BIC USA Inc.
Brand Designer, Human Expression
BIC USA Inc., Shelton, Connecticut, us, 06484
Brand Designer, Human Expression
5864
Marketing and Product Mgmt
Shelton, CT, US
For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
As a Brand Designer for Human Expression (Stationery), you will support the marketing team in brand design and brand identity for packaging and POS. It is critical that you continue to provide guidance and move adaptive design briefs together and on schedule.
What You'll Do
:
Present concepts and manage all aspects of developing and producing package design for everyday packaging.
Ensure consistency across and within product lines.
Coordinate with PED & Marketing to meet deadlines including management of live comps and digital renderings for presentations.
Develop and produce custom concepts, packaging, and POP display.
Coordinate with PED, Trade & Marketing to meet deadlines including management of live comps and digital renderings for presentations.
Supports Marketing Team with helping to evaluate shopper and campaign creative from agencies
Uses BicFlow to route art for approvals for production of packaging, display and SPR artwork
Develops digital content for eComm brand launches, new products, resizes, packaging updates
Reviews/Evaluates proofs and production samples to ensure high quality and color accuracy
What You'll Need
:
Bachelor’s degree in graphic design, Visual Arts or Related Field
10+ years of relevant experience in the Consumer Product Goods (CPG) or related industry
Flexibility to manage multiple projects and ability to handle the pressure of meeting strict deadlines with shifting priorities
Proficient in Adobe Photoshop & Illustrator is mandatory. Knowledge and proficiency in O365
Understands the basics of printing processes, including offset printing, digital printing, rotogravure, flexo and specialty finishes
Deep understanding of brand strategy principles, including market positioning, target audience segmentation, and competitive analysis
An understanding of consumer psychology and behavior to help inform design decisions that appeal to target audiences on an emotional level
Understanding of color theory to strategically select color palettes that convey the desired brand personality, mood, and messaging
Staying ahead of design trends to keep brands relevant and competitive
Effective project management skills are crucial for Design Leaders to manage multiple design projects, meet deadlines, and manage resources efficiently
Strong attention to detail and organizational skills
Ability to navigate challenges effectively and deliver innovative design solutions will be critical to driving brand growth, executing with excellence, and achieving business objectives
Effective communication and teamwork abilities, with a proactive approach to problem-solving, digital asset management, digital project workflow
#LI-MB1
#LI-Hybrid
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
5864
Marketing and Product Mgmt
Shelton, CT, US
For over 75 years, BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team, you'll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new, sustainable and responsible ways.
Our "roll up your sleeves and get the job done" approach to work creates an environment where self-starters, problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
It's a colorful world - make your mark by joining the BIC team today.
As a Brand Designer for Human Expression (Stationery), you will support the marketing team in brand design and brand identity for packaging and POS. It is critical that you continue to provide guidance and move adaptive design briefs together and on schedule.
What You'll Do
:
Present concepts and manage all aspects of developing and producing package design for everyday packaging.
Ensure consistency across and within product lines.
Coordinate with PED & Marketing to meet deadlines including management of live comps and digital renderings for presentations.
Develop and produce custom concepts, packaging, and POP display.
Coordinate with PED, Trade & Marketing to meet deadlines including management of live comps and digital renderings for presentations.
Supports Marketing Team with helping to evaluate shopper and campaign creative from agencies
Uses BicFlow to route art for approvals for production of packaging, display and SPR artwork
Develops digital content for eComm brand launches, new products, resizes, packaging updates
Reviews/Evaluates proofs and production samples to ensure high quality and color accuracy
What You'll Need
:
Bachelor’s degree in graphic design, Visual Arts or Related Field
10+ years of relevant experience in the Consumer Product Goods (CPG) or related industry
Flexibility to manage multiple projects and ability to handle the pressure of meeting strict deadlines with shifting priorities
Proficient in Adobe Photoshop & Illustrator is mandatory. Knowledge and proficiency in O365
Understands the basics of printing processes, including offset printing, digital printing, rotogravure, flexo and specialty finishes
Deep understanding of brand strategy principles, including market positioning, target audience segmentation, and competitive analysis
An understanding of consumer psychology and behavior to help inform design decisions that appeal to target audiences on an emotional level
Understanding of color theory to strategically select color palettes that convey the desired brand personality, mood, and messaging
Staying ahead of design trends to keep brands relevant and competitive
Effective project management skills are crucial for Design Leaders to manage multiple design projects, meet deadlines, and manage resources efficiently
Strong attention to detail and organizational skills
Ability to navigate challenges effectively and deliver innovative design solutions will be critical to driving brand growth, executing with excellence, and achieving business objectives
Effective communication and teamwork abilities, with a proactive approach to problem-solving, digital asset management, digital project workflow
#LI-MB1
#LI-Hybrid
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means