Marketing Intern - Undergrad

Overview2025 Summer Intern: Marketing Intern - UndergradPepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to leaders on the frontline, were excited about the future. We take chances. Together, we dare to make the world a better place.Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, youre invited to be a part of a global team of innovators who make, move, and sell these productswhich are enjoyed by more than 1 billion people a day.A career at PepsiCo means working in a culture where everyones invited. Here, you can dare to be yourself. No matter who you are or where youre from, you can influence the people around you and the world at large. By showing up, youll have the opportunity learn, develop, and grow our unique skill sets at work. Our supportive teams can fuel your professional goals to make a global impact.Join us. Dare for Better.ResponsibilitiesFunctional Description:Over the course of 10 weeks, interns will lead impactful business projects and gain valuable hands on experience while learning from experienced marketing professionals across one of our three U.S. headquarter locations: Chicago, IL (PepsiCo Foods, Gatorade, PBNA Central Division), Purchase, NY (PepsiCo Beverages); and Plano, TX (PepsiCo Foods). You will be presented with a real-world business challenge and tasked to think critically and engage with cross functional partners. At the conclusion of the internship you will provide a strategic recommendation in a presentation to the senior leadership team. Interns have great autonomy as well as full support, guidance, and feedback from their managers and the broad marketing organization throughout the internship. The internship serves as PepsiCos main talent pipeline for marketing positions and can offer a full-time opportunity upon graduation.What you can expect:At PepsiCo you can think like an entrepreneur, but with the global reach and resources to support you. As a Marketing Intern you will be given significant responsibility to create high impact marketing recommendations that enable PepsiCo to achieve short- and long-term strategic business objectives. In addition to core project work, you will develop and demonstrate functional ownership, leadership capability, and business acumen. The internship also provides exposure to best-in-class brands, campaigns, and marketers by means of professional development initiatives and mentorship.Responsibilities may include:* Partnering with agencies in the creation of brand positioning and communication strategies* Generating brand activation ideas and strategies based on consumer insights* Analysis of brand performance, competitor performance and channel dynamics.* Development of communications plans in support of new product launches and promotional events* Support of innovation teams in consumer analysis, concept development and graphics developmentThe Summer Experience:* We believe internships are critical to nurturing top talent for our future, so we make them meaningful. Here is some of the experience you can expect to gain:* 10-weeks of marketing experience on a core marketing function including but not limited to brand, innovation, shopper marketing, sports marketing* Assigned mentor/buddy* Intern networking events, we hope you will leave with lasting relationships!* Executive leadership exposure* Insight into the many tracks your career can take as a marketer at PepsiCo such as General Management, CMO, and beyond!Compensation & Benefits:* The expected compensation hourly pay ranges for hires into our 2025 campus intern openings is $20.50 - $39.60/hour* Role, degree discipline, degree level, and location are part of the process when determining actual starting salary for positions* Hourly pay for our campus hires is pre-determined and non-negotiable* We love to convert our interns to full time opportunities! Our full time positions have a comprehensive benefits package that include:Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement. In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement PlanQualificationsWhat were looking for:* Currently pursuing an undergraduate degree with an expected graduation date between December 2025 and May 2026* Preferred majors: Business or Marketing (Others will be considered)* Have a minimum GPA of 3.0. Please include on your resume.* Interest in working in one of the following locations:* Plano, Texas* Purchase, New York* Chicago, Illinois* This position is limited to persons with indefinite right to work in the United States.Minimum Qualifications - Each candidate is expected to:* This position is limited to persons with indefinite right to work in the United States.* Graduate with Bachelors degree within one (1) year of internship completionPreferred Candidate Experience and Characteristics:* Proven leadership through extracurricular involvement* Relevant marketing experience (on-or-off campus; either through part time jobs, academic clubs, or volunteer experiences)* Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy* Passion for consumer brands* Familiarity with digital media platforms* Strong analytical skillset with ability to find actionable, pragmatic solutions to complex problems* Ability to adapt in a dynamic and ambiguous environment* Strong drive for results* Intellectual curiositEEO StatementAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender IdentityIf you'd like more information about your EEO rights as an applicant under the law, please download the availableEEO is the Law&EEO is the Law Supplementdocuments. ViewPepsiCo EEO Policy.

Minimum Salary: 20.50 Maximum Salary: 39.60 Salary Unit: Hourly