Empower Pharmacy
Experiential Marketing Manager - Houston, TX
Empower Pharmacy, Houston, Texas, United States, 77246
Company Overview
Empower is a visionary healthcare company committed to providing quality, affordable medication to millions of patients across the nation. We hold the distinguished position of being the largest 503A compounding pharmacy and FDA-registered 503B outsourcing facility in the country serving the functional medicine markets.
What sets us apart is our relentless focus on three core values: People, Quality and Service. Our dedicated team of professionals collaboratively works to break new ground in the fields of manufacturing, distribution and quality control, providing a uniquely integrated approach to healthcare. Leveraging our vertical integration of the pharmaceutical supply chain, state-of-the-art technology, and a commitment to excellence, we are constantly pushing the boundaries of what is possible in medication accessibility and affordability.
You're not just starting a job; you're joining a mission. We believe in empowering our team to innovate, grow, and drive real change in the healthcare industry. If you're a forward-thinker who thrives in a fast-paced, transformative environment, Empower is the place for you. Here, you'll be encouraged to share your ideas, expand your skill set, and contribute to projects that genuinely make a difference. We prioritize the well-being of our team members, and we offer a supportive and engaging workplace where your contributions are not just recognized but celebrated.
Let's revolutionize healthcare, together. Join us and be a part of something extraordinary.
Position Summary
At Empower, the role of Manager, Experiential Marketing is a crucial driver of our brand's dynamic and engaging presence. This position plays a pivotal role in creating and implementing innovative experiential marketing campaigns that not only captivate our customers but also engage our employees, reinforcing brand loyalty and customer satisfaction. As a key part of our marketing team, you will be at the forefront of shaping memorable experiences that align with our mission and values, directly impacting our brand's identity and customer experience.
In this role, you will have the opportunity to blend creativity with strategic thinking, developing campaigns that resonate with our audience and foster a positive brand image. You'll work collaboratively with HR and training departments to create educational programs focused on brand values and customer experience best practices, ensuring that our team is aligned and motivated.
As the Manager, Experiential Marketing, you'll also serve as a consultant to commercial marketing campaign managers, aligning campaigns with the customer journey to ensure brand consistency. Your role will involve managing the creation of experiential content for campaigns and events, integrating customer feedback and insights to enhance the customer journey, and staying ahead of the latest trends in experiential marketing to bring fresh, innovative ideas to Empower.
Empower offers a dynamic and collaborative environment where your enthusiasm for our brand and industry will thrive. If you're passionate about creating impactful marketing strategies, enhancing engagement, and being part of a forward-thinking organization, this role provides an exciting opportunity to join a team committed to excellence and innovation in healthcare marketing. Join us and help shape the future of our brand experience!
Duties and Responsibilities
Develops and implements creative experiential marketing brand campaigns that actively engage customers and employees, reinforcing brand loyalty and enhancing satisfaction.Measures the success of experiential initiatives through key metrics such as employee engagement levels, Net Promoter Scores (NPS), Share of Voice (SOV) and brand equity, using insights to refine and optimize future campaigns.Works collaboratively with the HR and various training departments to develop and deliver educational programs focused on brand values and customer experience best practices.Provides consultancy to commercial marketing campaign managers to align campaigns with the customer journey and ensure brand consistency.Manages the creation of experiential content for campaigns and events, ensuring they align with the brand's identity and strategic goals from concept through execution.Integrates customer feedback and insights into marketing strategies to continuously improve the customer journey.Keeps abreast of the latest trends in experiential marketing to bring fresh, innovative ideas to the organization.Manages vendor relationships, negotiating contracts to ensure cost-effective execution of marketing events and initiatives.Performs other duties as assigned.Knowledge and Skills
Highly enthusiastic and energetic about the brand and industry, with a drive to immerse oneself fully in brand activities and foster a positive brand image both internally and externally.Proven ability to design and execute impactful marketing brand strategies that enhance engagement and brand perception.Strong project management skills, able to manage multiple projects simultaneously under tight deadlines.Creative and strategic thinker with a meticulous attention to detail.Strong analytical abilities, proficient in evaluating campaign performance and deriving actionable insights.Key Competencies
Customer Focus: Ability to build strong customer relationships and deliver customer centric solutions.Optimizes Work Processes: Know the most effective and efficient processes to get things done, with a focus on continuous improvement.Collaborates: Builds partnerships and works collaboratively with others to meet shared objectives.Resourcefulness: Secures and deploys resources effectively and efficiently.Manages Complexity: Makes sense of complex, high quality, and sometimes contradictory information to effectively solve problems.Ensures Accountability: Holds self and other accountable to meet commitment.Situational Adaptability: Adapts approach and demeanor in real time to match shifting demands of different situations.Communicates Effectively: Develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences.Experience and Qualifications
Bachelor's degree in Marketing, Communications, Business Administration, or a related field.5-7 years of experience in marketing, with a significant focus on experiential marketing, event management, or brand management, demonstrating increasing responsibility.Experienced in contract negotiation and vendor management.Employee Benefits, Health, and Wellness
No-Cost Medication : Get your prescribed compounded medications at no cost, ensuring your health without the financial burdenOnsite Health & Wellness - IV Therapy Drips:
Rejuvenate with complimentary onsite IV Therapy drips, enhancing your well-being and energy levelsComprehensive Medical, Dental, and Vision Options:
Choose from three medical plans tailored to your needs, plus options for dental and vision coverage for you and your familyTelehealth visits:
Access board-certified Doctors anytime, anywhere for you and your familyPaid & Volunteer Time Off:
Enjoy paid time off for personal pursuits and contribute to causes you care about with volunteer time offPaid Holidays (8 scheduled; 2 floating):
Celebrate with eight scheduled holidays and two floating holidays, giving you flexibility and time for personal traditionsLife & AD&D Coverage:
Secure your and your family's financial future with life and accidental death and dismemberment (AD&D) insuranceFSA (Flexible Spending Account):
Manage healthcare expenses smartly with pre-tax dollars in a Flexible Spending Account (FSA)401K Dollar-for-Dollar Up to 3%:
Invest in your future with our 401K plan, featuring a dollar-for-dollar match up to 3%Company Paid Long-Term Disability:
Provided at no cost, which replaces 60% of your income if you become disabled for a long period of timeFlexible Schedules:
Balance work and life seamlessly with our flexible scheduling optionsRewards & Recognition Program:
Your hard work doesn't go unnoticed - enjoy rewards and recognition beyond your paycheckAdditional Voluntary Benefits
Accident Insurance:
Pays a lump sum benefit to help cover expenses following an accidental injuryHospital Indemnity Insurance:
Enhance your peace of mind with supplemental hospital insurance for unexpected staysCritical Illness:
Protect your finances from the expenses of a serious health issueShort-Term Disability:
Protect your income during illness or injury with short-term disability coverageSupplemental Life & AD&D:
Add an extra layer of financial protection for you and your loved ones with supplemental life and AD&D coverageLegal Services:
Access professional legal assistance to address concerns confidentlyIdentity Theft Protection:
Safeguard your identity and finances with our identity theft protection benefitPet Insurance:
Care for your furry family members with our pet insurance coverageEmployee Assistance Program:
Confidential counseling and support services for a holistic approach to your well-being
Empower is a visionary healthcare company committed to providing quality, affordable medication to millions of patients across the nation. We hold the distinguished position of being the largest 503A compounding pharmacy and FDA-registered 503B outsourcing facility in the country serving the functional medicine markets.
What sets us apart is our relentless focus on three core values: People, Quality and Service. Our dedicated team of professionals collaboratively works to break new ground in the fields of manufacturing, distribution and quality control, providing a uniquely integrated approach to healthcare. Leveraging our vertical integration of the pharmaceutical supply chain, state-of-the-art technology, and a commitment to excellence, we are constantly pushing the boundaries of what is possible in medication accessibility and affordability.
You're not just starting a job; you're joining a mission. We believe in empowering our team to innovate, grow, and drive real change in the healthcare industry. If you're a forward-thinker who thrives in a fast-paced, transformative environment, Empower is the place for you. Here, you'll be encouraged to share your ideas, expand your skill set, and contribute to projects that genuinely make a difference. We prioritize the well-being of our team members, and we offer a supportive and engaging workplace where your contributions are not just recognized but celebrated.
Let's revolutionize healthcare, together. Join us and be a part of something extraordinary.
Position Summary
At Empower, the role of Manager, Experiential Marketing is a crucial driver of our brand's dynamic and engaging presence. This position plays a pivotal role in creating and implementing innovative experiential marketing campaigns that not only captivate our customers but also engage our employees, reinforcing brand loyalty and customer satisfaction. As a key part of our marketing team, you will be at the forefront of shaping memorable experiences that align with our mission and values, directly impacting our brand's identity and customer experience.
In this role, you will have the opportunity to blend creativity with strategic thinking, developing campaigns that resonate with our audience and foster a positive brand image. You'll work collaboratively with HR and training departments to create educational programs focused on brand values and customer experience best practices, ensuring that our team is aligned and motivated.
As the Manager, Experiential Marketing, you'll also serve as a consultant to commercial marketing campaign managers, aligning campaigns with the customer journey to ensure brand consistency. Your role will involve managing the creation of experiential content for campaigns and events, integrating customer feedback and insights to enhance the customer journey, and staying ahead of the latest trends in experiential marketing to bring fresh, innovative ideas to Empower.
Empower offers a dynamic and collaborative environment where your enthusiasm for our brand and industry will thrive. If you're passionate about creating impactful marketing strategies, enhancing engagement, and being part of a forward-thinking organization, this role provides an exciting opportunity to join a team committed to excellence and innovation in healthcare marketing. Join us and help shape the future of our brand experience!
Duties and Responsibilities
Develops and implements creative experiential marketing brand campaigns that actively engage customers and employees, reinforcing brand loyalty and enhancing satisfaction.Measures the success of experiential initiatives through key metrics such as employee engagement levels, Net Promoter Scores (NPS), Share of Voice (SOV) and brand equity, using insights to refine and optimize future campaigns.Works collaboratively with the HR and various training departments to develop and deliver educational programs focused on brand values and customer experience best practices.Provides consultancy to commercial marketing campaign managers to align campaigns with the customer journey and ensure brand consistency.Manages the creation of experiential content for campaigns and events, ensuring they align with the brand's identity and strategic goals from concept through execution.Integrates customer feedback and insights into marketing strategies to continuously improve the customer journey.Keeps abreast of the latest trends in experiential marketing to bring fresh, innovative ideas to the organization.Manages vendor relationships, negotiating contracts to ensure cost-effective execution of marketing events and initiatives.Performs other duties as assigned.Knowledge and Skills
Highly enthusiastic and energetic about the brand and industry, with a drive to immerse oneself fully in brand activities and foster a positive brand image both internally and externally.Proven ability to design and execute impactful marketing brand strategies that enhance engagement and brand perception.Strong project management skills, able to manage multiple projects simultaneously under tight deadlines.Creative and strategic thinker with a meticulous attention to detail.Strong analytical abilities, proficient in evaluating campaign performance and deriving actionable insights.Key Competencies
Customer Focus: Ability to build strong customer relationships and deliver customer centric solutions.Optimizes Work Processes: Know the most effective and efficient processes to get things done, with a focus on continuous improvement.Collaborates: Builds partnerships and works collaboratively with others to meet shared objectives.Resourcefulness: Secures and deploys resources effectively and efficiently.Manages Complexity: Makes sense of complex, high quality, and sometimes contradictory information to effectively solve problems.Ensures Accountability: Holds self and other accountable to meet commitment.Situational Adaptability: Adapts approach and demeanor in real time to match shifting demands of different situations.Communicates Effectively: Develops and delivers multi-mode communications that convey a clear understanding of the unique needs of different audiences.Experience and Qualifications
Bachelor's degree in Marketing, Communications, Business Administration, or a related field.5-7 years of experience in marketing, with a significant focus on experiential marketing, event management, or brand management, demonstrating increasing responsibility.Experienced in contract negotiation and vendor management.Employee Benefits, Health, and Wellness
No-Cost Medication : Get your prescribed compounded medications at no cost, ensuring your health without the financial burdenOnsite Health & Wellness - IV Therapy Drips:
Rejuvenate with complimentary onsite IV Therapy drips, enhancing your well-being and energy levelsComprehensive Medical, Dental, and Vision Options:
Choose from three medical plans tailored to your needs, plus options for dental and vision coverage for you and your familyTelehealth visits:
Access board-certified Doctors anytime, anywhere for you and your familyPaid & Volunteer Time Off:
Enjoy paid time off for personal pursuits and contribute to causes you care about with volunteer time offPaid Holidays (8 scheduled; 2 floating):
Celebrate with eight scheduled holidays and two floating holidays, giving you flexibility and time for personal traditionsLife & AD&D Coverage:
Secure your and your family's financial future with life and accidental death and dismemberment (AD&D) insuranceFSA (Flexible Spending Account):
Manage healthcare expenses smartly with pre-tax dollars in a Flexible Spending Account (FSA)401K Dollar-for-Dollar Up to 3%:
Invest in your future with our 401K plan, featuring a dollar-for-dollar match up to 3%Company Paid Long-Term Disability:
Provided at no cost, which replaces 60% of your income if you become disabled for a long period of timeFlexible Schedules:
Balance work and life seamlessly with our flexible scheduling optionsRewards & Recognition Program:
Your hard work doesn't go unnoticed - enjoy rewards and recognition beyond your paycheckAdditional Voluntary Benefits
Accident Insurance:
Pays a lump sum benefit to help cover expenses following an accidental injuryHospital Indemnity Insurance:
Enhance your peace of mind with supplemental hospital insurance for unexpected staysCritical Illness:
Protect your finances from the expenses of a serious health issueShort-Term Disability:
Protect your income during illness or injury with short-term disability coverageSupplemental Life & AD&D:
Add an extra layer of financial protection for you and your loved ones with supplemental life and AD&D coverageLegal Services:
Access professional legal assistance to address concerns confidentlyIdentity Theft Protection:
Safeguard your identity and finances with our identity theft protection benefitPet Insurance:
Care for your furry family members with our pet insurance coverageEmployee Assistance Program:
Confidential counseling and support services for a holistic approach to your well-being