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Toyota of Olympia

Automotive Social Media & Marketing Manager

Toyota of Olympia, Tumwater, Washington, us, 98511


Job Title: Automotive Social Media & Marketing Manager

Location: Tumwater, WA

About Us: Toyota of Olympia is one of the largest Toyota dealers in the region, dedicated to providing exceptional customer experiences and top-quality vehicles. We are looking for a dynamic and experienced Automotive Social Media & Marketing Manager to join our team and drive our marketing efforts to new heights.

Job Description: As the Automotive Social Media & Marketing Manager, you will be responsible for all aspects of internal marketing. This includes working directly with our different marketing partners, managing our social media presence, working directly with our website provider, executing customer marketing campaigns, and overseeing third-party advertising. You will play a key role in shaping our brand image and driving customer engagement.

Key Responsibilities:

Work with out marketing partners to develop and implement comprehensive marketing strategies to drive traffic and sales.

Manage and optimize our social media channels, ensuring consistent and engaging content.

Work with our website provider to maintain and update the internal website to reflect current promotions, inventory, and events.

Create and execute customer marketing campaigns, including special offers, events, and loyalty programs.

Work with our third-party advertising providers dto maximize ROI and brand exposure.

Conduct email marketing campaigns to engage and retain customers.

Analyze marketing data and metrics to assess performance and make data-driven decisions.

Collaborate with other departments to ensure cohesive and effective marketing efforts.

Requirements:

MUST HAVE EXPERIENCE in automotive marketing or a related field.

Proven track record of successful marketing campaign management and execution.

Strong understanding of social media platforms and digital marketing strategies.

Excellent communication and interpersonal skills.

Ability to analyze data and metrics to drive marketing decisions.

Creative mindset with the ability to develop innovative marketing ideas.

Strong organizational skills and attention to detail.

Benefits:

Competitive salary, willing to pay for the right person.

Comprehensive benefits package, including health insurance and retirement plans.

Opportunity to work with a dynamic and passionate team.

Room for professional growth and development.

How to Apply:

We are looking to fill this position as soon as possible. If you are an experienced social media & marketing professional, an out of the box thinker, with a passion for helping grow a company and be a part of a truly dynamic team, we want to hear from you! Please submit your resume and a cover letter detailing your relevant experience and why you are the perfect fit for this role.

Join us at Toyota of Olympia and help us drive success through innovative marketing strategies!