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Fidelity TalentSource LLC

Director of FinTech Marketing \u0026 Engagement

Fidelity TalentSource LLC, Boston, Massachusetts, us, 02298


Job Description:

The RoleYou are strategic about opportunities to communicate with and engage various fintech audiences for growth. You are super organized and productive to build and execute on innovative campaigns and plans for building brand reputation, awareness, customer engagement, and product/solution adoption. You are a hands-on leader who will provide direction, management and coaching to a small, nimble team of direct reports. You also will guide internal and external marketing, PR and creative partners to deliver impactful campaigns that drive greater awareness, engagement, and user growth. You capably design approaches and manage execution for different stakeholders in your portfolio; these needs include consumer adoption, business adoption, and brand recognition. You make recommendations on the best approach to communicate to customers in the most effective channel while prioritizing digital approaches. You turn that strategy into action with design, development and delivery of best-in-class marketing and communications materials.The Expertise and Skills You Bring5+ years creating and delivering on integrated marketing and communications strategiesDeep understanding of how to engage external customers through marketing and communications channels including social media, video, articles, infographics, newsletters, personalized email communications, app communications, web, and eventsExperience in fintech, financial services and/or technology fields preferredHighly organized and strong attention to detailCreative problem solverSolid writing skills: adept with short form as well as longer-formAbility to work independently and collaboratively based on the circumstancesAbility to juggle multiple, competing priorities; estimate and manage project costs and budgetData-driven and curious about industry and competitor trends and customer preferences to provide well-informed recommendationsComfortable interpreting data, generating insights, and recommending optimizations/new strategies based on campaign performance and other benchmarks\u00A0Experience with marketing technology with the ability to build and launch new capabilities and communications and learn how to effectively use new toolsDevelop and execute complex, multi-channel campaigns end to endCuriosity and the desire to learnComfortable working in a fast-paced, ever-changing environment that requires resourcefulness to get answersRelationship-builder who can advance a positive direction, create and maintain trust, and influence action from others indirectly, making progress in environments where there are many guardrails (such as legal, compliance and/or brand)Executive presence with the ability to present a variety of topics with confidenceBachelor s degreeAbility to travel up to 25% of the timeThe TeamYou will work with a passionate and talented team of fintech enthusiasts, technologists, and marketing and communications professionals at the Fidelity Center for Applied Technology and across Fidelity Investments.We thrive in ambiguous and uncertain spaces, rapidly adjusting our product and messaging based on customer feedback and building a robust marketing strategy that speaks to our target customers. We look for people who are relentlessly curious, willing to take action, move at a fast pace, and have the skills and determination to grow fledgling businesses.The base salary range for this position is $100,000-$169,000 per year. \u00A0 Placement in the range will vary based on job responsibilities and scope, geographic location, candidate s relevant experience, and other factors.Base salary is only part of the total compensation package. Depending on the position and eligibility requirements, the offer package may also include bonus or other variable compensation. \u00A0\u00A0We offer a wide range ofbenefits to meet your evolving needs and help you live your best life at work and at home. \u00A0These benefits include comprehensive health care coverage and emotional well-being support, market-leading retirement, generous paid time off and parental leave, charitable giving employee match program, and educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career. \u00A0Note, the application window closes when the position is filled or unposted.

Certifications:

Company OverviewFidelity Investments is a privately held company with a mission

to strengthen the financial well-being of our clients.

We help people invest and plan for their future. We assist companies and non-profit organizations in delivering benefits to their employees. And we provide institutions and independent advisors with investment and technology solutions to help invest their own clients money.Join UsAt Fidelity, you ll find endless opportunities to build a meaningful career that positively impacts peoples lives, including yours. You can take advantage of flexible benefits that support you through every stage of your career, empowering you to thrive at work and at home. Honored with aGlassdoor Employees Choice Award , we have been recognized by our employees as a top 10 Best Place to Work in 2024. And you don t need a finance background to succeed at Fidelity\u2014we offer a range of opportunities for learning so you can build the career you ve always imagined. Fidelity's working model blends the best of working offsite with maximizing time together in person to meet associate and business needs. Currently, most hybrid roles require associates to work onsite all business days of one assigned week per four-week period (beginning in September 2024, the requirement will be two full assigned weeks).

At Fidelity, we value honesty, integrity, and the safety of our associates and customers within a heavily regulated industry . Certain roles may require candidates to go through a preliminary credit check during the screening process. Candidates who are presented with a Fidelity offer will need to go through a background investigation,detailed in this document , and may be asked to provide additional documentation as requested. This investigation includes but is not limited to a criminal, civil litigations and regulatory review, employment, education, and credit review (role dependent). These investigations will account for 7 years or more of history, depending on the role. Where permitted by federal or state law, Fidelity will also conduct a pre-employment drug screen, which will review for the following substances: Amphetamines, THC (marijuana), cocaine, opiates, phencyclidine.

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Fidelity Investments is an equal opportunity employer. We believe that the most effective way to attract, develop and retain a diverse workforce is to build an enduring culture of inclusion and belonging.Fidelity will reasonably accommodate applicants with disabilities who need adjustments to participate in the application or interview process. To initiate a request for an accommodation, contact the HR Accommodation Team by sending an email toaccommodations@ .