Abb Holdings Inc
Product Marketing Specialist
Abb Holdings Inc, Cary, North Carolina, United States, 27518
Product Marketing Specialist
At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.
This position reports to
Product Marketing Manager
Your role and responsibilities
As a Product Marketing Specialist, you will utilize your skills and capabilities to design, develop and implement the product marketing, positioning, and go-to-market strategy for our low voltage molded case circuit breakers product lines. You will be accountable for the ownership of the respective product portfolio for all marketing and business development activities in the U.S. You will also lead the communication and messaging of our product value propositions in alignment with ABB's global product marketing strategy, and as well help coordinate other functional areas of the business as necessary to achieve the expected KPIs for the product lines in scope. The work model for the role is: hybrid (Li-Hybrid) This role is contributing to the Electrification Smart Buildings division in Cary, NC or Memphis, TN. You will be mainly accountable for: -Create, plan and ensure the effective implementation of the United States go to market product marketing strategy including definition and communication of product value propositions and product positioning -Oversee sales execution for assigned products by coordinating the preparation of relevant materials and guidance to sales teams -Collaborate with division Global Product Managers on local standards and installation norms to ensure local product market acceptance and drive new products and feature development based on local market needs and trends -Product portfolio management such as pricing strategy, inventory strategy, Key Performance Indicator (KPI) reporting, local market offering, product gap analysis and business cases, sales and promotion tools, internal and external trainings and strong technical presence
Qualifications for the role
Engineering Bachelor's degree is required; Electrical Engineering preferred.Minimum of 2 years of experience in Sales, Product Management or Product Marketing Management in a related Electrical products/application industry.This position requires 25-30% travel.Candidates must already have a work authorization that would permit them to work for ABB in the US.More about us
ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers' carbon reduction strategies. We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory We look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.abb.com. Equal Employment Opportunity and Affirmative Action at ABB ABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status. For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp_%20English_formattedESQA508c.pdf As an Equal Employment Opportunity and Affirmative Action Employer, applicants may request to review the Affirmative Action Plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762. Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner. myBenefitsABB.com
At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. Write the next chapter of your ABB story.
This position reports to
Product Marketing Manager
Your role and responsibilities
As a Product Marketing Specialist, you will utilize your skills and capabilities to design, develop and implement the product marketing, positioning, and go-to-market strategy for our low voltage molded case circuit breakers product lines. You will be accountable for the ownership of the respective product portfolio for all marketing and business development activities in the U.S. You will also lead the communication and messaging of our product value propositions in alignment with ABB's global product marketing strategy, and as well help coordinate other functional areas of the business as necessary to achieve the expected KPIs for the product lines in scope. The work model for the role is: hybrid (Li-Hybrid) This role is contributing to the Electrification Smart Buildings division in Cary, NC or Memphis, TN. You will be mainly accountable for: -Create, plan and ensure the effective implementation of the United States go to market product marketing strategy including definition and communication of product value propositions and product positioning -Oversee sales execution for assigned products by coordinating the preparation of relevant materials and guidance to sales teams -Collaborate with division Global Product Managers on local standards and installation norms to ensure local product market acceptance and drive new products and feature development based on local market needs and trends -Product portfolio management such as pricing strategy, inventory strategy, Key Performance Indicator (KPI) reporting, local market offering, product gap analysis and business cases, sales and promotion tools, internal and external trainings and strong technical presence
Qualifications for the role
Engineering Bachelor's degree is required; Electrical Engineering preferred.Minimum of 2 years of experience in Sales, Product Management or Product Marketing Management in a related Electrical products/application industry.This position requires 25-30% travel.Candidates must already have a work authorization that would permit them to work for ABB in the US.More about us
ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers' carbon reduction strategies. We value people from different backgrounds. Apply today for your next career step within ABB and visit www.abb.com to learn about the impact of our solutions across the globe. #MyABBStory We look forward to receiving your application. If you want to discover more about ABB, take another look at our website www.abb.com. Equal Employment Opportunity and Affirmative Action at ABB ABB is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, or protected veterans status. For more information regarding your (EEO) rights as an applicant, please visit the following websites: https://www.eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp_%20English_formattedESQA508c.pdf As an Equal Employment Opportunity and Affirmative Action Employer, applicants may request to review the Affirmative Action Plan of a particular ABB facility between the hours of 9:00 A.M. - 5:00 P.M. EST Monday through Friday by contacting an ABB HR Representative at 1-888-694-7762. Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access ABB's career site as a result of your disability. You may request reasonable accommodations by calling an ABB HR Representative at 1-888-694-7762 or by sending an email to US-AskHR@abb.com. Resumes and applications will not be accepted in this manner. myBenefitsABB.com