Customer Marketing
Senior Customer Marketing Manager
Customer Marketing, Seattle, Washington, us, 98127
Amperity is more than just the leading customer data platform — THE PEOPLE bring energy, smarts, and experience from all different backgrounds, reflecting our commitment to diversity, equity, and inclusion. THE TECHNOLOGY is multi-patented, AI-powered customer data management software that we invented to help solve problems that have been frustrating consumer brands for years. THE OPPORTUNITY is to hitch your career to a rocket ship. We're addressing a critical market need: helping hundreds of leading brands make sense of massive amounts of transactional and engagement data so that they can understand their customers and provide experiences that delight while boosting the consumers and move the business metrics that matter. Come help us make it happen!
Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.The Role
Customers are at the heart of our integrated go-to-market strategy. The Customer Marketing Manager will build our customer marketing function by ensuring evangelizing our customers’ successes to reinforce our core positioning and messaging. Reporting to the VP of Product Marketing, the primary function will be to build integrated customer marketing programs that fuel our marketing pipeline and sales growth.Interesting Problems
Integrated Customer Marketing Program : Collaborate with teams across Marketing on integrated marketing strategies that reinforce our positioning and messaging by collaborating with customers to authentically tell their success stories.Personas:
Maintain and refresh our target personas through customer interviews, identifying the marketplace shifts, pain points, and value drivers that will fuel Amperity’s marketing and sales efforts.Customer Journey:
Maintain and refresh our customer journey maps of how our core personas evaluate and purchase Customer Data Platforms.Customer Content : Build and support writing and editing of customer marketing content, including blog posts, web stories, and sponsored articles for strategic customers•Customer Advocacy Management : Construct and maintain a customer advocacy database and dashboard in collaboration with our client services partners, keeping an up-to-date record of all global customer marketing, reference, and testimonial engagements.Customer Reference Program : Coordinate reference program through a support team, collaborating with partners to source, qualify, and connect existing customers with prospective buyers to support deals.Customer Testimonial Program : Source and coordinate customer testimonials for third-party review sitesChampions Program : Help define and stand up a champions program with our customers to help showcase the great work of champion inside and outside of the customerAbout You
5-7+ years of experience in B2B Customer Marketing, Account Management, or Demand GenerationBachelor’s degree with an emphasis on communications, marketing, and businessPrevious Customer Service, Customer Success, or Account Management experience.Technical knowledge of the latest digital marketing tools and channels, including MarTech, AdTech, and Customer Engagement Platforms.Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy.The ability to write compelling copy is a necessity; graphic design capabilities are a plusFamiliarity with B2B marketing, lead generation, and sales processesRemote Available
Amperity has headquarters in Seattle and NYC. We are also currently hiring in CA, CO, CT, FL, GA, IL, IN, MA, MD, MN, NC, NJ, NY, OH, OR, PA, TX, UT (Subject to change).Compensation
Base Salary: $111,000 - $167,000 . This range reflects the good-faith hiring base salary range for this position. However, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training.Other Cash Incentives:
For many of our positions, other cash incentives are also available.Stock Options:
The opportunity for ownership is an exciting part of Amperity's total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.We offer all the benefits you'd expect from a great place to work: 100% employee healthcare coverage, transportation subsidies, a comfortable work environment with plenty of snacks, and other employee experience perks like events and activities, both in-person and remote. We also offer self-managed PTO and the flexibility to do your best work in the way that works for you. We provide an inclusive environment where you'll be challenged to find and unlock your full potential, surrounded by a team of world-class people driving for excellence. For more details on our benefits, please see our US Benefits & Perks Guide.Amperity is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, and reproductive health choices), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as someone with a disability, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.Amperity is an AI-powered Customer Data Management platformCustomer Marketing Alliance is on Pallet — Where creators turn their community into recruiting networks
#J-18808-Ljbffr
Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.The Role
Customers are at the heart of our integrated go-to-market strategy. The Customer Marketing Manager will build our customer marketing function by ensuring evangelizing our customers’ successes to reinforce our core positioning and messaging. Reporting to the VP of Product Marketing, the primary function will be to build integrated customer marketing programs that fuel our marketing pipeline and sales growth.Interesting Problems
Integrated Customer Marketing Program : Collaborate with teams across Marketing on integrated marketing strategies that reinforce our positioning and messaging by collaborating with customers to authentically tell their success stories.Personas:
Maintain and refresh our target personas through customer interviews, identifying the marketplace shifts, pain points, and value drivers that will fuel Amperity’s marketing and sales efforts.Customer Journey:
Maintain and refresh our customer journey maps of how our core personas evaluate and purchase Customer Data Platforms.Customer Content : Build and support writing and editing of customer marketing content, including blog posts, web stories, and sponsored articles for strategic customers•Customer Advocacy Management : Construct and maintain a customer advocacy database and dashboard in collaboration with our client services partners, keeping an up-to-date record of all global customer marketing, reference, and testimonial engagements.Customer Reference Program : Coordinate reference program through a support team, collaborating with partners to source, qualify, and connect existing customers with prospective buyers to support deals.Customer Testimonial Program : Source and coordinate customer testimonials for third-party review sitesChampions Program : Help define and stand up a champions program with our customers to help showcase the great work of champion inside and outside of the customerAbout You
5-7+ years of experience in B2B Customer Marketing, Account Management, or Demand GenerationBachelor’s degree with an emphasis on communications, marketing, and businessPrevious Customer Service, Customer Success, or Account Management experience.Technical knowledge of the latest digital marketing tools and channels, including MarTech, AdTech, and Customer Engagement Platforms.Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy.The ability to write compelling copy is a necessity; graphic design capabilities are a plusFamiliarity with B2B marketing, lead generation, and sales processesRemote Available
Amperity has headquarters in Seattle and NYC. We are also currently hiring in CA, CO, CT, FL, GA, IL, IN, MA, MD, MN, NC, NJ, NY, OH, OR, PA, TX, UT (Subject to change).Compensation
Base Salary: $111,000 - $167,000 . This range reflects the good-faith hiring base salary range for this position. However, individual salaries are determined by a variety of factors including, but not limited to: business considerations, local market conditions, internal equity, as well as candidate qualifications such as skills, experience, and education/training.Other Cash Incentives:
For many of our positions, other cash incentives are also available.Stock Options:
The opportunity for ownership is an exciting part of Amperity's total compensation package. Every employee at Amperity receives a new-hire equity grant, commensurate with the scope of their position.We offer all the benefits you'd expect from a great place to work: 100% employee healthcare coverage, transportation subsidies, a comfortable work environment with plenty of snacks, and other employee experience perks like events and activities, both in-person and remote. We also offer self-managed PTO and the flexibility to do your best work in the way that works for you. We provide an inclusive environment where you'll be challenged to find and unlock your full potential, surrounded by a team of world-class people driving for excellence. For more details on our benefits, please see our US Benefits & Perks Guide.Amperity is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, sex (including pregnancy, childbirth, and reproductive health choices), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as someone with a disability, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law.Amperity is an AI-powered Customer Data Management platformCustomer Marketing Alliance is on Pallet — Where creators turn their community into recruiting networks
#J-18808-Ljbffr