, and marketing.Define, and execute product positioning and messaging strategies that resonate with target audiences and differentiate CloudBees' solutions in the marketplace.
Market Intelligence and Competitive Analysis:
Conduct market research, gather competitive intelligence, and analyze market trends to inform product strategies and identify opportunities for growth.Utilize data-driven insights to guide product development and marketing decisions as well as optimize customer acquisition channels and improve conversion rates.
Marketing Campaign Messaging and Content:
Develop and oversee the messaging of integrated marketing campaigns that drive awareness, demand generation, and customer acquisition.Collaborate with the marketing team to create compelling content, collateral, and sales enablement materials aligned with product positioning.
Sales Enablement and Support:
Enable the sales team with effective tools, training, and resources to effectively communicate product value propositions, features, and benefits to prospects and customers.Work closely with sales leadership to ensure alignment between marketing strategies and sales efforts, optimizing the sales funnel and driving revenue growth.
Customer Acquisition and Retention:
Develop and implement growth marketing strategies (content, community, campaigns) to acquire new self-serve customers and retain existing ones.Utilize data-driven insights to optimize customer acquisition channels and improve conversion rates.
Cross-Functional Collaboration:
Closely collaborate with sales, product management, and other key stakeholders to align product roadmaps with marketing strategies and ensure synergy in marketing efforts.Provide insights to the product team based on market feedback and competitive analysis.
Team Leadership:
Build, lead, and inspire a high-performing product marketing and growth marketing team.Foster a collaborative and innovative culture within the marketing department.
Performance Measurement and Analytics:
Establish key performance indicators (KPIs) and regularly analyze and report on the effectiveness of marketing campaigns.
Utilize data and analytics to drive continuous improvement and make informed decisions.
Requirements
Bachelor’s degree in Business, Marketing or related field; or equivalent combination of education and experience.15+ years’ experience in product marketing, growth marketing, or related leadership role.Proven Track record of success in driving product adoption and revenue growth.Results-oriented with a track record of meeting or exceeding growth revenue targets.Exceptional leadership and team management skills.Proven success in building, leading and managing global teams by fostering a high-performance, collaborative and results driven culture.Excellent interpersonal, communication and presentation skills.Strong strategic thinking and vision, coupled with the ability to translate strategies into actionable plans that drive growth and market success.Ability to thrive in a fast-paced, dynamic environment.This role may require occasional travel to CloudBees' global offices, customer sites, and industry events.Deep understanding of DevOps, cloud-native solutions, and software development practices.
We’re invested in you!
We offer generous paid time off to allow our employees time to rest, recharge and to be present with family and friends throughout the year. At CloudBees, we truly believe that the more diverse we are, the better we serve our customers. A global community like Jenkins demands a global focus from CloudBees. Organizations with greater diversity—gender, racial, ethnic, and global—are stronger partners to their customers.
Whether by creating more innovative products, or better understanding our worldwide customers, or establishing a stronger cross-section of cultural leadership skills, diversity strengthens all aspects of the CloudBees organization. In the technology industry, diversity creates a competitive advantage. CloudBees customers demand technologies from us that solve their software development, and therefore their business problems, so that they can better serve their own customers. CloudBees attributes much of its success to its worldwide work force and commitment to global diversity, which opens our proprietary software to innovative ideas from anywhere.
Along the way, we have witnessed firsthand how employees, partners, and customers with diverse perspectives and experiences contribute to creative problem-solving and better solutions for our customers and their businesses.
Scam Notice
Please be aware that there are individuals and organizations that may attempt to scam job seekers by offering fraudulent employment opportunities in the name of CloudBees. These scams may involve fake job postings, unsolicited emails, or messages claiming to be from our recruiters or hiring managers. Please note that CloudBees will never ask for any personal account information, such as cell phone, credit card details or bank account numbers, during the recruitment process. Additionally, CloudBees will never send you a check for any equipment prior to employment.
All communication from our recruiters and hiring managers will come from official company email addresses (@cloudbees.com) and will never ask for any payment, fee to be paid or purchases to be made by the job seeker. If you are contacted by anyone claiming to represent CloudBees and you are unsure of their authenticity, please do not provide any personal/financial information and contact us immediately at security@cloudbees.com.
We take these matters very seriously and will work to ensure that any fraudulent activity is reported and dealt with appropriately. If you feel like you have been scammed in the US, please report it to the Federal Trade Commission at: https://reportfraud.ftc.gov/#/.
In Europe, please contact the European Anti-Fraud Office at: https://anti-fraud.ec.europa.eu/olaf-and-you/report-fraud_en
Signs of a Recruitment Scam
Ensure there are no other domains before or after @cloudbees.com. For example: “name.dr.cloudbees.com”Check any documents for poor spelling and grammar – this is often a sign that fraudsters are at work.If they provide a generic email address such as @Yahoo or @Hotmail as a point of contact.You are asked for money, an “administration fee”, “security fee” or an “accreditation fee”.You are asked for cell phone account information.You are asked to cash a check for “equipment” prior to start.You are offered a job offer immediately or without an interview.
#J-18808-Ljbffr