Massanutten
Marketing Specialist & Analyst
Massanutten, Virginia Beach, Virginia, us, 23450
Massanutten Resort
Job Summary
The right candidate for this position must be knowledgeable in all fields of data reporting and analysis and well versed in specialized marketing concepts, principles, tactics, data analytics, and generative AI. You will be an important member of our team, collecting and analyzing data from various sources, monitoring campaign performance, developing reports, researching technology and the use of generative AI. This person will assist with Resort marketing workflows and timelines, keeping us on track. Other assignments include assisting with special projects, social media, video, and events and promotions. This position is an excellent opportunity to put your passion to good use and be a part of something bigger, while promoting the Mid-Atlantic’s premier four season Resort that provides memorable experiences for our owners, guests and our community.
Required
• BA or BS in marketing or a related field• Top-notch writing ability• Proficient with Google Analytics, Google Ads, SEMRush, generative AI• Website CMS experience• Experience with social media, digital, and traditional marketing campaign strategies• Knowledge of the complexities and needs of photo and video shoots• Excellent ability to organize complex schedules and itineraries; people and events• Superior communication skills; ability to pitch ideas, get large groups on the same page, and aligned• Creative thinker• Data mining, interpretation, and reporting• Public relations and events
Typical Schedule
Days:Five days a week; Weekends and holidays as needed
Hours:8 am – 4:30 pm, 8:30 am – 5 pm or 9 am – 5:30 pm with a 30-minute lunch break
For more information, contact Ana Garcia at 540-289-4939.
Job Summary
The right candidate for this position must be knowledgeable in all fields of data reporting and analysis and well versed in specialized marketing concepts, principles, tactics, data analytics, and generative AI. You will be an important member of our team, collecting and analyzing data from various sources, monitoring campaign performance, developing reports, researching technology and the use of generative AI. This person will assist with Resort marketing workflows and timelines, keeping us on track. Other assignments include assisting with special projects, social media, video, and events and promotions. This position is an excellent opportunity to put your passion to good use and be a part of something bigger, while promoting the Mid-Atlantic’s premier four season Resort that provides memorable experiences for our owners, guests and our community.
Required
• BA or BS in marketing or a related field• Top-notch writing ability• Proficient with Google Analytics, Google Ads, SEMRush, generative AI• Website CMS experience• Experience with social media, digital, and traditional marketing campaign strategies• Knowledge of the complexities and needs of photo and video shoots• Excellent ability to organize complex schedules and itineraries; people and events• Superior communication skills; ability to pitch ideas, get large groups on the same page, and aligned• Creative thinker• Data mining, interpretation, and reporting• Public relations and events
Typical Schedule
Days:Five days a week; Weekends and holidays as needed
Hours:8 am – 4:30 pm, 8:30 am – 5 pm or 9 am – 5:30 pm with a 30-minute lunch break
For more information, contact Ana Garcia at 540-289-4939.