Omnicom
SVP, Marketing Sciences Lead - Data Science
Omnicom, Chicago, Illinois, United States, 60290
RAPP Chicago is looking for a SVP, Marketing Sciences Lead - Data Science to join our award-winning Marketing Sciences team.
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.Who We AreWe are RAPP – world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.We foster an inclusive workplace that values diversity and emphasizes personal well-being.
How We Do ItAt RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning. Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.
Your RoleWe’re currently looking for a talented, motivated, ambitious and innovative SVP, Marketing Sciences Lead (Data Sciences) who has a passion for all things data but primarily the ability, understanding and application the latest data science techniques in both creation / activation and ongoing maintenance and optimization.This individual will be able to use their data science capability to accurately enhance our understanding of and treatment of our clients’ customers as well as be able to identify how we can use data to transform all parts of our clients’ organizations and value chain with intelligent operationally efficient solutions.This individual will be able to transform the complex into clear and compelling solutions to clients and deliver these in presentation and person articulately and confidently.As the SVP, you will be a vision setter in the department and manage our implementation of strategic initiatives. You will create the organization team structure you need for success and be accountable for the delivery of your team.We expect you to be T-shaped in your understanding and application of all things data science. By this we mean your primary strength will lie in the application and understanding of data science (with strong capability in segmentation, modelling, machine learning, and attribution) and the latest code and algorithms available to lead in this discipline alongside a strong knowledge in data engineering / technology requirements that will enable your team to build and activate your work, as well as a good understanding of the other 3 disciplines in the department.This is an excellent opportunity for data scientist wanting to make a difference, disrupt and make an impact to join and lead a growing, very motivated and curious team. We want to lead the industry not follow it.
Your ResponsibilitiesManagement
You will need to run the department and its evolutionCompetency mapping and training guides to advance the team’s careersCreation and maintenance of product guides and best practice for segmentation and model builds, MLOps, advanced attributionCreation, sharing and maintenance of codeResource management
Client
Understanding clients’ objectives, their business and KPIs and step change their businesses through the power of dataCreation of data science roadmaps for all
New Business / PR
Leading data science solutions / answers to relevant New Business opportunitiesWriting thought pieces / attending (networking) and presenting at conferences
Network
Help the Head of Marketing Sciences grow the reputation of the US teamLead, take part in and drive forward the Global Marketing Sciences community
Evolution
Drive the team’s and your constant evolution with clear directionEnsure as an agency we are kept abreast of the latest trends in the marketplace and are set up to meet them
Skills And ExperienceBachelor’s Degree in a quantitative subject (Science / Tech / Engineering or Mathematics); Master’s degree or PHD is a real plus.15+ years of relevant experience in marketing analytics, customer experience insights, performance optimization, ideally in a marketing agency or management consulting practice.Strong management experience of large fast-growing teamsExcellent statistical background / knowledgeAdvanced Python capability (ideally R too)Advanced SQL capabilityStrong understanding of the importance of taxonomy, tagging and tracking for advanced attributionExperience across cloud architectures: AWS / GCP / Azure
Our Hybrid Work ModelRAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.
RAPP provides a competitive salary and comprehensive benefits plan.“As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.”
NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.#J-18808-Ljbffr
All the relevant skills, qualifications and experience that a successful applicant will need are listed in the following description.Who We AreWe are RAPP – world leaders in activating growth with precision and empathy at scale. As a global, next-generation precision marketing agency we leverage data, creativity, technology, and empathy to foster client growth. We champion individuality in the marketing solutions we create, and in our workplace. We fight for solutions that adapt to the individual’s needs, beliefs, behaviors, and aspirations.We foster an inclusive workplace that values diversity and emphasizes personal well-being.
How We Do ItAt RAPP, our fearless superconnectors help to create value from personal brand experiences by focusing on three key areas: connected data, connected content and connected decisioning. Our data analysts identify who that person is, our strategists understand what they want, and our award-winning technologists and creatives know how to deliver it – ensuring we’re able to activate authentic customer connections for our clients.Part of Omnicom’s Precision Marketing Group, RAPP is comprised of 2,000+ creatives, technologists, strategists, and data and marketing scientists across 15+ global markets.
Your RoleWe’re currently looking for a talented, motivated, ambitious and innovative SVP, Marketing Sciences Lead (Data Sciences) who has a passion for all things data but primarily the ability, understanding and application the latest data science techniques in both creation / activation and ongoing maintenance and optimization.This individual will be able to use their data science capability to accurately enhance our understanding of and treatment of our clients’ customers as well as be able to identify how we can use data to transform all parts of our clients’ organizations and value chain with intelligent operationally efficient solutions.This individual will be able to transform the complex into clear and compelling solutions to clients and deliver these in presentation and person articulately and confidently.As the SVP, you will be a vision setter in the department and manage our implementation of strategic initiatives. You will create the organization team structure you need for success and be accountable for the delivery of your team.We expect you to be T-shaped in your understanding and application of all things data science. By this we mean your primary strength will lie in the application and understanding of data science (with strong capability in segmentation, modelling, machine learning, and attribution) and the latest code and algorithms available to lead in this discipline alongside a strong knowledge in data engineering / technology requirements that will enable your team to build and activate your work, as well as a good understanding of the other 3 disciplines in the department.This is an excellent opportunity for data scientist wanting to make a difference, disrupt and make an impact to join and lead a growing, very motivated and curious team. We want to lead the industry not follow it.
Your ResponsibilitiesManagement
You will need to run the department and its evolutionCompetency mapping and training guides to advance the team’s careersCreation and maintenance of product guides and best practice for segmentation and model builds, MLOps, advanced attributionCreation, sharing and maintenance of codeResource management
Client
Understanding clients’ objectives, their business and KPIs and step change their businesses through the power of dataCreation of data science roadmaps for all
New Business / PR
Leading data science solutions / answers to relevant New Business opportunitiesWriting thought pieces / attending (networking) and presenting at conferences
Network
Help the Head of Marketing Sciences grow the reputation of the US teamLead, take part in and drive forward the Global Marketing Sciences community
Evolution
Drive the team’s and your constant evolution with clear directionEnsure as an agency we are kept abreast of the latest trends in the marketplace and are set up to meet them
Skills And ExperienceBachelor’s Degree in a quantitative subject (Science / Tech / Engineering or Mathematics); Master’s degree or PHD is a real plus.15+ years of relevant experience in marketing analytics, customer experience insights, performance optimization, ideally in a marketing agency or management consulting practice.Strong management experience of large fast-growing teamsExcellent statistical background / knowledgeAdvanced Python capability (ideally R too)Advanced SQL capabilityStrong understanding of the importance of taxonomy, tagging and tracking for advanced attributionExperience across cloud architectures: AWS / GCP / Azure
Our Hybrid Work ModelRAPP's current hybrid model is designed to enable in-person connections and collaboration that is core to our culture, while also supporting flexibility for all employees. As such, we have the option to work from home two days per week, if we'd like.
RAPP provides a competitive salary and comprehensive benefits plan.“As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.”
NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization.#J-18808-Ljbffr