Greater Nevada Credit Union
Integrated Content Marketing Specialist
Greater Nevada Credit Union, Reno, Nevada, United States, 89550
OverviewAt Greater Nevada, our passion is helping more people Live Greater, including our members, communities, and each other.
With pride, we strive to make a difference in the lives of our members and the communities they live in through financial inclusion, education, and empowerment. Why? Simply because we believe that together, we Live Greater.
To do this, we practice C.A.R.E. with our Values:
We
Care Genuinely .
We build relationships because we know that we are
Greater Together .
We
Stay Trustworthy
as we serve our communities.
"Be Bright"
rings in our ears as we find custom solutions that meet our members' needs.
We
Inspire One Another , our members, and our communities to re-imagine what Living Greater can be.
In every moment, we
Enjoy the Experience . It's what has made the last 70 years greater and what we carry into the future as we continue to serve.
These values have guided us to become the largest Nevada-based credit union to touch the lives of more than
88,500
members and thousands upon thousands of people through our community and philanthropic work.
If you’re enthusiastic, collaborative, and ready to make an impact, we’d love to meet you!
About The Position:
The Integrated Marketing Content Specialist develops and executes comprehensive marketing campaigns to reinforce the brand and promote the products and services of the credit union. This role contributes to various marketing channels to effectively reach target audiences. The Integrated Marketing Specialist will collaborate with crossfunctional teams to create compelling integrated initiatives, drive member engagement, and achieve organizational objectives.
What You'll Be Doing
Develop content that educates, influences, and inspires target audiences to act across a variety of marketing channels, including social, email, blogs, and collateral.
Execute the production of assets (written and visual) efficiently following a thorough production process.
Monitor and oversee the credit union’s online presence and reputation through social media monitoring and online review management.
Develop targeted marketing campaigns to support Search Engine Marketing (SEM) and Search Engine Optimization (SEO) strategies.
Continually evaluate communication strategies to enhance efficiency and effectiveness.
Qualifications
2+ years experience in a content creation role.
2+ years experience in writing content and developing strategies for social media platforms. (eg. Facebook and Instagram)
Skills & Competencies
Proficient in marketing automation tools, content management systems, and social media management platforms.
Organized and able to meet deadlines.
Creative thinking and problem-solving.
Detail-oriented and able to adhere to design and brand guidelines.
Curious and able to research topics independently.
Analytic skills for monitoring performance
Drives engagement
Self-development
Action oriented
Decision quality
Persuasive writing
Physical Demands
While performing the duties of your job, you may regularly be required to sit and use a keyboard, multiple monitors, mouse, and telephone (including repetitive motions with hands, fingers, arms, etc.) for extended periods of time. You may also frequently be required to stand, walk, and reach with hands and arms, bend, and kneel.
You may occasionally be required to lift and/or move up to 20 pounds.
Location and Travel Requirements
Greater Nevada Credit Union’s Neil Road South or Remote5200 Neil Road, Suite 200 Reno, NV 89502United States
Located in an idyllic small community in beautiful Northern Nevada
Compensation & Benefits
$48,000 - 67,000 per year
Compensation is dependent on experience
Medical, dental, and vision plans, where we cover 90% of employee costs and about 75% of the costs for their dependents
Health Savings Account contributions
Supplemental insurance and life insurance plans
Paid time off, including vacation and sick time, 12 annual paid holidays, 2 floating holidays, 1 floating wellness day and sabbatical leave after every seven years of employment
Paid time to volunteer and make a contribution to the community
Employee product and service discounts
Greater Nevada is an Equal Opportunity Employer
Employment at Greater Nevada is based solely on a person's merit and qualifications directly related to professional competence. Greater Nevada prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
With pride, we strive to make a difference in the lives of our members and the communities they live in through financial inclusion, education, and empowerment. Why? Simply because we believe that together, we Live Greater.
To do this, we practice C.A.R.E. with our Values:
We
Care Genuinely .
We build relationships because we know that we are
Greater Together .
We
Stay Trustworthy
as we serve our communities.
"Be Bright"
rings in our ears as we find custom solutions that meet our members' needs.
We
Inspire One Another , our members, and our communities to re-imagine what Living Greater can be.
In every moment, we
Enjoy the Experience . It's what has made the last 70 years greater and what we carry into the future as we continue to serve.
These values have guided us to become the largest Nevada-based credit union to touch the lives of more than
88,500
members and thousands upon thousands of people through our community and philanthropic work.
If you’re enthusiastic, collaborative, and ready to make an impact, we’d love to meet you!
About The Position:
The Integrated Marketing Content Specialist develops and executes comprehensive marketing campaigns to reinforce the brand and promote the products and services of the credit union. This role contributes to various marketing channels to effectively reach target audiences. The Integrated Marketing Specialist will collaborate with crossfunctional teams to create compelling integrated initiatives, drive member engagement, and achieve organizational objectives.
What You'll Be Doing
Develop content that educates, influences, and inspires target audiences to act across a variety of marketing channels, including social, email, blogs, and collateral.
Execute the production of assets (written and visual) efficiently following a thorough production process.
Monitor and oversee the credit union’s online presence and reputation through social media monitoring and online review management.
Develop targeted marketing campaigns to support Search Engine Marketing (SEM) and Search Engine Optimization (SEO) strategies.
Continually evaluate communication strategies to enhance efficiency and effectiveness.
Qualifications
2+ years experience in a content creation role.
2+ years experience in writing content and developing strategies for social media platforms. (eg. Facebook and Instagram)
Skills & Competencies
Proficient in marketing automation tools, content management systems, and social media management platforms.
Organized and able to meet deadlines.
Creative thinking and problem-solving.
Detail-oriented and able to adhere to design and brand guidelines.
Curious and able to research topics independently.
Analytic skills for monitoring performance
Drives engagement
Self-development
Action oriented
Decision quality
Persuasive writing
Physical Demands
While performing the duties of your job, you may regularly be required to sit and use a keyboard, multiple monitors, mouse, and telephone (including repetitive motions with hands, fingers, arms, etc.) for extended periods of time. You may also frequently be required to stand, walk, and reach with hands and arms, bend, and kneel.
You may occasionally be required to lift and/or move up to 20 pounds.
Location and Travel Requirements
Greater Nevada Credit Union’s Neil Road South or Remote5200 Neil Road, Suite 200 Reno, NV 89502United States
Located in an idyllic small community in beautiful Northern Nevada
Compensation & Benefits
$48,000 - 67,000 per year
Compensation is dependent on experience
Medical, dental, and vision plans, where we cover 90% of employee costs and about 75% of the costs for their dependents
Health Savings Account contributions
Supplemental insurance and life insurance plans
Paid time off, including vacation and sick time, 12 annual paid holidays, 2 floating holidays, 1 floating wellness day and sabbatical leave after every seven years of employment
Paid time to volunteer and make a contribution to the community
Employee product and service discounts
Greater Nevada is an Equal Opportunity Employer
Employment at Greater Nevada is based solely on a person's merit and qualifications directly related to professional competence. Greater Nevada prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.