LUCCHESE INC
Social Media Coordinator Development Program
LUCCHESE INC, Dallas, Texas, United States, 75215
Job Summary:
The Social Media Coordinator is responsible for assisting the Manager, Social with the planning, implementing, managing, and monitoring the company’s social media strategy to increase brand awareness, improve marketing efforts, and increase sales. This role will work closely with the different departments within the company to help develop social media campaigns that help to achieve corporate marketing goals.
This role is part of the Skills Development Program which is a 12 week program.
Key Responsibilities:Content Creation & Management:
Assist to develop, implement, and manage the social media content calendar.Create engaging, creative, and high-quality content for all social media platforms, including text posts, videos, and images.Schedule and publish posts on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.Monitor social media channels for industry trends and use insights to inform future content.
Community Management:
Interact with users and respond to social media messages, inquiries, and comments in a timely manner.Foster and build relationships with followers, influencers, and potential brand advocates.Monitor online conversations about the brand and report feedback to the marketing team.Monitor Lucchese Enthusiasts and track sentiments for report to other teams.Assist with the management of our Yelp, Google Business, and Apple Businesses.
Analytics & Reporting:
Track and analyze social media metrics to measure the success of campaigns.Prepare regular reports on social media activities, including engagement rates, follower growth, and content performance.Use data to recommend improvements to future social media strategies.
Collaboration & Strategy:
Collaborate with the marketing team to develop social media strategies aligned with business goals.Stay up-to-date with the latest social media best practices, technologies, and trends.Coordinate with designers and other team members to ensure content is informative and appealing.
Qualifications:
Bachelor’s degree in Marketing, Communications, or a related field.Strong understanding of social media platforms and best practices.Excellent communication and writing skills.Ability to multitask and work in a fast-paced environment.Proficiency in social media management and analytical toolsCreative thinking and problem-solving skills.Familiarity with social media publishing tools.Preferred Skills:
Experience in content creation and digital marketing.Knowledge of SEO and web traffic metrics.Familiarity with web design and publishing.Working Conditions:
Full-time position.May require occasional travel.Ability to work flexible hours, including evenings and weekends as needed.
The Social Media Coordinator is responsible for assisting the Manager, Social with the planning, implementing, managing, and monitoring the company’s social media strategy to increase brand awareness, improve marketing efforts, and increase sales. This role will work closely with the different departments within the company to help develop social media campaigns that help to achieve corporate marketing goals.
This role is part of the Skills Development Program which is a 12 week program.
Key Responsibilities:Content Creation & Management:
Assist to develop, implement, and manage the social media content calendar.Create engaging, creative, and high-quality content for all social media platforms, including text posts, videos, and images.Schedule and publish posts on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.Monitor social media channels for industry trends and use insights to inform future content.
Community Management:
Interact with users and respond to social media messages, inquiries, and comments in a timely manner.Foster and build relationships with followers, influencers, and potential brand advocates.Monitor online conversations about the brand and report feedback to the marketing team.Monitor Lucchese Enthusiasts and track sentiments for report to other teams.Assist with the management of our Yelp, Google Business, and Apple Businesses.
Analytics & Reporting:
Track and analyze social media metrics to measure the success of campaigns.Prepare regular reports on social media activities, including engagement rates, follower growth, and content performance.Use data to recommend improvements to future social media strategies.
Collaboration & Strategy:
Collaborate with the marketing team to develop social media strategies aligned with business goals.Stay up-to-date with the latest social media best practices, technologies, and trends.Coordinate with designers and other team members to ensure content is informative and appealing.
Qualifications:
Bachelor’s degree in Marketing, Communications, or a related field.Strong understanding of social media platforms and best practices.Excellent communication and writing skills.Ability to multitask and work in a fast-paced environment.Proficiency in social media management and analytical toolsCreative thinking and problem-solving skills.Familiarity with social media publishing tools.Preferred Skills:
Experience in content creation and digital marketing.Knowledge of SEO and web traffic metrics.Familiarity with web design and publishing.Working Conditions:
Full-time position.May require occasional travel.Ability to work flexible hours, including evenings and weekends as needed.