Johnson and Johnson
Marketing Manager, Velys Spine- Customer Experience
Johnson and Johnson, Raynham, Massachusetts, us, 02767
Johnson and Johnson MedTech is currently recruiting for a
Marketing Manager, Velys™ Spine, Customer Experience.
This position will be based out of Raynham, MA. or Palm Beach Gardens, FL.
At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
The Manager, VELYS™ Spine US Marketing will lead the US Downstream marketing efforts to deliver on market readiness activities through unique market channels intended to drive the awareness and adoption of new technologies within the DPS portfolio. This individual will be responsible for designing and executing the brand launch of Velys™ Spine, creating product awareness, and accelerating category demand for products under the Velys™ Spine umbrella. The position will report to the Director, VELYS™ Global Marketing.
The primary responsibilities include:
Develop market leading installation protocols, first case support playbooks, and utilization best practices to exceed customer expectations and drive technology stickinessCreate comprehensive, data-backed program launch strategiesOwn the hands-on customer experience (demos, labs, tradeshows & launches) & convert interactions into net-new revenueAlign on pipeline development KPIs to ensure targeting efforts and resources are allocated appropriatelyWork cross-functionally with the commercial organization to deliver on appropriate pipeline metrics Work with the Velys™ Marketing organization to ensure resources are properly allocated and recommend strategy pivots where needed.Drive the Velys™ Spine KOL development strategy with a focus on procedural innovation at the US regional level. Support & implement new KOL involvement with traditional DPS education events throughout the US.Own and develop a comprehensive AMC strategy for Velys™ SpineDemonstrate strong understanding of clinical and capital adoption pathways with robotics & navigationDevelop troubleshooting strategies and influence the service & repair GTM strategyWork with local teams to develop area-specific pipeline conversion eventsIdentify area needs, risks, and strategies that will lead to successful customer experiences and product adoptionEducation:Bachelor's degree in business administration, Marketing, Engineering or related field required. Advanced degree (e.g., M.B.A. or M.S) is highly preferredRequired Skills & Expertise:5 years of experience in sales or marketing Medical Device, Robotics, Digital, Capital or Healthcare sector sKnowledge of the spine market and the ability to continuously adjust to meet customer needsProven history in managing enabling technology platforms particularly robotics, navigation, or endoscopesAbility to excel in customer-facing and/or sales environmentsExceptional attention to detailDemonstrated capacity for planning, marketing and product developmentExcellent oral and written communication skillsExcellent interpersonal skillsExperience with and understanding of a clinical/surgical environment and workflowPreferred Skills & Expertise:Track record of successfully executing clinical training curriculums, product launches, and developing technology adoption strategiesAbility to effectively collaborate with the commercial organization to ensure in-person events exceed customer expectationsOther:
This position will be based out of Raynham, MA. or Palm Beach Gardens, FL. and may require up to 25% travel (international and domestic)
Do you want to be part of a diverse team delivering innovative products to market? Apply today!
At Johnson & Johnson, we're on a mission to change the trajectory of health for humanity. That starts by creating the world's healthiest workforce. Through cutting-edge programs and policies, we empower the physical, mental, emotional, and financial health of our employees and the ones they love.
For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com.
Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Marketing Manager, Velys™ Spine, Customer Experience.
This position will be based out of Raynham, MA. or Palm Beach Gardens, FL.
At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com/.
The Manager, VELYS™ Spine US Marketing will lead the US Downstream marketing efforts to deliver on market readiness activities through unique market channels intended to drive the awareness and adoption of new technologies within the DPS portfolio. This individual will be responsible for designing and executing the brand launch of Velys™ Spine, creating product awareness, and accelerating category demand for products under the Velys™ Spine umbrella. The position will report to the Director, VELYS™ Global Marketing.
The primary responsibilities include:
Develop market leading installation protocols, first case support playbooks, and utilization best practices to exceed customer expectations and drive technology stickinessCreate comprehensive, data-backed program launch strategiesOwn the hands-on customer experience (demos, labs, tradeshows & launches) & convert interactions into net-new revenueAlign on pipeline development KPIs to ensure targeting efforts and resources are allocated appropriatelyWork cross-functionally with the commercial organization to deliver on appropriate pipeline metrics Work with the Velys™ Marketing organization to ensure resources are properly allocated and recommend strategy pivots where needed.Drive the Velys™ Spine KOL development strategy with a focus on procedural innovation at the US regional level. Support & implement new KOL involvement with traditional DPS education events throughout the US.Own and develop a comprehensive AMC strategy for Velys™ SpineDemonstrate strong understanding of clinical and capital adoption pathways with robotics & navigationDevelop troubleshooting strategies and influence the service & repair GTM strategyWork with local teams to develop area-specific pipeline conversion eventsIdentify area needs, risks, and strategies that will lead to successful customer experiences and product adoptionEducation:Bachelor's degree in business administration, Marketing, Engineering or related field required. Advanced degree (e.g., M.B.A. or M.S) is highly preferredRequired Skills & Expertise:5 years of experience in sales or marketing Medical Device, Robotics, Digital, Capital or Healthcare sector sKnowledge of the spine market and the ability to continuously adjust to meet customer needsProven history in managing enabling technology platforms particularly robotics, navigation, or endoscopesAbility to excel in customer-facing and/or sales environmentsExceptional attention to detailDemonstrated capacity for planning, marketing and product developmentExcellent oral and written communication skillsExcellent interpersonal skillsExperience with and understanding of a clinical/surgical environment and workflowPreferred Skills & Expertise:Track record of successfully executing clinical training curriculums, product launches, and developing technology adoption strategiesAbility to effectively collaborate with the commercial organization to ensure in-person events exceed customer expectationsOther:
This position will be based out of Raynham, MA. or Palm Beach Gardens, FL. and may require up to 25% travel (international and domestic)
Do you want to be part of a diverse team delivering innovative products to market? Apply today!
At Johnson & Johnson, we're on a mission to change the trajectory of health for humanity. That starts by creating the world's healthiest workforce. Through cutting-edge programs and policies, we empower the physical, mental, emotional, and financial health of our employees and the ones they love.
For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com.
Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.