Indian River State College
Director of Enrollment Marketing
Indian River State College, Fort Pierce, Florida, United States, 34945
Job Description
Working at IRSC has its perks! In addition to helping drive change and having a positive impact by supporting our students, staff, and faculty, IRSC offers a benefits package:*Wellness Wonders:
Dive into a world of well-being with perks that nourish your body and soul. Health benefits that prioritize your fitness, mental health, and overall happiness await you with our employee only coverage paid by the college.*Retirement Radiance:
Picture your future shining as bright as your career! Our retirement benefits are designed to turn your golden years into a sunlit oasis. With robust plans and strategic investments, we're planting the seeds for your retirement bliss.*Generous Time-Off Universe:
Recharge and rejuvenate with ample vacation time, ensuring you return to work with newfound enthusiasm.*Career Launchpad:
Propel your career forward with projects that are not just tasks but missions, shaping industries and driving change.Shine Bright with Us: Join Our Team as a Director of Enrollment Marketing!
Are you passionate about education and community impact? Do you thrive on creating innovative marketing campaigns that drive enrollment and foster college-going culture? If so, we want you to be our next
Director of Enrollment Marketing
at
Indian River State College (IRSC)!IRSC is a dynamic institution committed to empowering students and transforming lives. As a
Director of Enrollment Marketing , you'll play a pivotal role in shaping the future of our community by increasing college access and engagement.In this role, you will have the opportunity to:Collaborate
with cross-functional teams to develop strategic marketing and communication plans that align with institutional goals.
Cultivate
relationships with third-party service providers to create effective enrollment campaigns.
Manage
external marketing efforts and internal student communications, overseeing our Student Communication Coordinator.
Contribute
compelling content for both large-scale and targeted enrollment initiatives.
Coordinate
print and electronic communications, ensuring timely dissemination and impactful placement of advertising.
Work
closely with our Web Content Manager to maintain accurate and up-to-date website information for students and prospective customers.
We offer competitive pay, a comprehensive benefits package, and a supportive work environment. Ready to make an impact?
Apply today and help shape the future of education at IRSC!JOB SUMMARY:Under general supervision, this position plans and implements in the creation of integrated campaigns to grow enrollment within IRSC and continue to increase college going in the community. Collaborates with colleagues across the college to optimize the use of communication vehicles such as: electronic publications, AI, websites, e-newsletters, direct mail, social media, video, and other multimedia.SPECIFIC DUTIES AND RESPONSIBILITIES:Works collaboratively with team members from across the college in developing marketing and communications strategies to support institutional goals.
Works with and manages relationships with 3rd party service providers to develop effective enrollment marketing campaigns.
Manages all external marketing and internal student communications, including supervision of Student Communication Coordinator.
Contributes content for large and small enrollment campaigns and initiatives.
Works collaboratively to schedule and disseminate print and electronic communications and placement of advertising.
Works closely with Web Content Manager to ensure website content is up to date and accurate to provide information to customers and students.
Completes all other duties and responsibilities as assigned.
QUALIFICATIONS, KNOWLEDGE AND SKILL REQUIREMENTS:Bachelor's degree in journalism, advertising, marketing, or communications.
Minimum of five (5) years' experience working in a marketing, journalism, or communications role, with preference in an educational setting
Excellent communication skills - both verbal and written.
Ability to think both creatively and strategically.
Detail-oriented with the ability to manage tight timelines, priorities, and resource constraints.
Ability to adapt to changing priorities and thrive in a fast-paced environment.
Ability to be creative, work independently and think out-of-the-box
Ability to use good judgment and discretion with a strong work ethic.
Excellent interpersonal skills and ability to interact diplomatically with the public, support staff, and College administrators in a professional, and timely manner.
Proficiency with Adobe Creative Suite, knowledgeable of AI marketing strategies and other software tools.
PHYSICAL DEMANDS:This position classifies the physical exertion requirements as medium work involving lifting no more than 50 pounds at a time with frequent lifting or carrying of objects weighing up to 25 pounds. If someone can do medium work, we determine that he or she can also do sedentary and light work.ADDITIONAL EXPECTATIONS:Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently. Additionally, all employees of the College are expected to maintain professional standards of communication, able to learn and apply new technology, and abide by all policies and procedures. Continued employment remains on an "at-will" basis.This description is intended to indicate typical kinds of tasks and levels of work difficulty that will be required of positions given this title and shall not be construed as declaring every specific duty and responsibility of the particular position. This job description is not intended to be a contract for employment, and the employer reserves the right to make any necessary revisions to the job description at any time without notice.Classification
Staff
Supervisory
Yes
FLSA Exempt
Yes
Employment Type
Regular
Compensation and Application Deadline
Pay range starts at: $58,002.81 | All salary calculations start at the minimum salary and will be based on candidate's education and experience. | Open until filled. |
Working at IRSC has its perks! In addition to helping drive change and having a positive impact by supporting our students, staff, and faculty, IRSC offers a benefits package:*Wellness Wonders:
Dive into a world of well-being with perks that nourish your body and soul. Health benefits that prioritize your fitness, mental health, and overall happiness await you with our employee only coverage paid by the college.*Retirement Radiance:
Picture your future shining as bright as your career! Our retirement benefits are designed to turn your golden years into a sunlit oasis. With robust plans and strategic investments, we're planting the seeds for your retirement bliss.*Generous Time-Off Universe:
Recharge and rejuvenate with ample vacation time, ensuring you return to work with newfound enthusiasm.*Career Launchpad:
Propel your career forward with projects that are not just tasks but missions, shaping industries and driving change.Shine Bright with Us: Join Our Team as a Director of Enrollment Marketing!
Are you passionate about education and community impact? Do you thrive on creating innovative marketing campaigns that drive enrollment and foster college-going culture? If so, we want you to be our next
Director of Enrollment Marketing
at
Indian River State College (IRSC)!IRSC is a dynamic institution committed to empowering students and transforming lives. As a
Director of Enrollment Marketing , you'll play a pivotal role in shaping the future of our community by increasing college access and engagement.In this role, you will have the opportunity to:Collaborate
with cross-functional teams to develop strategic marketing and communication plans that align with institutional goals.
Cultivate
relationships with third-party service providers to create effective enrollment campaigns.
Manage
external marketing efforts and internal student communications, overseeing our Student Communication Coordinator.
Contribute
compelling content for both large-scale and targeted enrollment initiatives.
Coordinate
print and electronic communications, ensuring timely dissemination and impactful placement of advertising.
Work
closely with our Web Content Manager to maintain accurate and up-to-date website information for students and prospective customers.
We offer competitive pay, a comprehensive benefits package, and a supportive work environment. Ready to make an impact?
Apply today and help shape the future of education at IRSC!JOB SUMMARY:Under general supervision, this position plans and implements in the creation of integrated campaigns to grow enrollment within IRSC and continue to increase college going in the community. Collaborates with colleagues across the college to optimize the use of communication vehicles such as: electronic publications, AI, websites, e-newsletters, direct mail, social media, video, and other multimedia.SPECIFIC DUTIES AND RESPONSIBILITIES:Works collaboratively with team members from across the college in developing marketing and communications strategies to support institutional goals.
Works with and manages relationships with 3rd party service providers to develop effective enrollment marketing campaigns.
Manages all external marketing and internal student communications, including supervision of Student Communication Coordinator.
Contributes content for large and small enrollment campaigns and initiatives.
Works collaboratively to schedule and disseminate print and electronic communications and placement of advertising.
Works closely with Web Content Manager to ensure website content is up to date and accurate to provide information to customers and students.
Completes all other duties and responsibilities as assigned.
QUALIFICATIONS, KNOWLEDGE AND SKILL REQUIREMENTS:Bachelor's degree in journalism, advertising, marketing, or communications.
Minimum of five (5) years' experience working in a marketing, journalism, or communications role, with preference in an educational setting
Excellent communication skills - both verbal and written.
Ability to think both creatively and strategically.
Detail-oriented with the ability to manage tight timelines, priorities, and resource constraints.
Ability to adapt to changing priorities and thrive in a fast-paced environment.
Ability to be creative, work independently and think out-of-the-box
Ability to use good judgment and discretion with a strong work ethic.
Excellent interpersonal skills and ability to interact diplomatically with the public, support staff, and College administrators in a professional, and timely manner.
Proficiency with Adobe Creative Suite, knowledgeable of AI marketing strategies and other software tools.
PHYSICAL DEMANDS:This position classifies the physical exertion requirements as medium work involving lifting no more than 50 pounds at a time with frequent lifting or carrying of objects weighing up to 25 pounds. If someone can do medium work, we determine that he or she can also do sedentary and light work.ADDITIONAL EXPECTATIONS:Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently. Additionally, all employees of the College are expected to maintain professional standards of communication, able to learn and apply new technology, and abide by all policies and procedures. Continued employment remains on an "at-will" basis.This description is intended to indicate typical kinds of tasks and levels of work difficulty that will be required of positions given this title and shall not be construed as declaring every specific duty and responsibility of the particular position. This job description is not intended to be a contract for employment, and the employer reserves the right to make any necessary revisions to the job description at any time without notice.Classification
Staff
Supervisory
Yes
FLSA Exempt
Yes
Employment Type
Regular
Compensation and Application Deadline
Pay range starts at: $58,002.81 | All salary calculations start at the minimum salary and will be based on candidate's education and experience. | Open until filled. |