Lincoln Property Company
Digital Marketing Specialist
Lincoln Property Company, Charlotte, North Carolina, United States, 28245
Lincoln Property Company does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by Lincoln Property Company to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that Lincoln Property Company will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity. At this time, we are not working with any agencies.
We are seeking a dynamic and Marketing Specialist for Real Estate Marketing to join our team. This role requires a strategic thinker with a deep understanding of the commercial real estate market and the ability to create compelling marketing materials that align with our brand guidelines.
Key Responsibilities
The Property Marketing Specialist works with the property marketing team to support the marketing activities associated with helping commercial real estate owners market their existing buildings or developments to prospective occupants and developers. The ideal candidate can help communicate cohesively and simply, has a great eye for graphic design, and can manage multiple projects and priorities.
The ideal candidate will primarily be responsible for:Create Marketing Materials:
Work with marketers, business partners and to gather/curate content and execute marketing tactics including brochure development, email campaigns, social media tiles, websites, direct mail, event support materials.Design and Implement Email Campaigns:
Use HubSpot to design and manage email marketing campaigns, ensuring they align with our brand guidelines and effectively reach our target audience.Managing the workflow : manage workflow and approval process for all assigned marketing projectsTracking and Analyzing Campaigns:
Tracking digital results and assist in analyzing data.Stakeholder Communication:
Communicate with key stakeholders professionally and expertly, providing guidance on messaging and marketing strategies to ensure clarity and effectiveness.Lincoln Brand Ambassador : Ensure marketing efforts are aligned with Lincoln's best practices and style guidelines.Real Estate Market Understanding:
Develop and maintain an understanding of the Commercial Real Estate industry to create relevant and impactful marketing strategies and to give guidance appropriately to our internal clients.Other Support:
Offer support with special projects as needed and as time allows.Qualifications
Experience:
Minimum of one year of professional experience in a similar marketing role, preferably within the real estate sector.Technical Skills:
Proficiency in Adobe Suite and experience with email marketing and CRM platforms such as Mailchimp, Constant Contact, or HubSpot.Communication:
Exceptional communication skills with the ability to articulate complex ideas clearly and professionally.Creativity:
Strong creative acumen with the ability to produce visually appealing and effective marketing materials.Team oriented ; Works well with others in a cross-functional way to get the job done.Why Join Us?
Innovative Environment:
Work in a forward-thinking company where your ideas matter.Professional Growth:
Opportunities for continuous learning and career advancement.Collaborative Culture:
Join a team of passionate professionals who support and inspire each other.
Pay Range
$55,000-$60,000 USD
About Lincoln Property Company
Lincoln Property Company ("Lincoln") is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. Lincoln's combined management and leasing portfolio on behalf of institutional clients includes more than 510 million square feet of commercial space. In addition to providing third-party real estate services, Lincoln has completed over 150 million square feet of development since its inception in 1965 and has another $20 billion currently under construction or in the pipeline. For more information, visit: www.lpc.com.
All job offers are contingent on completion of a background check and proof of eligibility to work in the United States.
By submitting your information or resume in response to this opportunity, you acknowledge that your personal information will be handled in accordance with Lincoln Property Company's privacy policy.
We are seeking a dynamic and Marketing Specialist for Real Estate Marketing to join our team. This role requires a strategic thinker with a deep understanding of the commercial real estate market and the ability to create compelling marketing materials that align with our brand guidelines.
Key Responsibilities
The Property Marketing Specialist works with the property marketing team to support the marketing activities associated with helping commercial real estate owners market their existing buildings or developments to prospective occupants and developers. The ideal candidate can help communicate cohesively and simply, has a great eye for graphic design, and can manage multiple projects and priorities.
The ideal candidate will primarily be responsible for:Create Marketing Materials:
Work with marketers, business partners and to gather/curate content and execute marketing tactics including brochure development, email campaigns, social media tiles, websites, direct mail, event support materials.Design and Implement Email Campaigns:
Use HubSpot to design and manage email marketing campaigns, ensuring they align with our brand guidelines and effectively reach our target audience.Managing the workflow : manage workflow and approval process for all assigned marketing projectsTracking and Analyzing Campaigns:
Tracking digital results and assist in analyzing data.Stakeholder Communication:
Communicate with key stakeholders professionally and expertly, providing guidance on messaging and marketing strategies to ensure clarity and effectiveness.Lincoln Brand Ambassador : Ensure marketing efforts are aligned with Lincoln's best practices and style guidelines.Real Estate Market Understanding:
Develop and maintain an understanding of the Commercial Real Estate industry to create relevant and impactful marketing strategies and to give guidance appropriately to our internal clients.Other Support:
Offer support with special projects as needed and as time allows.Qualifications
Experience:
Minimum of one year of professional experience in a similar marketing role, preferably within the real estate sector.Technical Skills:
Proficiency in Adobe Suite and experience with email marketing and CRM platforms such as Mailchimp, Constant Contact, or HubSpot.Communication:
Exceptional communication skills with the ability to articulate complex ideas clearly and professionally.Creativity:
Strong creative acumen with the ability to produce visually appealing and effective marketing materials.Team oriented ; Works well with others in a cross-functional way to get the job done.Why Join Us?
Innovative Environment:
Work in a forward-thinking company where your ideas matter.Professional Growth:
Opportunities for continuous learning and career advancement.Collaborative Culture:
Join a team of passionate professionals who support and inspire each other.
Pay Range
$55,000-$60,000 USD
About Lincoln Property Company
Lincoln Property Company ("Lincoln") is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-used properties, throughout the United States, United Kingdom, and Europe. Lincoln's combined management and leasing portfolio on behalf of institutional clients includes more than 510 million square feet of commercial space. In addition to providing third-party real estate services, Lincoln has completed over 150 million square feet of development since its inception in 1965 and has another $20 billion currently under construction or in the pipeline. For more information, visit: www.lpc.com.
All job offers are contingent on completion of a background check and proof of eligibility to work in the United States.
By submitting your information or resume in response to this opportunity, you acknowledge that your personal information will be handled in accordance with Lincoln Property Company's privacy policy.