Manulife Insurance Malaysia
Social & Digital Content Manager
Manulife Insurance Malaysia, Boston, Massachusetts, us, 02298
Social & Digital Content Manager page is loaded Social & Digital Content Manager Apply locations Boston, Massachusetts time type Full time posted on Posted 2 Days Ago job requisition id JR24060799We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and meaningfully challenged, we all thrive. Discover how you can grow your career, make impact and drive real change with our Winning Team today.Working ArrangementHybrid
Job DescriptionAre you passionate about marketing and optimizing channels to drive growth for consumer and B2B audiences? Do you want a chance to make a solid and immediate impact linked to our business results and better customer outcomes? If so, the Social Media& Digital Content Manager role may be the right fit for you. The Social Media Manager will partner with our Digital and Global Communications teams to guide the strategy and support content creation for current, new, and emerging social platforms to grow John Hancock Insurance’s total social digital presence (i.e., Corporate website, LinkedIn, Facebook, Instagram, YouTube, TikTok, etc.). In addition, the Social Media Manager & Digital Content Manager will be responsible for working with our product marketing and sales team to curate content for our Sales & Distribution teams to share via our Social Selling Library program.Reporting to the Head of Brand & Content on the US Segment Marketing team, this role will build and implement social
content across owned channels in collaboration with Insurance Marketing colleagues and build comprehensive social/digital content plans across platforms.
The successful candidate will also be tasked with growing brand awareness/consideration and shifting brand perception with target audiences across consumer and intermediary channels. Measurement and digital proficiency be important for success in this role, as we, as an organization, are tasked with driving quantifiable business value.The US Segment Marketing Team leads the strategy and execution for product launches, firm (B2B) relationships, sales enablement, Vitality marketing and member engagement, and producer and policyholder communications. In addition, the team is part of a larger marketing organization that includes brand, human-centered design, digital, analytics, and integrated production. The teams work closely together to tell the marketing story, build connected customer experiences, and demonstrate the business value of marketing.Key responsibilities:Strategic management of John Hancock's social channels
and
implementing engaging content across owned platforms in collaboration with cross-functional teamsAdvise on the content social strategy for our corporate website, corporate social handles, and our social selling programMaintain a content
social calendar with our Digital and Corporate Communications social teams that incorporates key life insurance initiativesWrite, edit, and develop content for digital
& social media platforms/channelsApproach content development with a creative lens, finding opportunities for testing and learning with pilot programsWork closely with Design, Compliance, and Legal teams on contentHelp to run the Social Selling program with our sales team, including onboarding and training of participantsOptimize new and existing content for SEOMonitor and analyze content and social media data/performance by leveraging Adobe and Google AnalyticsBe accountable for measurement and optimizationPartner and drive the full journey from social channels to digital destinations with clear accountability for CTA ’sCapabilities required:Ability to think strategically and act tacticallyAbility to prioritize and communicate effectively within a global, highly matrixed organizationAbility to collaborate and use impact & influence skills across segments/regionsCandidate:The ideal candidate will have a strong background in managing digital & social channels and will be passionate about bringing excitement to these experiences. The experience and skills needed include:Minimum of 5 years of relevant experience in marketing and building brands within the investment or financial services industry or highly regulated industry, a plusProven experience working in social media digital marketing, managing social media channels, and developing content calendarsExcellent consulting, writing, editing, presentation, and communication skillsSocial and digital content analytics tools experience
and e xperience with writing for SEOExperience developing and executing online content strategy and creationKnowledge of and experience with keyword researchWhat can we offer you?· A competitive salary and benefits package.· A growth trajectory that extends upward and outward, encouraging you to follow your passions and learn new skills.· A focus on growing your career path with us.· Flexible work policies and strong work-life balance.· Professional development and leadership opportunities.
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.Our commitment to you:· Values-first cultureWe lead with our Values every day and bring them to life together.· Boundless opportunityWe create opportunities to learn and grow at every stage of your career.· Continuous innovationWe invite you to help redefine the future of financial services.· Delivering the promise of Diversity, Equity and InclusionWe foster an inclusive workplace where everyone thrives.· Championing Corporate Citizenship· We build a business that benefits all stakeholders and has a positive social and environmental impact.#LI-hybrid#LI-JHAbout Manulife and John HancockManulife Financial Corporation is a leading international financial services group that helps people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we operate as Manulife across our offices in Asia, Canada, and Europe, and primarily as John Hancock in the United States. We provide financial advice, insurance, and wealth and asset management solutions for individuals, groups and institutions. At the end of 2022, we had more than 40,000 employees, over 116,000 agents, and thousands of distribution partners, serving over 34 million customers. At the end of 2022, we had $1.3 trillion (US$1.0 trillion) in assets under management and administration, including total invested assets of $0.4 trillion (US $0.3 trillion), and segregated funds net assets of $0.3 trillion (US$0.3 trillion). We trade as ‘MFC’ on the Toronto, New York, and the Philippine stock exchanges, and under ‘945’ in Hong Kong.Manulife is an Equal Opportunity EmployerAt Manulife
/John
Hancock
, we embrace our diversity. We strive to attract,
develop
and
retain
a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin,
colour
, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.It is our priority to remove barriers to
provide
equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process
.
All information shared during the accommodation request process will be stored and used in a manner that is consistent with
applicable laws and Manulife/John Hancock policies
. To request a reasonable accommodation in the application process, contact recruitment@manulife.com .Salary & BenefitsThe annual base salary for this role is listed below.Primary LocationBoston, Massachusetts
Salary range is expected to be between$86,325.00 USD - $155,385.00 USD
If you are applying for this role outside of the primary location, please contact recruitment@manulife.com for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.Know Your Rights
I
Family & Medical Leave I Employee Polygraph Protection I
Right to Work I
E-Verify I
Pay TransparencyCompany: John Hancock Life Insurance Company (U.S.A.) About Us We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and meaningfully challenged, we all thrive.We offer work that challenges and makes a difference within a flexible and supportive environment, so you can help make decisions easier and lives better for our customers.We’re proud of our accomplishments and recognitions. Recent awards include:Best Place to Work in Asia-Pacific 2022Best Place to Work for LGBTQ Equality 2022To receive our latest job opportunities directly to your inbox, create an account or sign in and navigate to the 'Job Alerts' section located in the top right corner of the page. From there, you can sign up to receive job alerts.Discover how you can grow your career, make impact and drive real change with our Winning Team today at www.manulife.com/careers .
#J-18808-Ljbffr
Job DescriptionAre you passionate about marketing and optimizing channels to drive growth for consumer and B2B audiences? Do you want a chance to make a solid and immediate impact linked to our business results and better customer outcomes? If so, the Social Media& Digital Content Manager role may be the right fit for you. The Social Media Manager will partner with our Digital and Global Communications teams to guide the strategy and support content creation for current, new, and emerging social platforms to grow John Hancock Insurance’s total social digital presence (i.e., Corporate website, LinkedIn, Facebook, Instagram, YouTube, TikTok, etc.). In addition, the Social Media Manager & Digital Content Manager will be responsible for working with our product marketing and sales team to curate content for our Sales & Distribution teams to share via our Social Selling Library program.Reporting to the Head of Brand & Content on the US Segment Marketing team, this role will build and implement social
content across owned channels in collaboration with Insurance Marketing colleagues and build comprehensive social/digital content plans across platforms.
The successful candidate will also be tasked with growing brand awareness/consideration and shifting brand perception with target audiences across consumer and intermediary channels. Measurement and digital proficiency be important for success in this role, as we, as an organization, are tasked with driving quantifiable business value.The US Segment Marketing Team leads the strategy and execution for product launches, firm (B2B) relationships, sales enablement, Vitality marketing and member engagement, and producer and policyholder communications. In addition, the team is part of a larger marketing organization that includes brand, human-centered design, digital, analytics, and integrated production. The teams work closely together to tell the marketing story, build connected customer experiences, and demonstrate the business value of marketing.Key responsibilities:Strategic management of John Hancock's social channels
and
implementing engaging content across owned platforms in collaboration with cross-functional teamsAdvise on the content social strategy for our corporate website, corporate social handles, and our social selling programMaintain a content
social calendar with our Digital and Corporate Communications social teams that incorporates key life insurance initiativesWrite, edit, and develop content for digital
& social media platforms/channelsApproach content development with a creative lens, finding opportunities for testing and learning with pilot programsWork closely with Design, Compliance, and Legal teams on contentHelp to run the Social Selling program with our sales team, including onboarding and training of participantsOptimize new and existing content for SEOMonitor and analyze content and social media data/performance by leveraging Adobe and Google AnalyticsBe accountable for measurement and optimizationPartner and drive the full journey from social channels to digital destinations with clear accountability for CTA ’sCapabilities required:Ability to think strategically and act tacticallyAbility to prioritize and communicate effectively within a global, highly matrixed organizationAbility to collaborate and use impact & influence skills across segments/regionsCandidate:The ideal candidate will have a strong background in managing digital & social channels and will be passionate about bringing excitement to these experiences. The experience and skills needed include:Minimum of 5 years of relevant experience in marketing and building brands within the investment or financial services industry or highly regulated industry, a plusProven experience working in social media digital marketing, managing social media channels, and developing content calendarsExcellent consulting, writing, editing, presentation, and communication skillsSocial and digital content analytics tools experience
and e xperience with writing for SEOExperience developing and executing online content strategy and creationKnowledge of and experience with keyword researchWhat can we offer you?· A competitive salary and benefits package.· A growth trajectory that extends upward and outward, encouraging you to follow your passions and learn new skills.· A focus on growing your career path with us.· Flexible work policies and strong work-life balance.· Professional development and leadership opportunities.
The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.Our commitment to you:· Values-first cultureWe lead with our Values every day and bring them to life together.· Boundless opportunityWe create opportunities to learn and grow at every stage of your career.· Continuous innovationWe invite you to help redefine the future of financial services.· Delivering the promise of Diversity, Equity and InclusionWe foster an inclusive workplace where everyone thrives.· Championing Corporate Citizenship· We build a business that benefits all stakeholders and has a positive social and environmental impact.#LI-hybrid#LI-JHAbout Manulife and John HancockManulife Financial Corporation is a leading international financial services group that helps people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we operate as Manulife across our offices in Asia, Canada, and Europe, and primarily as John Hancock in the United States. We provide financial advice, insurance, and wealth and asset management solutions for individuals, groups and institutions. At the end of 2022, we had more than 40,000 employees, over 116,000 agents, and thousands of distribution partners, serving over 34 million customers. At the end of 2022, we had $1.3 trillion (US$1.0 trillion) in assets under management and administration, including total invested assets of $0.4 trillion (US $0.3 trillion), and segregated funds net assets of $0.3 trillion (US$0.3 trillion). We trade as ‘MFC’ on the Toronto, New York, and the Philippine stock exchanges, and under ‘945’ in Hong Kong.Manulife is an Equal Opportunity EmployerAt Manulife
/John
Hancock
, we embrace our diversity. We strive to attract,
develop
and
retain
a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin,
colour
, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.It is our priority to remove barriers to
provide
equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process
.
All information shared during the accommodation request process will be stored and used in a manner that is consistent with
applicable laws and Manulife/John Hancock policies
. To request a reasonable accommodation in the application process, contact recruitment@manulife.com .Salary & BenefitsThe annual base salary for this role is listed below.Primary LocationBoston, Massachusetts
Salary range is expected to be between$86,325.00 USD - $155,385.00 USD
If you are applying for this role outside of the primary location, please contact recruitment@manulife.com for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.Manulife/John Hancock offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension/401(k) savings plans and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in the U.S. includes up to 11 paid holidays, 3 personal days, 150 hours of vacation, and 40 hours of sick time (or more where required by law) each year, and we offer the full range of statutory leaves of absence.Know Your Rights
I
Family & Medical Leave I Employee Polygraph Protection I
Right to Work I
E-Verify I
Pay TransparencyCompany: John Hancock Life Insurance Company (U.S.A.) About Us We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and meaningfully challenged, we all thrive.We offer work that challenges and makes a difference within a flexible and supportive environment, so you can help make decisions easier and lives better for our customers.We’re proud of our accomplishments and recognitions. Recent awards include:Best Place to Work in Asia-Pacific 2022Best Place to Work for LGBTQ Equality 2022To receive our latest job opportunities directly to your inbox, create an account or sign in and navigate to the 'Job Alerts' section located in the top right corner of the page. From there, you can sign up to receive job alerts.Discover how you can grow your career, make impact and drive real change with our Winning Team today at www.manulife.com/careers .
#J-18808-Ljbffr