33 USA Inc.
Publicity Lead
33 USA Inc., Los Angeles, California, United States, 90079
Position Summary
Find out if this opportunity is a good fit by reading all of the information that follows below.
The Publicity Lead is a client-facing role responsible for assisting in the planning and executing dynamic publicity coverage and campaigns for entertainment productions. This includes strategy development for multiple entertainment productions concurrently, building national and regional media lists and securing media coverage for the production. The role will collaborate as necessary with the Public Relations Manager to support the production's public relations initiatives. The position will report to the Public Relations Manager, and may occasionally report to the CEO of the company.
Requirements
Essential Job Functions & Responsibilities:
Client Proposals:
Development of client proposals for publicity coverage and campaignsCollaborate with the Public Relations Manager to create effective and persuasive proposalsEnsure proposals meet client needs and goals
Strategy & Campaign Planning:
Collaborate internally and externally to create effective, result-driven publicity strategies for entertainment productionsPlan and execute publicity campaigns, involving all stakeholders as necessary to ensure campaigns are successful and meet client goals
Submission Plan Development & Implementation:
Develop submission plans for publicity campaigns and implement themUnderstand and execute social publicity tactics on behalf of clientsIdentify media influencers to use on behalf of clientsEnsure submission plans are executed efficiently and effectively
Content Development:
Writing compelling press materials, pitch letters, and promotional copyResponsible for writing press releases and pitches
Analysis:
Pitch and secure media results for clients on a daily basisPresent reports to clients and communicate results in a clear and effective manner
Other Common Job Functions
Build and maintain positive and engaging relationships with media (print, broadcast, online, blogs, consumer, mainstream, urban, tech and trade press)Work collaboratively with team members to develop marketing strategies that align with the company's purpose, mission and visionMaintain a high level of professionalism when interacting with clients, colleagues, and stakeholdersContinuously strive for personal and professional growth, keeping up-to-date with industry trends and developmentsStrive to create a society overflowing with joy and excitement as part of the company's purpose, mission and visionHas a proactive attitude towards creating connections among diverse cultures, languages, and digital platforms
Education and Experience Requirements:
Required:
Bachelor's Degree in Public Relations, Communications, or related field Minimum 3 years experience at an agency with direct client interactionStrong media relationships in entertainment, trade and culture writersDetail-oriented, highly organized and the ability to easily multi-task in a fast-paced environmentKnowledge of current trends, lifestyle brands, cultural initiatives, digital and industry influencers to incorporate into media strategiesForward-thinker, who is constantly looking for new ways to promote and enhance client campaignsStrong writing skills as well as excellent verbal and interpersonal skillsStrong knowledge of the PR field including experience in media relations, press campaign development, and execution of creative and strategic communications plansExisting relationships with media, including both traditional and non-traditional outlets, including niche blogs and influencersLikes and is familiar with Japanese Anime/MangaComputer Proficiency: Office, PowerPoint, Outlook and Internet
Preferred:
Ability to speak and read Japanese
Desired Skills and Abilities:
Excellent verbal and written communication skillsAbility to work collaboratively in a team environmentStrong analytical and problem-solving skillsAbility to multitask and prioritize tasks in a fast-paced environmentPassion for entertainment and pop culture, including film, TV, and video games
Benefits
A number of programs cover all employees in the manner prescribed by law. Additionally, 33 USA Inc. provides several Company-designated benefit programs.
Health Care Plan (Medical, Dental & Vision)Paid Time Off (Vacation, Sick & Public Holidays)Family Leave (Maternity, Paternity)Work From Home
#J-18808-Ljbffr
Find out if this opportunity is a good fit by reading all of the information that follows below.
The Publicity Lead is a client-facing role responsible for assisting in the planning and executing dynamic publicity coverage and campaigns for entertainment productions. This includes strategy development for multiple entertainment productions concurrently, building national and regional media lists and securing media coverage for the production. The role will collaborate as necessary with the Public Relations Manager to support the production's public relations initiatives. The position will report to the Public Relations Manager, and may occasionally report to the CEO of the company.
Requirements
Essential Job Functions & Responsibilities:
Client Proposals:
Development of client proposals for publicity coverage and campaignsCollaborate with the Public Relations Manager to create effective and persuasive proposalsEnsure proposals meet client needs and goals
Strategy & Campaign Planning:
Collaborate internally and externally to create effective, result-driven publicity strategies for entertainment productionsPlan and execute publicity campaigns, involving all stakeholders as necessary to ensure campaigns are successful and meet client goals
Submission Plan Development & Implementation:
Develop submission plans for publicity campaigns and implement themUnderstand and execute social publicity tactics on behalf of clientsIdentify media influencers to use on behalf of clientsEnsure submission plans are executed efficiently and effectively
Content Development:
Writing compelling press materials, pitch letters, and promotional copyResponsible for writing press releases and pitches
Analysis:
Pitch and secure media results for clients on a daily basisPresent reports to clients and communicate results in a clear and effective manner
Other Common Job Functions
Build and maintain positive and engaging relationships with media (print, broadcast, online, blogs, consumer, mainstream, urban, tech and trade press)Work collaboratively with team members to develop marketing strategies that align with the company's purpose, mission and visionMaintain a high level of professionalism when interacting with clients, colleagues, and stakeholdersContinuously strive for personal and professional growth, keeping up-to-date with industry trends and developmentsStrive to create a society overflowing with joy and excitement as part of the company's purpose, mission and visionHas a proactive attitude towards creating connections among diverse cultures, languages, and digital platforms
Education and Experience Requirements:
Required:
Bachelor's Degree in Public Relations, Communications, or related field Minimum 3 years experience at an agency with direct client interactionStrong media relationships in entertainment, trade and culture writersDetail-oriented, highly organized and the ability to easily multi-task in a fast-paced environmentKnowledge of current trends, lifestyle brands, cultural initiatives, digital and industry influencers to incorporate into media strategiesForward-thinker, who is constantly looking for new ways to promote and enhance client campaignsStrong writing skills as well as excellent verbal and interpersonal skillsStrong knowledge of the PR field including experience in media relations, press campaign development, and execution of creative and strategic communications plansExisting relationships with media, including both traditional and non-traditional outlets, including niche blogs and influencersLikes and is familiar with Japanese Anime/MangaComputer Proficiency: Office, PowerPoint, Outlook and Internet
Preferred:
Ability to speak and read Japanese
Desired Skills and Abilities:
Excellent verbal and written communication skillsAbility to work collaboratively in a team environmentStrong analytical and problem-solving skillsAbility to multitask and prioritize tasks in a fast-paced environmentPassion for entertainment and pop culture, including film, TV, and video games
Benefits
A number of programs cover all employees in the manner prescribed by law. Additionally, 33 USA Inc. provides several Company-designated benefit programs.
Health Care Plan (Medical, Dental & Vision)Paid Time Off (Vacation, Sick & Public Holidays)Family Leave (Maternity, Paternity)Work From Home
#J-18808-Ljbffr