Digital Marketing Manager

is seeking to hire a Digital Marketing Manager for our client in Cromwell, CT!Benefits Available!Weekly Pay!$65.00/HourBachelors in Marketing, Communications or related degree required5-7 years experience with Digital - Websites, Social Media, Consumer Promotion Marketing, Digital Couponing, Search Marketing preferredCPG experience preferredProvide strategic direction in all areas of planning, activation and measurementPartner with Brand Teams and Agency Partners to develop integrated digital marketing strategies across Website/Mobile, SEM/SEO, Online Advertising and Promotions, Digital FSIs and Coupons, Social Media, eCRM, Online Retail Content, eCommerce, Analysis & Reporting for both U.Sand Canada, with expansion into International marketsPursue strategic consumer segmentation for online lead generation marketing, branding and digital consumer engagement toolsCollaborate on digital key performance indicators and success metrics; manage analysis and optimizations; lead digital insights and key learnings analysis to drive organizational understanding of best practicesProactively build relationships, educate and influence Brand Marketing and Sales teams; partner in digital planning and budgetsEnsure active liaison with Marketing Services and collaborate with internal Marketing Services and Parent Company departments, and Agency PartnersContinually monitor new technological and creative developments in the online/digital industry