Kao USA, Inc.
Senior Marketing Analyst
Kao USA, Inc., New York, New York, us, 10261
The role:
This is an amazing opportunity to join our US Professional Salon Marketing team and work on our Oribe, Goldwell and KMS brands!
The Senior Marketing Analyst, as part of the Channel Strategy and Marketing Team (CS&M) is responsible for evaluating brand performance by review of sales data and in turn deliver meaningful insight on brand performance.
The Analyst partners closely with other CS&M team members, cross-functional partners, to help devise, develop, guide, and evaluate sales strategies to increase the effectiveness of US Salon commercialization. They will uncover opportunities to optimize the regional go-to market strategy to ensure KPI attainment.
At Kao, we offer an amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match, etc.), 36 total days off (vacation + holidays + sick) and a reasonable salary range of $77,000 - $105,000.
What you will do:
Generate and interpret analytic and reporting findings to deliver data-driven, actionable insights; and provide recommendations for changes to marketing strategies that will optimize customer acquisition, retention, conversion, and engagement activities across all platforms and channels
Manage day-to-day responsibilities of sales analyst
Evaluate market conditions and competitor data to identify emerging trends and recommend changes or additions to measurement and analytics strategies, tactics, and tool capabilities
Deliver best practices and utilization of common tools to gauge the effectiveness of customer experiences and use data to inform decisions to drive sales and grow market share
What you will need:
Bachelor's Degree is required, preferably in a business discipline with a focus on analytics
5 + years' experience in Category Management, Sales Analysis, or Marketing Analysis in the Consumer Products Industry
Strong project management skills, experience utilizing multiple data sources, proficiency in syndicated data, loyalty data, and panel data
Proficiency in Microsoft Suite of applications (Excel, Word, Powerpoint). Database management experience a plus
How we work: Having been selected among the Worlds Most Ethical Companies for 16 consecutive years, we are a company with a purpose and strong corporate values. We never compromise on quality and craft our products with care for the consumer and the environment. At Kao, each employee can actively shape their job and their career. We work collaboratively to achieve our common goals, always aiming to deliver the best for our customers.
What we offer: A friendly and flexible work environment with competitive salaries, benefits package, ongoing development and the opportunity to enhance your skills and deliver tangible results. At Kao your voice will be heard. Your opinion really counts. We believe that change comes from taking opportunities into your own hands, so we value and reward entrepreneurial thinking and innovation.
Hiring Process:
Kao embraces the diversity and the individual personalities of its people because we believe it is diversity that makes us strong. This is why we welcome applications from all areas of the global community.
Want to learn more:
If you feel you are as unique as our products and want to find out why 33,000 people across the globe opted for a career with us please visit our Americas website (https://www.kao.com/americas/en/).
EOE, including disability/vets
#LI-BP1
#LI-HYBRID
This is an amazing opportunity to join our US Professional Salon Marketing team and work on our Oribe, Goldwell and KMS brands!
The Senior Marketing Analyst, as part of the Channel Strategy and Marketing Team (CS&M) is responsible for evaluating brand performance by review of sales data and in turn deliver meaningful insight on brand performance.
The Analyst partners closely with other CS&M team members, cross-functional partners, to help devise, develop, guide, and evaluate sales strategies to increase the effectiveness of US Salon commercialization. They will uncover opportunities to optimize the regional go-to market strategy to ensure KPI attainment.
At Kao, we offer an amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match, etc.), 36 total days off (vacation + holidays + sick) and a reasonable salary range of $77,000 - $105,000.
What you will do:
Generate and interpret analytic and reporting findings to deliver data-driven, actionable insights; and provide recommendations for changes to marketing strategies that will optimize customer acquisition, retention, conversion, and engagement activities across all platforms and channels
Manage day-to-day responsibilities of sales analyst
Evaluate market conditions and competitor data to identify emerging trends and recommend changes or additions to measurement and analytics strategies, tactics, and tool capabilities
Deliver best practices and utilization of common tools to gauge the effectiveness of customer experiences and use data to inform decisions to drive sales and grow market share
What you will need:
Bachelor's Degree is required, preferably in a business discipline with a focus on analytics
5 + years' experience in Category Management, Sales Analysis, or Marketing Analysis in the Consumer Products Industry
Strong project management skills, experience utilizing multiple data sources, proficiency in syndicated data, loyalty data, and panel data
Proficiency in Microsoft Suite of applications (Excel, Word, Powerpoint). Database management experience a plus
How we work: Having been selected among the Worlds Most Ethical Companies for 16 consecutive years, we are a company with a purpose and strong corporate values. We never compromise on quality and craft our products with care for the consumer and the environment. At Kao, each employee can actively shape their job and their career. We work collaboratively to achieve our common goals, always aiming to deliver the best for our customers.
What we offer: A friendly and flexible work environment with competitive salaries, benefits package, ongoing development and the opportunity to enhance your skills and deliver tangible results. At Kao your voice will be heard. Your opinion really counts. We believe that change comes from taking opportunities into your own hands, so we value and reward entrepreneurial thinking and innovation.
Hiring Process:
Kao embraces the diversity and the individual personalities of its people because we believe it is diversity that makes us strong. This is why we welcome applications from all areas of the global community.
Want to learn more:
If you feel you are as unique as our products and want to find out why 33,000 people across the globe opted for a career with us please visit our Americas website (https://www.kao.com/americas/en/).
EOE, including disability/vets
#LI-BP1
#LI-HYBRID