Hiring Now!
Product Manager - Patient Marketing - Parkinson's and Multiple Sclerosis
Hiring Now!, Raleigh, North Carolina, United States, 27601
Role is onsite the Raleigh, NC Corporate office - Hybrid - 3 days in office, 2 remote
Step into the future with us at Merz Therapeutics, where our family roots meet a bold new vision. Together, we're embarking on a transformative journey, blending time-honored traditions with exciting new products.
As a private, family-owned company, we have the liberty and support to make decisions for ourselves, our customers and the patients we serve. We pride ourselves on building an inclusive culture where there is room to celebrate individual growth with the ability to contribute to a common good as a collaborative team. Our mission is grounded in a long-term view of making a difference for the common good, while growing together as a family.
If you're looking to immerse yourself in a passionate team rooted in community, connection and camaraderie, then we're looking for YOU! #IAmMerz
This Product Manager will lead all promotional activities and material addressed to patients in the treatment of Parkinson's and Multiple Sclerosis.
The Product Manager gathers all necessary patient insights and market data to map out the patient journey and understand what strategies and interventions are needed to best address their needs. This person's main role objective is to help patients understand the role of on-demand therapy in PD, understand the benefit-risk of Inbrija and Ampyra to treat their condition, and mobilize appropriate patients to seek therapy with their HCPs.
Essential Duties and responsibilities:
Brand Strategy
- Owns and creates annual brand plans and strategies for patients, in coordination with the HCP and Payer plansStrategy & Tactics
- Executes strategies and tactics including
print, digital, and social media tactics for the brand, with programs that target patients
in coordination with those addressed to HCPs and PayersMarket Research
- Creates promotional and non-promotional campaign marketing materials; Work collaboratively with PRC (promotional review committee) for the approval of all materials.Campaign management
- Creates promotional and non-promotional campaign marketing materials;
Work collaboratively with PRC
(promotional review committee) for the approval of all materials.Cross-functional Teamwork - Builds effective working & cross-functional relationships with key internal customers (e.g., sales, medical, legal, regulatory, reimbursement)Patient advocacy - Establishes strong relationships and partnerships as allowed by regulations to advance the treatment of patient diseases in label scopeAgency Management - Leads partnerships with all external vendors to ensure timely completion of marketing projects.Patient assistance/savings programs - Partners with relevant functions to develop strategies and implement them to improve patient access to our medicinesBudget Management - Assumes budget accountability for assigned projects and proactively monitors costs against budget.Further Tasks - Develops and
delivers presentations
as needed to commercial management and other internal groups.Education
Bachelor's degree required in science or business (required)Professional experience
2-3+ years experience in patient product marketing in specialty pharma
biotechnology industry or life sciences, or other complex disease state.Corporate Pharma or pharma agency experienceStrong digital marketing1-2 years' recent experience in neurology
therapeuticsParkinson's' disease patient promotion
is a plusMultiple sclerosis patient promotion
is a plusKnowledge, skills:
Strong project management skills; ability to support and prioritize responsibilities (required)Experience with promotional review committee (preferred)Also Required:
Demonstrated ability to work cross-functionally with other departments as necessary to achieve business goalsNegotiating skills, specifically with business partners or managementAbility to work in a dynamic, fast paced, team-oriented environmentExcellent organizational, interpersonal, and communication skillsAbility to travel up to 25% of the time
Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Merz Therapeutics we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Recruitment Note: Merz Therapeutics only sends emails from verified "merz.com" addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of Merz Therapeutics, please contact Therapeutics.HR@merz.com
Step into the future with us at Merz Therapeutics, where our family roots meet a bold new vision. Together, we're embarking on a transformative journey, blending time-honored traditions with exciting new products.
As a private, family-owned company, we have the liberty and support to make decisions for ourselves, our customers and the patients we serve. We pride ourselves on building an inclusive culture where there is room to celebrate individual growth with the ability to contribute to a common good as a collaborative team. Our mission is grounded in a long-term view of making a difference for the common good, while growing together as a family.
If you're looking to immerse yourself in a passionate team rooted in community, connection and camaraderie, then we're looking for YOU! #IAmMerz
This Product Manager will lead all promotional activities and material addressed to patients in the treatment of Parkinson's and Multiple Sclerosis.
The Product Manager gathers all necessary patient insights and market data to map out the patient journey and understand what strategies and interventions are needed to best address their needs. This person's main role objective is to help patients understand the role of on-demand therapy in PD, understand the benefit-risk of Inbrija and Ampyra to treat their condition, and mobilize appropriate patients to seek therapy with their HCPs.
Essential Duties and responsibilities:
Brand Strategy
- Owns and creates annual brand plans and strategies for patients, in coordination with the HCP and Payer plansStrategy & Tactics
- Executes strategies and tactics including
print, digital, and social media tactics for the brand, with programs that target patients
in coordination with those addressed to HCPs and PayersMarket Research
- Creates promotional and non-promotional campaign marketing materials; Work collaboratively with PRC (promotional review committee) for the approval of all materials.Campaign management
- Creates promotional and non-promotional campaign marketing materials;
Work collaboratively with PRC
(promotional review committee) for the approval of all materials.Cross-functional Teamwork - Builds effective working & cross-functional relationships with key internal customers (e.g., sales, medical, legal, regulatory, reimbursement)Patient advocacy - Establishes strong relationships and partnerships as allowed by regulations to advance the treatment of patient diseases in label scopeAgency Management - Leads partnerships with all external vendors to ensure timely completion of marketing projects.Patient assistance/savings programs - Partners with relevant functions to develop strategies and implement them to improve patient access to our medicinesBudget Management - Assumes budget accountability for assigned projects and proactively monitors costs against budget.Further Tasks - Develops and
delivers presentations
as needed to commercial management and other internal groups.Education
Bachelor's degree required in science or business (required)Professional experience
2-3+ years experience in patient product marketing in specialty pharma
biotechnology industry or life sciences, or other complex disease state.Corporate Pharma or pharma agency experienceStrong digital marketing1-2 years' recent experience in neurology
therapeuticsParkinson's' disease patient promotion
is a plusMultiple sclerosis patient promotion
is a plusKnowledge, skills:
Strong project management skills; ability to support and prioritize responsibilities (required)Experience with promotional review committee (preferred)Also Required:
Demonstrated ability to work cross-functionally with other departments as necessary to achieve business goalsNegotiating skills, specifically with business partners or managementAbility to work in a dynamic, fast paced, team-oriented environmentExcellent organizational, interpersonal, and communication skillsAbility to travel up to 25% of the time
Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Merz Therapeutics we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.
Recruitment Note: Merz Therapeutics only sends emails from verified "merz.com" addresses and never asks for sensitive, personal information or money. If you have any doubts about the authenticity of any type of communication from, or on behalf of Merz Therapeutics, please contact Therapeutics.HR@merz.com