UNICEF
Digital Marketing & E-Commerce Intern
UNICEF, Boston, Massachusetts, us, 02298
Organization Overview
UNICEF USA (“UUSA” or “We”) relentlessly pursues a more equitable world for every child, upholding the rights of all children and empowering every child, everywhere. We also support the fundamental belief that children should have a voice and role in shaping their futures and the futures of their communities.Over eight decades, the United Nations Children’s Fund (UNICEF) has built an unprecedented global support system for the world’s children, and has boldly taken on the biggest, seemingly impossible challenges facing children. UNICEF relentlessly works day in and day out to deliver the essentials that give every child an equitable chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. UNICEF USA advances the global mission of UNICEF by rallying the American public to support the world’s most vulnerable children.We know that sustainable change is attainable, but it can’t be achieved alone. It takes a committed team – individuals, governments, corporations, volunteers and staff – who demonstrate a relentless commitment to working tirelessly, day in and day out in some of the toughest, hardest to reach places. Big problems need big solutions, and we harness our collective, global voice and energy to do more good, in more places for children. We will never stop supporting UNICEF to develop smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children.UUSA is organized under the laws of New York State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal Revenue Code and is governed by an independent, non-salaried Board of Directors.
Position:
Digital Marketing & E-Commerce Intern
Location
:
Hybrid/Remote
Salary:
The pay for this role is $17 per hour, up to 20 hours per week.
Digital Marketing & E-commerce Intern
UNICEF USA seeks Digital Marketing & E-commerce Intern to join UNICEF USA’s Marketing and Communication Division where they will work closely with the Direct Response team and our Center of Excellence (COE). The intern will report into the Digital Marketing & Revenue Manager. The selected candidate will help with projects involving social media campaign development, product merchandising and curation, and market research. We are currently seeking paid interns for our cohort that will take place September 17, 2024 to December 13, 2024.
This internship would provide an opportunity to learn about:The human rights non-profit competitive landscapeProduct marketing and e-commerce strategy developmentDigital advertising and ROAS monitoringCreation of social media strategy for UNICEF MarketProduct management from product development to launch strategyEffective product marketing reporting and analysisKey Responsibilities/Projects:
Collaborate with the Digital Marketing & Revenue Manager to grow the UNICEF Market audience and contribute to the product marketing strategy creation and tactical execution.
Responsibilities may include:
Creating Performance Reports:
Analyze email campaigns, catalogs, paid advertising, organic traffic, and social media.Collaborate with the team to extract insights and identify trends.
Competitor and Market Research:
Investigate competitors' e-commerce, product programs, and donation initiatives.Research product offerings from other UNICEF National Committees worldwide.
Social Media Campaign Recommendations:
Develop strategic recommendations for social media campaigns.
Coordination with PR and Marcomms:
Align with PR and Marcomms teams on campaigns and departmental initiatives.
Creative Marketing
Search the UNICEF Imagery Bank for Inspired Gifts and social post visuals.Format assets for social media publication.
Predicted projects:
Holiday 2024 E-Commerce Strategy:
Collaborate with the team on strategy rollout and data collection.Track social media campaigns, catalog publications, holiday gift guides for PR, paid advertising, and product launches.
Product and Campaign Proposals:
Develop product ideas based on research.Propose social media campaigns grounded in research findings.
Data Collection and Analysis:
Gather e-commerce data and create decks to present findings.
Qualifications:
Must be a current student enrolled in a College or University degree programMust be authorized to work in the United States for the entire timeline (XXX – XXX 2024)Interns can work up to X hours maximum a week during the Fall cohort.Must provide their own equipment (e.g. laptop) and have access to a stable internet connection.Interest in product marketing, digital marketing, non-profit marketing, project management, research and analysis, nonprofit management or related fields preferredPreferred experience with research and analysis, and strong organization skillsThe ideal candidate will be a resourceful with the ability to manage multiple priorities and work autonomously with attention to detailProven ability to work well with a diverse group of people in a team settingStrong communication skills, both oral and written; experience working with cross-country teams a plusHas a growth mindset of continued learning with a desire to explore new tool choices and understand how data can be used to drive changeExperience with Google Analytics, GA4 preferredFluency in Microsoft Outlook, Word, PowerPoint, and ExcelMust be a highly motivated team player who enthusiastically embraces the mission of UNICEF and UNICEF USAMust demonstrate UNICEF USA Values: Children—and Their Rights; Big Thinking, Bold Action; The Power of WeIt is preferred that interns are available on Fridays between 12 - 2 PM Eastern time and located in one of the following geo-hubs for an optimal internship experience:
Atlanta, GABoston, MAChicago, ILDallas, TXHouston, TXLos Angeles, CANew York, NYSan Francisco, CAWashington, D.C.
Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.
Due to the high volume of applications received, only those selected for an interview will be contacted.
UNICEF USA is proud to be an Equal Opportunity Employer
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at
peopleandculture@unicefusa.org
UNICEF USA (“UUSA” or “We”) relentlessly pursues a more equitable world for every child, upholding the rights of all children and empowering every child, everywhere. We also support the fundamental belief that children should have a voice and role in shaping their futures and the futures of their communities.Over eight decades, the United Nations Children’s Fund (UNICEF) has built an unprecedented global support system for the world’s children, and has boldly taken on the biggest, seemingly impossible challenges facing children. UNICEF relentlessly works day in and day out to deliver the essentials that give every child an equitable chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. UNICEF USA advances the global mission of UNICEF by rallying the American public to support the world’s most vulnerable children.We know that sustainable change is attainable, but it can’t be achieved alone. It takes a committed team – individuals, governments, corporations, volunteers and staff – who demonstrate a relentless commitment to working tirelessly, day in and day out in some of the toughest, hardest to reach places. Big problems need big solutions, and we harness our collective, global voice and energy to do more good, in more places for children. We will never stop supporting UNICEF to develop smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children.UUSA is organized under the laws of New York State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal Revenue Code and is governed by an independent, non-salaried Board of Directors.
Position:
Digital Marketing & E-Commerce Intern
Location
:
Hybrid/Remote
Salary:
The pay for this role is $17 per hour, up to 20 hours per week.
Digital Marketing & E-commerce Intern
UNICEF USA seeks Digital Marketing & E-commerce Intern to join UNICEF USA’s Marketing and Communication Division where they will work closely with the Direct Response team and our Center of Excellence (COE). The intern will report into the Digital Marketing & Revenue Manager. The selected candidate will help with projects involving social media campaign development, product merchandising and curation, and market research. We are currently seeking paid interns for our cohort that will take place September 17, 2024 to December 13, 2024.
This internship would provide an opportunity to learn about:The human rights non-profit competitive landscapeProduct marketing and e-commerce strategy developmentDigital advertising and ROAS monitoringCreation of social media strategy for UNICEF MarketProduct management from product development to launch strategyEffective product marketing reporting and analysisKey Responsibilities/Projects:
Collaborate with the Digital Marketing & Revenue Manager to grow the UNICEF Market audience and contribute to the product marketing strategy creation and tactical execution.
Responsibilities may include:
Creating Performance Reports:
Analyze email campaigns, catalogs, paid advertising, organic traffic, and social media.Collaborate with the team to extract insights and identify trends.
Competitor and Market Research:
Investigate competitors' e-commerce, product programs, and donation initiatives.Research product offerings from other UNICEF National Committees worldwide.
Social Media Campaign Recommendations:
Develop strategic recommendations for social media campaigns.
Coordination with PR and Marcomms:
Align with PR and Marcomms teams on campaigns and departmental initiatives.
Creative Marketing
Search the UNICEF Imagery Bank for Inspired Gifts and social post visuals.Format assets for social media publication.
Predicted projects:
Holiday 2024 E-Commerce Strategy:
Collaborate with the team on strategy rollout and data collection.Track social media campaigns, catalog publications, holiday gift guides for PR, paid advertising, and product launches.
Product and Campaign Proposals:
Develop product ideas based on research.Propose social media campaigns grounded in research findings.
Data Collection and Analysis:
Gather e-commerce data and create decks to present findings.
Qualifications:
Must be a current student enrolled in a College or University degree programMust be authorized to work in the United States for the entire timeline (XXX – XXX 2024)Interns can work up to X hours maximum a week during the Fall cohort.Must provide their own equipment (e.g. laptop) and have access to a stable internet connection.Interest in product marketing, digital marketing, non-profit marketing, project management, research and analysis, nonprofit management or related fields preferredPreferred experience with research and analysis, and strong organization skillsThe ideal candidate will be a resourceful with the ability to manage multiple priorities and work autonomously with attention to detailProven ability to work well with a diverse group of people in a team settingStrong communication skills, both oral and written; experience working with cross-country teams a plusHas a growth mindset of continued learning with a desire to explore new tool choices and understand how data can be used to drive changeExperience with Google Analytics, GA4 preferredFluency in Microsoft Outlook, Word, PowerPoint, and ExcelMust be a highly motivated team player who enthusiastically embraces the mission of UNICEF and UNICEF USAMust demonstrate UNICEF USA Values: Children—and Their Rights; Big Thinking, Bold Action; The Power of WeIt is preferred that interns are available on Fridays between 12 - 2 PM Eastern time and located in one of the following geo-hubs for an optimal internship experience:
Atlanta, GABoston, MAChicago, ILDallas, TXHouston, TXLos Angeles, CANew York, NYSan Francisco, CAWashington, D.C.
Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.
Due to the high volume of applications received, only those selected for an interview will be contacted.
UNICEF USA is proud to be an Equal Opportunity Employer
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at
peopleandculture@unicefusa.org