Tik Tok
Product Marketing and Operations Lead, Creator Agencies
Tik Tok, New York, New York, us, 10261
Responsibilities
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.
Creativity is the soul of advertising. The TikTok Ads Creative & Ecosystem team develops world-leading tech solutions for ads creative production, interpretation, and optimization, empowering and inspiring advertisers, creators, and other third parties to deliver the best engaging creative experiences to end users. We are user-oriented and dedicated to technical excellence. Our goal is to drive and lead technological innovation in the ads tech and creative industry, powering products and delivering value for our clients, creators, and the entire ecosystem.
We are looking for an experienced Product Marketing and Operations Lead to join our team as an Agency Leader. This role will provide top-notch operational support throughout the product development lifecycle and ensure success across key TikTok Ad Creative and Creator products.
Responsibilities:- Develop a strategic partnership framework and collaboration model with HoldCo and Mega Independent agencies, in coordination with the Agency Partnerships Team, to identify and solve advertiser creative challenges.- Own agency onboarding and training, organizing routine workshops and webinars on new product features, best practices, and feedback collection.- Provide agency-level operational support to ensure an optimized customer experience.- Project manage across a wide range of cross-functional partners, including but not limited to product, data science, business integrity, legal, compliance, brand partnership, client solution teams, and other key stakeholders.- Design SOPs, collect feedback, and incorporate learnings into process improvements to drive efficiency and effectiveness.- Provide first-line market insights to help shape product strategy and drive business expansion.- Conduct revenue management and resource planning to provide critical inputs for product strategy, partnering with marketing science to set up effective incentive policies to drive sustainable product adoption growth.
Qualifications
Minimum Qualifications:- 5+ years of work experience in product marketing and operations or other sales roles in advertising/creative.- Experience working with/at HoldCo and Mega Independent agencies (HoldCo preferred).- Experience in digital advertising or experience working with creators.- Experience working directly with C-suite and/or VP levels.- Self-starter with strong project management skills, ability to grasp core context, identify key risks, and cooperate with all parties to achieve goals.- Analytical, data-sensitive, and goal-driven. Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial-and-error iterations, and constantly improving.- Excellent communicator and team worker. Comfortable navigating global organizational structures and aligning objectives with cross-functional teams. Thrives in a diverse work environment.
Preferred Qualifications:- Knowledge of marketplace dynamics.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2.
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.
Creativity is the soul of advertising. The TikTok Ads Creative & Ecosystem team develops world-leading tech solutions for ads creative production, interpretation, and optimization, empowering and inspiring advertisers, creators, and other third parties to deliver the best engaging creative experiences to end users. We are user-oriented and dedicated to technical excellence. Our goal is to drive and lead technological innovation in the ads tech and creative industry, powering products and delivering value for our clients, creators, and the entire ecosystem.
We are looking for an experienced Product Marketing and Operations Lead to join our team as an Agency Leader. This role will provide top-notch operational support throughout the product development lifecycle and ensure success across key TikTok Ad Creative and Creator products.
Responsibilities:- Develop a strategic partnership framework and collaboration model with HoldCo and Mega Independent agencies, in coordination with the Agency Partnerships Team, to identify and solve advertiser creative challenges.- Own agency onboarding and training, organizing routine workshops and webinars on new product features, best practices, and feedback collection.- Provide agency-level operational support to ensure an optimized customer experience.- Project manage across a wide range of cross-functional partners, including but not limited to product, data science, business integrity, legal, compliance, brand partnership, client solution teams, and other key stakeholders.- Design SOPs, collect feedback, and incorporate learnings into process improvements to drive efficiency and effectiveness.- Provide first-line market insights to help shape product strategy and drive business expansion.- Conduct revenue management and resource planning to provide critical inputs for product strategy, partnering with marketing science to set up effective incentive policies to drive sustainable product adoption growth.
Qualifications
Minimum Qualifications:- 5+ years of work experience in product marketing and operations or other sales roles in advertising/creative.- Experience working with/at HoldCo and Mega Independent agencies (HoldCo preferred).- Experience in digital advertising or experience working with creators.- Experience working directly with C-suite and/or VP levels.- Self-starter with strong project management skills, ability to grasp core context, identify key risks, and cooperate with all parties to achieve goals.- Analytical, data-sensitive, and goal-driven. Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial-and-error iterations, and constantly improving.- Excellent communicator and team worker. Comfortable navigating global organizational structures and aligning objectives with cross-functional teams. Thrives in a diverse work environment.
Preferred Qualifications:- Knowledge of marketplace dynamics.
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2.