Quest Diagnostics
Marketing Manager - Pharmaceutical Services
Quest Diagnostics, Secaucus, New Jersey, us, 07094
Overview
The individual will be responsible for developing strategic marketing plans that would primarily be focused on the patient.
Responsibilities
Collects, analyzes and interprets data in order to anticipate opportunities and grow the business using a variety of tactics. -These tactics could include sponsorships, advertising, etc.Utilizes market intelligence in market planning & decision making particularly in helping to define & validate innovative solutionsEstablishes processes for localization/customization of promotionsAnalyzes, develops, implements and monitors marketing programs to ascertain they are successfully achieving goals.Ongoing reviews and enhancements of premium catalog processes & inventory.Collaborates with the communications group in the creation & development and seamless/streamlined execution of both national and of BU specific promotions (e. g. the online took kit)Performs a consultative role with other departments and internal customers, particularly marketing management.Manages vendor relationships.Qualifications
QUALIFICATIONS
Required Work Experience:
Greater than 5 years' experience in marketing, advertising, communications or business function
Preferred Work Experience:
N/A
Physical and Mental Requirements:
Ability to work with minimal supervisionThis position may require long periods of sittingThis position may require long periods of staring into a computer screenKnowledge:
Understand how to leverage the national value proposition and tailor it for local use via the on line tool kit.Understand the principles of marketingDetailed understanding of the customer and selling processes for laboratory testingBasic understanding of science/technology and/or health careSkills:
Strong strategic, analytic and creative skillsExcellent communication skills both oral and writtenStrong editing and proof-reading skillsGood project management skillsAbility to manage multiple projects and tasks simultaneouslyAbility to work under deadlinesProven ability to deliver resultsWork effectively in a cross functional, matrix environmentCollaborate with multiple levels and functions in the organization
EDUCATIONBachelor's Degree(Required)Master's Degree
LICENSECERTIFICATIONS
EEO
Quest Diagnostics is an equal employment opportunity employer. Our policy is to recruit, hire and promote qualified individuals without regard to race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other status protected by state or local law. Quest Diagnostics observes minimum age requirements established by federal, state and/or local laws, and will ask an applicant for verification when deemed necessary.
The individual will be responsible for developing strategic marketing plans that would primarily be focused on the patient.
Responsibilities
Collects, analyzes and interprets data in order to anticipate opportunities and grow the business using a variety of tactics. -These tactics could include sponsorships, advertising, etc.Utilizes market intelligence in market planning & decision making particularly in helping to define & validate innovative solutionsEstablishes processes for localization/customization of promotionsAnalyzes, develops, implements and monitors marketing programs to ascertain they are successfully achieving goals.Ongoing reviews and enhancements of premium catalog processes & inventory.Collaborates with the communications group in the creation & development and seamless/streamlined execution of both national and of BU specific promotions (e. g. the online took kit)Performs a consultative role with other departments and internal customers, particularly marketing management.Manages vendor relationships.Qualifications
QUALIFICATIONS
Required Work Experience:
Greater than 5 years' experience in marketing, advertising, communications or business function
Preferred Work Experience:
N/A
Physical and Mental Requirements:
Ability to work with minimal supervisionThis position may require long periods of sittingThis position may require long periods of staring into a computer screenKnowledge:
Understand how to leverage the national value proposition and tailor it for local use via the on line tool kit.Understand the principles of marketingDetailed understanding of the customer and selling processes for laboratory testingBasic understanding of science/technology and/or health careSkills:
Strong strategic, analytic and creative skillsExcellent communication skills both oral and writtenStrong editing and proof-reading skillsGood project management skillsAbility to manage multiple projects and tasks simultaneouslyAbility to work under deadlinesProven ability to deliver resultsWork effectively in a cross functional, matrix environmentCollaborate with multiple levels and functions in the organization
EDUCATIONBachelor's Degree(Required)Master's Degree
LICENSECERTIFICATIONS
EEO
Quest Diagnostics is an equal employment opportunity employer. Our policy is to recruit, hire and promote qualified individuals without regard to race, color, religion, sex, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other status protected by state or local law. Quest Diagnostics observes minimum age requirements established by federal, state and/or local laws, and will ask an applicant for verification when deemed necessary.