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TruGreen Limited Partnership

Senior Manager Email Marketing

TruGreen Limited Partnership, Chicago, Illinois, United States, 60290


Chicago, IL (The Loop area) | United States

Please ensure you read the below overview and requirements for this employment opportunity completely.Job Views: 6USD NegotiableJob Description:

Senior Manager Email Marketing

from the Company

TruGreen Limited Partnership . This latest job vacancy is located in the city

Chicago, IL (The Loop area) . This job opening is open to job seekers who have a

Bachelor Degree

in a relevant field.Position Overview TruGreen is seeking a Senior Manager, Email Marketing & Automation, with a strong background in lead nurture and acquisition strategies. This individual will be responsible for developing, implementing, and optimizing marketing automation initiatives that drive the growth of our customer base and is focused on increasing lead to close metrics. In this role, you will shape the strategy and actively execute campaigns to ensure success.Responsibilities

Collaborate with cross-functional teams to define email marketing and automation strategies aligned with business goals.Define the overarching strategy for automating marketing processes including segmentation, drip campaigns, SMS, and behavioral triggers.Develop and execute email marketing campaigns from start to finish.Design and build email templates, audiences, and customer journeys within our marketing automation system.Develop and maintain robust customer segmentation strategies.Monitor and manage email deliverability rates.Develop and implement comprehensive lead nurturing programs.Collaborate with content teams to create personalized and engaging content.Analyze the performance of initiatives and refine strategies.Stay up-to-date with email marketing regulations.Collaborate with other marketing teams to ensure a cohesive marketing approach.Education and Experience Requirements

Bachelor's degree in marketing, business, economics, or a related field.Proven experience (5+ years) in email marketing.Proficiency with marketing automation tools such as Marketo, HubSpot, or similar platforms.Knowledge, Skills, and Abilities

Results-oriented mindset with a focus on achieving lead acquisition goals.Excellent interpersonal skills.Ability to identify operational gaps and implement solutions.Highly analytical thinker with proven experience in analyzing complex data.Strong technical acumen and understanding of marketing functions.Proven ability to conceptualize solutions and creatively problem-solve.Physical Demands & Working Conditions Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Regularly required to sit, stand, and walk.Occasionally required to lift or move up to 25 lbs.Pay Ranges $95,010.00 - $158,350.00TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.We are an Equal Opportunity/Affirmative Action Employer.

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